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The Social Media MasterClass 2011 The Social Imperative Social Media Team Outputs

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Part of the FutureWorld Social Media Masterclass Series. What should a good social media team allow you to do? Practical measurements and fascinating examples from history...

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  • 1.The Social Imperative
    Social Media Team Outputs
    The Social Media MasterClass 2011

2. Embedding social media in your organisation is about being brave
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3. 4. Firstly.Social Media doesnt have an ROI problem. It has an integration problem.
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5. Secondly.Who are these people?And can they write!?
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6. Finally.What will a good social media team allow you to do?
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7. Learn faster from the market and be able to respond much quicker
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8. Help to transform marketing from marketing AT an audience to marketing WITH an audience.
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9. Help reduce product design mistakes by leveraging co-creation strategies
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10. Reduce product launch cost through collaboration with early adopters
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11. Support supply chain management by recognisingand understanding near real time market trends
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12. Navigatecomplex organisations and products - helping customers find the best solution
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13. Guide and support the marketingdepartment.
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14. Copyright 2011 All Rights Reserved
15. You need a teamThey must be good with dataThey must be plugged into all parts of the companyLike you have an FD, now you need an SMD.
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16. And now you have the memo!
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17. www.futureworld.co.za
Andy Hadfield
@andyhadfield
[email protected]
www.andyhadfield.com
Images, sources and quotes credited in slides/slide notes where appropriate. All content Copyright FutureWorld, Andy Hadfield. All Rights Reserved.