for professional business advisers & consultants

18
Are you a professional business adviser or consultant..? If the answer to the above question is “Yes”, then this short presentation is for you. If the answer is “No”, then there’s probably no point in going any further…

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A complete client engagement solution for all professional business advisers and consultants

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Page 1: For professional business advisers & consultants

Are you a professional business adviser or consultant..?

If the answer to the above question is “Yes”, then this short presentation is for you.

If the answer is “No”, then there’s probably no point in going any further…

Page 2: For professional business advisers & consultants

Before moving on to the next slide, take a few moments to write down FIVE activities which are necessary for your

consultancy or advisory business to be successful

1 2 3 4 5

Page 3: For professional business advisers & consultants

Did any of the following feature on your list..?

• Advertising / marketing your business and services• Identifying and attracting new clients• Managing clients and the client engagement process• The ability to identify strengths & weaknesses in your clients’ business• Identifying additional opportunities within your existing clients• Managing projects and / or support programmes• Producing Action Plans• Preparing and presenting reports• Managing / recording your time and expenses

If any of the above activities featured on your list, then we can probably help you.

Page 4: For professional business advisers & consultants

1. Advertising & Marketing your business2. Attracting new clients3. Allowing new prospects to find & contact you4. Letting businesses conduct online assessments5. Structuring projects & client support6. Conducting reviews & analysis of clients’ business7. Easily identifying strengths and weaknesses8. Preparing Action Plans9. Producing reports10. Managing clients

SUPPORT4BUSINESS

Web Portal

11. Benchmarking of client results12. Project management13. SWOT analysis14. Collaboration with other professionals15. Time & expense management16. Extended analysis and reporting17. Additional business assessments

DesktopSoftware

Professional Business Adviser

Professional Business Adviser

Page 5: For professional business advisers & consultants

The SUPPORT4BUSINESS web portal

Page 6: For professional business advisers & consultants

How do you find your next client..?Or how do they find you…? Unless you’re very lucky, you need a way of marketing yourself and your business to prospective clients. They need to know how to contact you and what you can do for them.

So how can you attract new clients and how do businesses in need of professional support find you…?

The SUPPORT4BUSINESS web portal provides professional business advisers and consultants with a set of resources and tools to support all aspects of marketing and client engagement. The S4B website is promoted to business across the UK through:

• Google advertising• BT Web clicks• Social networking promotions• Business networks • Business press• Email marketing campaigns

Page 7: For professional business advisers & consultants

Generating new prospects…

S4B marketing campaigns promoting advisory services

Search for Advisers dedicated page

Visitors completing an online assessment are passed to an adviser

The SUPPORT4BUSINESS

portal is marketed to businesses that would benefit from working with a business adviser.

Visitors may search for suitable advisers and contact them directly or complete an online assessment and then be put in contact with an adviser for an initial ‘no obligation’ telephone conversation

NB – To avoid any particular adviser being favoured in a search, adviser details are listed in a random order which changes with each search

Page 8: For professional business advisers & consultants

Marketing your services…

Promotes your own services using

personalised S4B links

Link to specialist assessments from your own web site with

personalised link

As a subscriber you can choose to place the SUPPORT4BUSINESS logo on your website and link directly to any of our reviews.

The link uniquely indentifies you ensuring you receive email alerts whenever a new prospect or client registers or completes a review.

The link may also be inserted in emails and newsletters to support your own marketing campaigns

Page 9: For professional business advisers & consultants

How does it work..?

We use a combination of online advertising, email marketing , business networks and media articles to drive business owners to the support4business web site

You can also add personalised support4business logos and links to your own website and / or marketing material

Page 10: For professional business advisers & consultants

How does it work..?

Business owners register their details and then complete a short online “self assessment” of their business using an industry recognised model based on years of research

Page 11: For professional business advisers & consultants

How does it work..?

After completing the online assessment, the business owner is immediately presented with a comprehensive report highlighting strengths and weaknesses within their business.

A copy of the report is also automatically made available to you and at the same time you receive all the contact details for your new prospect.

Click HERE for a sample report

Page 12: For professional business advisers & consultants

How does it work..?

You can now contact your new prospect to talk through the report and make an appointment for a meeting during which you’ll discuss the strengths and weaknesses in more detail. You’re now in a great position to offer support to the business owner.

You effectively have a “free” appointment with a “warm” lead

Page 13: For professional business advisers & consultants

How does it work..?

Once you’ve converted your new prospect into a paying client you can use the “adviser resources” available through the support4business web portal to manage all aspects of the client engagement; conducting analysis, producing tailored reports and creating action plans.

You can add more clients and manage your entire portfolio

Page 14: For professional business advisers & consultants

Adviser resources

SUPPORT4BUSINESS gives you so much more :

Access to 10 online business assessments

Action plans may be created for each assessment

Management and Analysis reports

All reports are available as fully editable Word documents or PDF’s

Record and manage your client details

Create your own reviews / assessments

Personalise reports with your company logo

And more…

Page 15: For professional business advisers & consultants

How does it work..?

Business owners who need support can also search for an adviser based on their geographic location or expertise.

Each adviser is given their own personal web page (with unique URL) on which they can advertise their services.

Business owners can make direct contact with advisers without having to register their details or complete the online assessment.

Page 16: For professional business advisers & consultants

Adviser dedicated web page

Advisers have access to their own personal web page to promote their areas of skill and expertise.

Visitors may search for advisers by location and/or speciality.

Advisers who do not already have their own web site are supplied with a personalised address so that they can direct visitors straight to their own page. No need to create your own website – Support4Business provides you with a dedicated and personalised “shop window” for your consultancy business.

Page 17: For professional business advisers & consultants

SUPPORT4BUSINESS web portal

Professional

BusinessAdviser

Advertising &

Marketing

Web presence

Generating new

prospects

Managing clients

Conducting analysis

Producing reports

Creating action plans

Extending support

contractsThe complete solution for

professional business advisers and consultants

Page 18: For professional business advisers & consultants

How to subscribe

SUPPORT4BUSINESS only accepts applications from business advisers who can demonstrate appropriate experience and / or accreditation

Subscription to the SUPPORT4BUSINESS web portal is available to selected professional business advisers &

consultants for just £600 per year.

Unlimited access to all marketing material, adviser resources and your own dedicated web page for a

full 12 months.

Your subscription will pay for itself if you generate just one days of paid work*

* Based on typical day rate of £600 per day

Click on the logo to download the SUPPORT4BUSINESS application form

OR

Click HERE to contact us for more information

www.support4business.net