footfallcam for retail chain

16
Key Features of FootfallCam 3D Counter (Advanced Level): For Retail Chain ©2016 Footfall counter is trademark application of FootfallCam in various jurisdictions. We reserve the right to introduce modifications without notice. All other company names and products are trademarks of their respective companies.

Upload: metatechnology

Post on 21-Apr-2017

12 views

Category:

Data & Analytics


4 download

TRANSCRIPT

Page 1: Footfallcam for Retail Chain

Key Features of FootfallCam 3D Counter (Advanced Level):For Retail Chain

©2016 Footfall counter is trademark application of FootfallCam in various jurisdictions.We reserve the right to introduce modifications without notice.All other company names and products are trademarks of their respective companies.

Page 2: Footfallcam for Retail Chain

Key Features of FootfallCam

©2016 Footfall counter is trademark application of FootfallCam in various jurisdictions.We reserve the right to introduce modifications without notice.All other company names and products are trademarks of their respective companies.

Page 3: Footfallcam for Retail Chain

Key Features• Five metrics in one counter

• Footfall• Outside Traffic• Dwell Time• Returning Customer• Cross shopping

• Latest technology• 3D counting technology• High accuracy• Powerful hardware

• Enterprise class software• Comprehensive

business analytics• 60+ reports• Server based control

panel• Health checks• Software integration

• Cost effective

• Easy installation

• Fully supported

Please refer to Webinar #2 Key Features of FootfallCam (Beginner Level): For All Industries for more info.

Page 4: Footfallcam for Retail Chain

Key Features for Retail Chain

©2016 Footfall counter is trademark application of FootfallCam in various jurisdictions.We reserve the right to introduce modifications without notice.All other company names and products are trademarks of their respective companies.

Page 5: Footfallcam for Retail Chain

People counting system is one of the must-have systems – like ePOS, ERP, CRM, etc. – for businesses, especially for the retail

industry.

Overview

Page 6: Footfallcam for Retail Chain

Key BenefitsMonitor sales conversion

Marketing Effectivenes

s

Staff Planning

Optimize store

operations

Customer Loyalty and Engagement

Page 7: Footfallcam for Retail Chain

By looking at the sales data alone, it is hard to say if the particular store is performing good or bad. Combining sales data with store footfall provides you the true measure of a store’s KPI (i.e. sales conversion rate).

Monitor Sales Conversion: Knowing How Many of Your Customers Actually Buy

30% of the shoppers purchase before leaving your store

Page 8: Footfallcam for Retail Chain

With FootfallCam Analytics, you’ll be able to evaluate and quantify the impact of marketing campaign more specifically based on

Marketing Effectiveness: Determine the Best Marketing Strategy for Your Business

Store footfall Number of new customers

created

Visit frequency for returning customers

Sales conversion rate

Page 9: Footfallcam for Retail Chain

Footfall data reporting by time of day allows you to find out the best shopper-to-staff ratio and allocate the right number

of staff for customer traffic at different hours of day.

Staff Planning: Deploy Staff More Effectively to Align with the Customer Traffic

A staff is able to serve 40 customers in an hour’s time, without affecting the sales conversion rate

Page 10: Footfallcam for Retail Chain

Operations: Identify Best Practices for Daily Operations

Identify the best operating hours to

maximize sales opportunity

Allocate the right number of staff to

serve different customer traffic

Provide better services to increase

customer satisfactions

Page 11: Footfallcam for Retail Chain

Customer Loyalty and Engagement: Convert First Time Visitors into Repeat Customers

With the ability to quantify the loyalty of your existing customer base (based on number of returning customers, cross shoppers, etc.), you’ll be able to focus on your marketing and loyalty initiatives, either to extend your loyal customer base or to further engage your customers.

Page 12: Footfallcam for Retail Chain

Solutions by Role

©2016 Footfall counter is trademark application of FootfallCam in various jurisdictions.We reserve the right to introduce modifications without notice.All other company names and products are trademarks of their respective companies.

Page 13: Footfallcam for Retail Chain

How Store Manager use FootfallCam Analytics?• Monitor store

performance in terms of footfall and sales conversion rate

• Identify the best operation hours to minimize lost opportunity

Page 14: Footfallcam for Retail Chain

• Identify the pattern of cross shopping between stores

• Compare the stores performances within your region

• Define areas for improvement for bad performing stores

How Area Manager use FootfallCam Analytics?

LOYALTY AND ENGAGEMENT REPORT

Page 15: Footfallcam for Retail Chain

How C-Level Executives use FootfallCam Analytics?• Focus on the big

picture of how your business is performing in terms of footfall and sales conversion

• Identify and analyze the macro trends

• Benchmark the best and lowest performing stores for best practices and improvements

Page 16: Footfallcam for Retail Chain

©2016 Footfall counter is trademark application of FootfallCam in various jurisdictions.We reserve the right to introduce modifications without notice.

All other company names and products are trademarks of their respective companies.