five notable ecommerce trends, authorize.net

Five Notable eCommerce Trends

Alex BurginSales Director

Confidentiality NoticeBy accepting this presentation and the information herein, you acknowledge that the information furnished to you is confidential, (the “Information”) and that your use of the information is limited to your business dealings with Authorize.Net, or its affiliated companies. You agree to keep the Information confidential and not to use the Information for any purpose other than in your business dealings with Authorize.Net. The Information may only be disseminated within your organization on a need-to-know basis to enable your participation in business dealings with Authorize.Net. Please be advised that the Information may constitute material nonpublic information under U.S. federal securities laws and that purchasing or selling securities of Visa Inc., the parent company of Authorize.Net, while being aware of material nonpublic information would constitute a violation of applicable U.S. federal securities laws.

Forward-Looking Statements Today’s presentations may contain, in addition to historical information, forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended.

These forward-looking statements are based on our current assumptions, expectations and projections about future events which reflect the best judgment of management and involve a number of risks and uncertainties that could cause actual results to differ materially from those suggested by our comments today. You should review and consider the information contained in Visa’s filings with the SEC regarding these risks and uncertainties.

Authorize.Net and Visa Inc., disclaim any obligation to publicly update or revise any forward-looking statements or information provided during today’s presentation.

Visa ConfidentialFive Notable eCommerce Trends | 23.04.2013

Who Are We?

Since 1996, Authorize.Net has been a leading payment gateway for merchants, resellers and developers throughout the United States, powering online payments for over 380k small businesses.

Today, we are pleased to be offering our services in Europe, providing multi-currency credit and debit card transaction processing for small and medium-sized businesses.

In addition:• We offer advanced fraud screening, recurring billing and payment tokenisation.• We provide a FREE Virtual Terminal for mail order/telephone order transactions.• We are known for our platform stability, uptime and shopping cart compatibility.


Question:

Hands up if you have made purchases using more than one channel, e.g. mobile, retail or web.


1. Expectation Drives Omni-Channel

eCommerce no longer means ‘web commerce’. There are many more potential customer touch points.

We are moving into the Omni-Channel world with consumers buying across channels and geographic markets.

KioskWeb

mPOSMobile

IVRCall Center

TV

POS


1. Expectation Drives Omni-Channel

Supporting Omni-Channels and enabling interaction when the consumer decides they want to engage, is a business imperative for the future.

KioskWeb

mPOSMobile

IVRCall Center

TV

POS


Question:

Where is your data?


2. PCI DSS Compliance – Maintaining Trust

Securing sensitive data generated via multiple channels is complex.Data needs to be secured across the full order lifecycle: payment acceptance, fraud management, fulfilment, customer service, reconciliation and transaction record storage.

KioskWeb

mPOSMobile

IVRCall Center

TV

POS


2. PCI DSS Compliance – Maintaining Trust

Success in the Omni-Channel world means convergence at the back end and divergence at the front. Retailers who can achieve this will have both efficient payment data security operations and the most appealing customer experience.

KioskWeb

mPOSMobile

IVRCall Center

TV

POS


Questions:

Would anyone here be comfortable driving a car without insurance?

How many people in this theatre have an advanced fraud solution?


3. eCommerce Fraud – A Different Priority

One of the biggest challenges for merchants is optimising profit, not eliminating fraud. 51% of fraud managers state their biggest challenge is turning away legitimate purchases due to fraud concerns.*

* CyberSource 2013 UK eCommerce Fraud Report


3. eCommerce Fraud – A Different Priority

Merchants should focus on optimising acceptance by identifying good customers, sooner.Introducing advanced fraud tools can improve automated front line screening, minimising the manual review processes.


Question:

How many of you have shipped a package outside of your home country in the past three months?


4. Globalisation

Merchants should view international markets as a key channel for long-term growth.Domestic infrastructures are often adequate for businesses with modest international business (e.g. English is the language of business.)Shipping companies including FedEx and DHL are helping to solve the international shipping problem for small merchants.


4. Globalisation

Merchants interested in expanding their business internationally should validate that their providers support cross-border and cross-currency transactions.


Question:

How many of you intend on adding a digital wallet to your shopping cart page?


5. Digital Wallets - The Next Evolution in Payments

Digital wallets will combine Omni-Channel into a seamless one-click interface.Merchant adoption will be driven by higher conversion rates, access to high-quality consumer data and security. Consumer adoption will be driven by convenience and a broader move to digital technologies.Wallets will have capabilities beyond payments, for example real-time incentives sent via text message.


5. Digital Wallets - The Next Evolution in Payments

Numerous wallets will compete for limited space on merchants’ shopping cart page. Merchants will have to decide how many and what options to make available to their customers.


Thank you

Telephone: 0203 564 4843Email: [email protected]: www.authorize.net/uk

In Person: Stand E3020


five notable ecommerce trends, authorize.net

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