find industry information industry research guide.pdf · step 2: read one of the latest reports,...
TRANSCRIPT
Find Industry InformationIf you looking for a job it is useful to know what the industry is like.
Is it expanding or growing? If so, what sectors?
What is the target market?
How is it behaving?
What are the market trends?
In an interview it will impress your potential employer if you show that you are
aware of the industry in which they operate.
Market Research Databases provide all this information to you
BUSINESS SOURCE COMPLETE
PASSPORT
MINTEL.
BUSINESS SOURCE COMPLETEStep 1: Select the Company Tab
Job SpaceSpás Fostaíochta
www.dit.ie/jobspace
Step 2: Enter your Company name in the Search Box
Step 3: Select your Company from the results list
Step 4: The next screen provides you with useful company data. Tosee related Industry Profiles, Market Research or Academic JournalArticles etc. select from the options available in the RelatedInformation box
Job SpaceSpás Fostaíochta
www.dit.ie/jobspacewww.dit.ie/jobspace
www.dit.ie/jobspace
PASSPORTStep 1: Select the Industries Tab on the Home Page
Step 2: Select an Industry from the drop down menu
Job Space
Job SpaceSpás Fostaíochta
www.dit.ie/jobspace
Step 3: Select your country from the Geography dropdown menu and click the 'Go' Tab
Step 4: On the results page, if available for your industry andcountry, you can find an Industry Overview
Job SpaceSpás Fostaíochta
www.dit.ie/jobspace
The Industry Profile will provide you with a huge rangeof information on the Industry, Industry leaders,
consumer behaviour etc. You will also get financial dataand statistics.
PASSPORT will also provide you with Category Briefingson different types of products, Company Profiles,
Opinion Pieces and Articles
MINTELThis database can provide you with valuable market research, size and
forecast on a particular Industry sector.
Find information on market trends, consumer lifestyles, consumer behaviour
and attitudes along with Brand and Company information and data.
Step 1: On the Homepage select the 'Read Latest Reports' tab
Step 2: Read one of the latest reports, choose a sector or click on the'All My Reports' tab to view all your available reports.
Click through different sections of the report to getinformation and data on Market Size and Forecast,
Market Drivers, Consumer Product Usage andAttitudes, Companies and Brands and Innovations
By going that bit further in your research you candemonstrate to a potential employer that you
are a candidate that knows their company,knows the market and the Industry landscape.
You will prove that you HAVE THE EDGE.
Job SpaceSpás Fostaíochta
www.dit.ie/jobspace