Scrapblog

By Team Logon

Vanshika Saxena, Vickey Steed, Lily Roberts, Beth Owen and Sarah Lusty

Who: - Teenagers

- Travellers- Gap year students

What: - Memories- Sharing photos and moments

When: - Holidays - Special events

Why: All memories are worth keeping

The 5 w’s

ScrapblogTeam LogOn’s

Storing pictures and memories can be a long, lengthy process:

• Downloading from your camera/other device

• Organising and sorting them into files on your computer

• Storing images

• Transferring large folders of pictures

However, if you don’t do this then you lose your memories

ScrapblogTeam LogOn’s What specific problem do people encounter?

How can you remember and store all your memories easily?

ScrapblogTeam LogOn’s Our Question

The problem:- Storing and remembering photos

Current resolution:- Keeping data in large files on your home computer

Problem with this resolution:- Wastes time organising- Takes up computer memory

Our key insight:- The process of sorting photos will be simple- Memories can be easily stored and shared

ScrapblogTeam LogOn’s Solving a problem

Team LogOn, is developing an app

to help teenagers going on travels, who struggle to remember when photos were taken and storing them, to remember and

share all their adventures, holidays and travels

Our mini elevator pitch: https://www.youtube.com/watch?v=alRx_1F6FEA

ScrapblogTeam LogOn’s

Our target audience:

-Late teens travelling on gap years

Users we interviewed:

-Two students (secondary school and university)

ScrapblogTeam LogOn’s Our users

Competition:- There are other companies existing in the market - There are some reasonably well established apps

Why we are different:- We believe our app is individual. - It is an interactive book personal to each user which is simple to

use

ScrapblogTeam LogOn’s Competition

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ESSENTIAL FEATURE

NON-ESSENTIAL FEATURE

UN

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IBL

E (

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& D

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FE

AS

IBL

E (T

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(Image support)Customisable themesPhoto editing/filters (image support)Sharable Format

Upload for live viewing on social networking sites

Customisable templatesInteractive support / Doodles and stickersPrintouts(Google?) Maps APISound supportEmbedded videos (video support)Animated features

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[Key wireframes 1/3]

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Can’t find them

[Key wireframes 2/3]

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[Key wireframes 3/3]

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Things we require in our app: -We require data from the user -We would need a Google maps API

Our app is reasonably technically feasible, however, there are areas that we may have to refine to make it fully functional.

ScrapblogTeam LogOn’s

Option 1 Option 2

-We set up a free trial for the app.

-Fully functioning, however, limits the number of pages created

-You can then later purchase the full app

-Our app will run off subscription

- The app is free to all users

- We gain sponsorship from a travel company to fund the app

ScrapblogTeam LogOn’s

Marketing ideas:1 Social media 2 Sponsorship3 advertisements

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App Design Mock-up

App inventor

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What makes our app really individual?