fantom sponsor promo
TRANSCRIPT
ENGAGING FANS,delighting sponsors, with game-based marketing
ENGAGING FANS,delighting sponsors, with game-based marketing
FANTOM OFFERS A NEW DIGITAL SPONSOR INVENTORY with a collecting game that engages fans and drives loyalty
Fantom turns roster pics and match day images INTO A COLLECTING AND TRADING GAME
The game launches from FACEBOOK, BROWSER, AND MOBILE
A sponsor's logo sits ON ALL IMAGES
Emails
Cover
Stickers
FANS COLLECT AND TRADE TO COMPLETE THEIR COLLECTION, receiving sponsor-branded emails as they progress
Fans boast about their achievements ON FACEBOOK AND TWITTER
During the game, an average player will:• Receive up to 50 sponsor-branded emails• Spend 1.5 hours in the game on sponsor branded content• 2 in 5 players will consent to additional marketing emails• 1 in 5 players will boast about their achievements with a
sponsor-branded Facebook post or tweet• 1 in 5 players will endorse the game to a friend
Creating an attractive digital inventory for sponsors
A FANTOM APP WILL GIVE A sponsor
Case Study: IMPACT WRESTLING
BRANDS WE WORK WITH
“The service from Fantom was faultless, our brand guidelines were adhered to and we were consulted at all stages across the design process for our input and feedback.”
Laura PriceMarketing Manager
Wolverhampton Wanderers
Marketing goals
Fan base growth, data capture, ecommerce,
marketing leads
Editorial Concept
Collectible assets
Rewards
Social Media tool
Digital Marketing Plan
Fantom Portal
Promotions
Analyse
Fantom Portal
Promotions
Learn
Extend the product based
on data analysis
Full season life-cycle plan
HOW WE WORK
[email protected] + 353 86 770 0933
Contact Karl MulliganBusiness Development EMEA
MAKE YOUR BRAND STICK