facts and stats of the creative economy
TRANSCRIPT
Facts and Stats of the Creative Economy
Harvey Seifter, Moderator CEO, Seifter
Associates
John McInerney Vice President of Marketing & Communications, Greater
Philadelphia Cultural Alliance
Jennifer Cover-Payne President, Cultural Alliance of Greater Washington
Cynthia Lambert Executive Director, South Jersey Cultural Alliance
John McInerney
Vice President of Marketing & Communications
Greater Philadelphia Cultural Alliance
Philadelphia’s Cultural SectorDriving Economic Development
Building Quality of LifeIncreasing Cultural Engagement
John McInerney, Vice President of Marketing & Communications, Greater Philadelphia Cultural Alliance
Overview of Presentation
Scope of Cultural SectorPathways to New Opportunities
$1.3 Billion in Annual Expenditures
$158 Million State & City Tax Revenue
19,000 employees
24,000 volunteer positions
15 million total visits
43% free of charge
1.8 million visits by school-aged children
All information based on Cultural Alliance Research 2006-2008
Scope of Cultural Sector
meals & lodging
$250 Million on restaurants
$184 Million on lodging
All information based on Cultural Alliance Research 2006-2008
employment
In similar regions, arts and culture generates 4 jobs for every 1,000 residents.
This is equivalent to 10 jobs for every 1,000 residents in the region.
All information based on Cultural Alliance Research 2006-2008
Where Does Funding Come From?
50%
Federal Government
Local Government
16%
14%
10%2%
Individuals
Foundation
CorporationsOther
2%
1%5%
State Government
Contributed Earned
All information based on Cultural Alliance Research 2006-2008
affordable…
…and accessible
vibrant valuable vulnerable
Accessibility and affordability keep margins thin
vibrant valuable vulnerable
Key Findings
Arts & Culture are vital to residents and visitorsCultural sector is a significant economic engine in
the Philadelphia regionCultural organizations run on lean budgets
The 5 Studies
The Cultural Engagement Index
Demographic Trends and Forecasts in the Philadelphia Region Study
Culture & the Arts Survey
Paid Patronage Study
Engage 2020 Focus Groups
1 Philly scores well…
1 Philly scores well…
2 Our bucket is leaking
2 Our bucket is leaking
3 Personal practice is a gateway
4 People of color…engaged & growing
4 People of color…engaged & growing
5 Family matters
5 Family matters
5 Family matters
6 Role models are key
7 Marketing is multi-channel
7 Marketing is multi-channel
8 Product matters
9 Social connection is huge
10 Service is central
10 key findings
1) Philly scores well
10 key findings
1) Philly scores well
2) Our bucket is leaking
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
7) Marketing is multi-channel
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
7) Marketing is multi-channel
8) Product matters
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
7) Marketing is multi-channel
8) Product matters
9) Social connection is huge
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Family matters
6) Role models are key
7) Marketing is multi-channel
8) Product matters
9) Social connection is huge
10) Service is central
5 next steps
1) Continue to research state of the sector
2) Develop new resources for venture capital
3) Publicize the research
4) Support Innovation
5) Integrate the arts into civic planning and debate
Jennifer Cover-Payne
PresidentCultural Alliance of Greater
Washington
Cynthia Lambert
Executive DirectorSouth Jersey Cultural Alliance
The Role of the Arts and CultureThe Role of the Arts and Culture in buildingin building
Creative Global EconomiesCreative Global Economies
A view from Southern New JerseyA view from Southern New Jersey
Budget Size February 2009Budget Size February 2009
Budget Size September 2009Budget Size September 2009
Contributed Income February 2009Contributed Income February 2009
Contributed Income September 2009Contributed Income September 2009
Question & Answer
Please complete the survey being distributed by the volunteers.
Surveys may be returned to the volunteers or at the Registration
Desk in Ballroom A.
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