Opportunities & Criticism

Facebook is a social networking site

Reinforces & expands your real-world social connections

Fosters communities of people who share interests and activities

Economical way to keep your friends updated

Discover new interests and friends

What is Facebook?

February 2004 Facebook created by Mark Zuckerberg and four others

Initially for Ivy League universities, then to international colleges and high schools (.edu)

Sept 2006 Opened for anyone to join Facebook’s social network

May 2007 Facebook Platform launches for user applications

Facebook History

More than 500 m active users Over 6 million active user groups 85% market share of U.S. university

students Over half of users return daily 50% of our active users log on to

Facebook in any given day Average user has 130 friends About 70% of Facebook users are

outside the United States There are over 900 million objects

that people interact with (pages, groups, events and community pages)

Who’s Using Facebook?

Over 300,000 users helped translate the site through the translations application

More than 2.5 million developers and partners from more than 190 countries build with Facebook Platform

Every month, more than 250 million people engage with Facebook on external websites

More than two million websites have integrated with Facebook, including over 80 of comScore's U.S. Top 100 websites and over half of comScore's Global Top 100 websites.

Who’s Using Facebook?

There are more than 200 million active users currently accessing Facebook through their mobile devices.

People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users.

There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products

Facebook Mobile

Promotes Conversations

Most of Facebook's revenues comes from advertising. Microsoft is Facebook's exclusive partner for serving banner advertising, and as such Facebook only serves advertisements that exist in Microsoft's advertisement inventory. According to comScore, an internet marketing research company, Facebook collects as much data from its visitors as Google and Microsoft

Facebook Revenues Up to $700 Million in 2009, On Track Towards $1.1 Billion in 2010

BRAND

A truly global 2 way marketing platform

InnovationsFacebook PagesFacebook Ads

We do 3 simple things for marketers

Drive traffic on & off of Facebook

Build Fans & communicate directly with them

Facebook Connect, Applications & new Ad products

Identity theft

One can easily create an account and impersonate another person, often for malicious or mischievous reasons and to harass others. This criticism is not unique to Facebook, since any site using user accounts has the potential for users to create false accounts.

Criticism of Facebook

Religious Discrimination In 2010, Facebook reportedly allowed an

objectionable page, deemed by some to be anti-Muslim. The Islamic Lawyers Forum filed a petition with Pakistan's Lahore High Court. On May 18, 2010, Justice Ijaz Ahmad Chaudhry ordered Pakistan's Telecommunication Authority to block access to Facebook until May 31. The offensive page had provoked street demonstrations in Muslim countries due to visual depictions of Mohammed, which are regarded as blasphemous by Muslims.

Criticism of Facebook

Government censorship

Because of the open nature of Facebook, several countries have banned access to it including Syria, China, Iran, and Vietnam

Criticism of Facebook

Facebook safety

Facebook has recently admitted that their response rates to complaints regarding pornography and harassment are poor. The social networking site will now be changing their conduct to ensure that children are protected from inappropriate content and Paedophiles.

Social Networking websites and the internet in general have been a playground for molesters that use these to prey on children. Last summer, Myspace in the US removed thousands of users from its network after being pressured by the US government.

Criticism of Facebook

Facebook should work more on providing protection to those who are under 18 years to avoid legal problems.

  its also should Prevent problems related to religious,

because it causes the loss of many of its users.  The Arab and Islamic companies should interact more

with Facebook to expand their knowledge and deliver a positive image to the outside.

  the Interact of universities and educational institutions

with Facebook is because of the presence of a large segment of students and learners at the site.

Recommendations

Many thanks,Done by:

Mohammed IsmailMohammed Karraz

Responsered by:

Mr. Belal Bashety