facebook mobile marketing – 5 steps to success

Facebook Mobile Marketing – 5 Steps to Success

with Laura Williams

5 Steps to Success

© 2013 Red Apple Virtual Assistant Services

Every business owner, whether they run a clothing boutique, a small publishing press, or a fine-dining restaurant, knows how important a Facebook page is when it comes to optimizing their social media presence.

5 Steps to Success


Facebook has become THE way that people connect with one another online, and what started as a means for friends to talk with each other has become a way for the entire world, businesses included, to meet new people—and, as far as businesses are concerned, to create new customers..

5 Steps to Success


As an increasing number of people use their mobile phones as their primary source for browsing Facebook, an increasing number of business are going to need to adapt their social media marketing to include these users—otherwise they will be left in the dust.

5 Steps to Success


There are five basic things you can do to make sure you have the same success with your Facebook mobile marketing as you do with desktop users:


Sponsored Stories can be targeted to either desktop users or mobile users. Deciding where to focus your stories can be a big decision for a lot of businesses maintaining a Facebook page.

Sponsored Stories


This won’t be a problem as mobile phone technology becomes more advanced. However, for most customers who check their email on their mobile phones, there are still a lot of limitations in place.

Keep Your Emails Mobile Friendly


If you have a brick and mortar store, you may forget how important it is to drive people back to your Facebook page once they have already come in to browse, or sit down or a meal.

Integrate the Online and Offline Experience


Many businesses will use third-party apps in addition to Facebook pages in order to help connect with customers. However, these apps will do businesses little good if they do not work on mobile phones.

Make Sure Your Apps are Mobile Phone Ready

Make Sure Your Apps are Mobile Phone Ready


Make sure that you choose an app that works across all technologies before you incorporate it into your social media presence.


You need to make sure that everything in your social media campaign is running smoothly before it launches. That means testing everything—including the ability of all your pages, apps, and emails to work on a variety of mobile devices.

Perform Tests and Checkups

Thanks for Kicking-ass!

For more info please contact:

Laura Williams, Principle Consultant

Red Apple Virtual Assistant Services

Phone: 02 9099 8003

Email: [email protected]

Web: www.redapplevas.com

Skype: redapplevas

Postal: PO Box 6831

Tweed Heads South NSW 2486

© 2013 Finance

facebook mobile marketing – 5 steps to success

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