Facebook Best Practices

How to use social media to engage with our clients

and show off Extension’s best

Raw Post

Redundant “Ugly” Links

Boring Lead-Ins

Better lead-in and shortened link URL

Polished Post (quote added as preview)

Tagging for wider reach

Using Notes Don’t post more than 4 lines of text:

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Using Notes cont. Notes make long posts more appealing!

Techniques to Remember Post or share photos Edit titles and previews Tag other organizations Append long posts in Notes Lead with the main point Shorten long links

Facebook Toolbox https://bitly.com/

http://www.google.com/alerts

http://office.microsoft.com/en-us/images/

More Fun Stuff: Repositioning Photos

Highlighting Photos

Pinning to Top

Backdating Photos/Posts for History

Starting a tradition

“Happy Friday!”

Other ideas?“Photo of the Week”“Fact of the Week”“Member of the Month”