exclusive upwork training in lviv (february) - Наталія Фесак "how to sell yourself...
TRANSCRIPT
How to Sell Yourself on Upwork
User Profile
1) Title (e.g. B2B / B2C Copywriter with Design Skills) Avoid words: quality, professional)
2) Skills (Up to 10) - Choose the most relevant and demanded
3) Portfolio - up to 10; - always update; - add descriptions.
OverviewHow to Present Yourself
Make it long enough but well-structured, use bullets
Indicate a number of projects completed instead of years of experience
Use statistics to support your approach to doing a job
Add a personal website but let them know you are not a company
Persuade them that your approach is focused on their result
Don’t sound too overpromising
ProposalThat Makes You Stand Out
Explain why you are applying
Provide a simple but valuable solution for this project
Show a route of implementation
Invite them to your personal website, portfolio resource
Do not provide unnecessary details
Hourly vs. Fixed Price Jobs
Perception of Value
Manual time allowed / not allowed
Time Tracking App
Small tasks that are not charged in fixed price jobs
Джо Витале
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Джек Траут
Маркетинговые войны
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