ews hk 2015 survival guide
DESCRIPTION
Started in 2011 the Entrepreneurship School began with one idea: that university professors aren’t teaching students how to become successful entrepreneurs.What’s missing?There is not enough entrepreneurship education in Europe.At the same time the most effective teachers and inspirers of entrepreneurship, are actual entrepreneurs.University education is too theory based, with students learning from professors who don’t engage with the real life situations needed for success.When speakers are invited, they tend to be bankers, consultants and managers, with students wanting to do the same.Our aim is to change this.Our mission has been to actively engage students in a hands-on andinteractive school where students can develop their entrepreneurial skills.This is why we created the first school without professors.Young people have loved this concept.Starting from one class with 25 participants on 2011, in 2014 we ran editions for over 300 people in both Brussels and Honk Kong - and continue to grow.One more thing: as of 2013 we also run a Junior Edition for 14 -18 year olds.TRANSCRIPT
ENTREPRENEURSHIP WINTER SCHOOL HONG KONG 2015SURVIVAL GUIDE
Designed by ThY/LAB
MAIN PARTNERS
LOCATION PARTNER
INDEX
CONTACTS 5
CONNECT WITH US 6 WELCOME 7
ABOUT US 8
OUR FIELDS OF ACTION 9
WHAT WILL YOU DO? 10
MEMBERSHIP 13
PROGRAM 14
THE SPEAKERS 16
THE TEAMS 20
VENUES 21
CONTACTSLoretta Lo Pak Sin+852 6689 6287
Sophia So Wai Kwan+852 6157 7083
Alberto Gerosa+852 6425 4187
Davide Arosio+852 9605 2476
5
CONNECT WITH US
WI-FIHKU Open WI-FI
WEBwww.entrepreneurshipschool.com
www.thinkyoung.eu
TWITTER@ThinkYoungTW
@Entreprnschool
#entrepreneurshipschool
FACEBOOKwww.facebook.com/thinkyoung
www.facebook.com/thinkyoungentrepreneurshipschool
Group: Entrepreneurship Winter School, Hong Kong 2015!
LINKEDINThinkYoung Office
Group: Entrepreneurship School
6
WELCOMEStarted in 2011 the Entrepreneurship School began with one idea: that
university professors aren’t teaching students how to become success-
ful entrepreneurs.
What’s missing?
There is not enough entrepreneurship education in Europe. At the same
time the most effective teachers and inspirers of entrepreneurship, are
actual entrepreneurs. University education is too theory based, with stu-
dents learning from professors who don’t engage with the real life situ-
ations needed for success. When speakers are invited, they tend to be
bankers, consultants and managers, with students wanting to do the
same.
Our aim is to change this.
Our mission has been to actively engage students in a hands-on and in-
teractive school where students can develop their entrepreneurial skills.
This is why we created the first school without professors.
Young people have loved this concept. Starting from one class with 25
participants on 2011, in 2014 we ran editions forover 300 people in both
Brussels and Honk Kong - and continue to grow.
One more thing: as of 2013 we also run a Junior Edition for 14 -18 year
olds.
ThinkYoung Team
7
ABOUT US
What is ThinkYoungThinkYoung is a think-tank concerned with young people.
Why do we exist?
Rather simple, we are the next generation.
We believe it is imperative to empower and provide a voice for young generations.
Through a variety of programs we aim to get our voices heard by decision-makers.
ThinkYoung currently boosts a network of more than 250.000 young individuals
involved in student organisations, and various corporate and institutional
connections in Europe and Asia.
We are now based in Brussels, Geneva and Hong Kong.
8
OUR FIELDS OF ACTION
EntrepreneurshipBecause young entrepreneurs are the key to innovation and growth, we are acting to
inspire young Europeans, in order to boost confidence levels and to encourage them
to pursue entrepreneurial dreams.
EducationThis is a particular focal point at ThinkYoung. We invest in young people’s education
with a vision to create better citizens for tomorrow. Our goal is to develop an infra-
structure where we offer highly beneficial learning programmes.
EnlargementWe want to show young Europeans diverse living conditions and the variety of cul-
tures within our continent. We think that mutual understanding is the first step in im-
proving integration and therefore European strength.
EU/AsiaWe aim to connect the European young generation with their Asian counterparts.
Through this, our goal is to extract the best practices in educational, entrepreneurial
and environmental cultures from the 2 continents, additionally highlighting similarities
and acquiring a greater degree of awareness.
Energy and EnvironmentWe want to ensure young Europeans have a say and allow them to raise their voice
on the matter. We want to improve a network across Europe, whilst sharing and en-
hancing knowledge on this topic.
9
WHAT WILL YOU DO?
Entrepreneurship Winter School Hong KongFollowing the success of the Entrepreneurship Summer Schools in
Brussels and Hong Kong, ThinkYoung and the University of Hong Kong
are presenting the 2nd edition of the Entrepreneurship Winter School
Hong Kong.
There are no professors or teachers, only real entrepreneurs who are
ready to share their ideas, experiences and knowledge.
In Hong Kong we welcome 35 participants from various cultural, creative
and occupational backgrounds, offering a true international experience.
The event will take place at the grounds of the University of Hong Kong.
In addition to our workshops, we will provide a trip to the Huawei HQ’s
in Shenzhen to witness an example and hotbed of innovation with en-
trepreneurial spirit.
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The EWS is unlike any other entrepre-
neurship learning program out there.
This is due to its unique methodology
which is driven by the idea that Entrepre-
neurship goes beyond opening a busi-
ness; it is a life which enables people to
turn their ideas into action.
We believe being a student of entrepre-
neurship means you should learn in a pro-
active and direct manner. This is why at
the EWS Hong Kong you will find no pro-
fessors, no books, and no lectures; only
entrepreneurs passing on real business
experience directly to you, giving invalu-
able knowledge you cannot find in books.
Active participationBy concentrating on concrete projects,
you can effectively work in teams to de-
velop the necessary skills to establish and
achieve goals, as well as gain confidence
through truly experiencing the satisfaction
of building upon your own ideas.
Each workshop output will be generated
by you, the participants, as it is your task
to interview the established entrepreneurs
to seek their views, principles, and (good)
practices, on a series of themes relating
to entrepreneurship. Each interview will
be designed and reviewed by teams of
nine who will be assigned their themes in
advance.
How it works: teams, speakers, themes.Overall, there are 34 participants that form
5 teams of 7 students.
There are 4 days of workshops.
Every day is divided into 2 sessions: morn-
ing and afternoon. In total 50 participants
will attend 8 workshop sessions.
What happens in the interview rooms?Each of the 5 teams in the room is given
20 minutes with the speaker to interview
him or her about one of the 4 themes.
Each time the speaker rotates, the inter-
view theme changes as well. This means,
that each team and each class gets to
cover every one of the 4 themes.
Themes of the School:1. Entrepreneurial idea
2. Market and media
3. Resourcing your Entreprise
4. Networking
Methodology of the School
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Create your Business IdeaWe want you to get a head start in entre-
preneurship by coming up with your own
business plan! In your teams, you will
have time to think of an innovative busi-
ness idea and be ready to present it at the
end of the week.
The speakers met throughout the week
will be present on the final day in order to
give you and your team feedback on your
business plan. The best plan will receive
a special prize!
It’s all about you!The invited speakers are here to act as
mentors, to inspire and to guide you.
However, the success of the workshops
relies much more on your own efforts.
The workshop output will be generated
entirely by you and your fellow partici-
pants. You learn to work in a team and to
collaborate with other entrepreneurs.
Remember, two heads are better than
one!
The workshop format gives you practi-
cal first-hand experience of organising
a learning event – real entrepreneurship
in action, not simulated business games.
The competitive element reflects the com-
petitive environment in which all entrepre-
neurs must survive.
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MEMBERSHIPAll students participating to the 2nd edition of the ThinkYoung Entrepre-
neurship Winter School Hong Kong automatically obtain the Young Mem-
bership for 2014.
Once you become a Young Member you will receive the following:
* All current ThinkYoung publications, including the ThinkYoung newsletter
* A subscription to ThinkYoung’s journals
* Invitations to future conferences held by the ThinkYoung team
* VIP invitations to ThinkYoung events
* A bi-monthly update on research and projects
* 10% discount on ThinkYoung’s Entrepreneurship Schools
The membership is for 12 months, so before it expires we will send you an
email to remind you of your renewal. For more information or to ask any
questions please contact [email protected].
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PROGRAM*
MON 5th
10:00 - 12:00
TUE 6th
REGISTRATION
12:00 - 14:00
SIMON SQUIBBNest
OPENING LUNCH FREE TIME
14:00 - 16:00
18:00
CHARLES MOKLegislative Councillor
16:00 - 16:30
16:30 - 18:00
COFFEE BREAK& NETWORKING
ALEX TANGXCOR SpaceExpeditions
SOCIAL ACTIVITY
COFFEE BREAK& NETWORKING
CINDY KOCindiddy.com
FREE TIME
VISIT ATHUAWEI
HEADQUARTERS
JOAO SEABRAJump Willy
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*Timetable is subject to changes
WED 7h THU 8th FRI 9th
PREP PRESENTATIONS
COMPETITION 1
JIM COKEHillman Reinier
FREE TIME
VISIT ATHUAWEI
HEADQUARTERS
FREE TIME
PREP PRESENTATIONS
FREE TIME
COFFEE BREAK& NETWORKING
COMPETITION 2
GALA DINNER
JENNIFER CHENGGlam-it!
LUCA BARBERSZalora
THE SPEAKERS
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ALEX TANG / CEO of XCOR AsiaAlex is the CEO of SXC Asia, leading the company’s business
expansion in Greater China. Since a child, he has been intrigued
by technology, cars and space travel. His dream is to be the first
in Hong Kong to travel into space.
With this aspiration, Alex met Michiel through a business partner
and ventured into the business of space tourism, taking him a step
closer to realizing his dream.
Alex holds a BSc from the University of New South Wales and
completed his MBA at University of Technology in Sydney.
His entrepreneurial spirit started as soon as he graduated, where
he helped expand his family’s footwear business across Greater
China.
CINDY KO /Founder of CindiddyEstablished in 2008, Cindiddy is an influential fashion and lifestyle
blog based in Hong Kong that speaks to the trendsetters, taste-
makers, and artists of the world.
Cindy Ko, the talent behind the site, curates a collective of her
fashion, personal style, health, and travel inspiration.
She has been featured in major magazines and covers many
large-scale fashion events, including Fashion Week in New York
and Australia. Cindiddy worked with esteemed brands such as
Jimmy Choo, Cartier, Stella McCartney, Ralph Lauren,Max Mara,
Burberry Prorsum, Hogan, Hugo Boss, and Karl Lagerfeld.
CHARLES MOK, JP /Legislative Councillor(Information Technology), HKSARCharles is one of the ICT industry pioneers in Hong Kong, as Hon-
orary President of Hong Kong Information Technology Federation,
former Chairman of Hong Kong Internet Service Providers Asso-
ciation, and Co-founder of Internet Society Hong Kong.
Internationally, Charles served as Chairman of Asian, Australasian
and Pacific Islands Regional At-Large Organization, Internet Cor-
poration for Assigned Names and Numbers during 2011 and 2012.
Charles is active in public services with a view to upholding the
core values of Hong Kong of which include democracy, liberty, hu-
man rights, rule of law and integrity.
He serves as a member of the Digital 21 Strategy Advisory Com-
mittee, and Consultation Panel of West Kowloon Cultural District
Authority.
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JOÃO SEABRAFounder of Jump WillyHe is the founder and partner of Jump Willy (Portugal and Hong
Kong), We Came from Mars, Uou, Criatividade Digital, and Idea
Lab Diogo Vasconcelos. He won various international and nation-
al awards, in film directing, animation, and entrepreneurism, such
as the “Young Creative Talent” award by the European Union or
the Silver Dolphin at Cannes Corporate Media & TV Awards.
His main company Jump Willy, creates Worldwide for brands such
as BMW, Nokia, Axe, Vodafone, Danone, H&M and many others.
He’s passionate for traveling and extreme backpacking for remote
and isolate areas of the World.
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SIMON SQUIBB /CEO of Nest InvestmentsAs an angel investor for over 18 years, Simon is dedicated to
bringing ideas to life and helping the next generation of entrepre-
neurs in Hong Kong achieve their dreams.
As founder of multi award-winning, globally respected creative
agency, fluid, Simon worked with an impressive list of clients and
partner brands including Estée Lauder China, Fortune, CNN, Wall
Street Journal Asia, Li & Fung, Citibank China and Starbucks. As
CEO of Nest Investments, Simon leverages his extensive network
and experience to mentor and develop Hong Kong based start-
ups and entrepreneurs.
JIM COKE /Founder of Hilmann ReinierJim is the classic “bootstrapping entrepreneur”. His achievements
are remarkable because he landed in Hong Kong with no contacts,
friends or family and battled his way through to Hong Kong’s larg-
est supermarket chain with a brand he developed from nothing.
This was all achieved without the help of consultants, advisors,
bank loans, local Chinese partners or foreign investors. Jim’s
view on entrepreneurship is unconventional and at the same time
practical and based almost entirely on the notion of “always doing
more with less”.
Hilmann Reinier now develops new brands coming into Asia and
has expanded its portfolio from coffee to beer, chocolates, tea,
rum, malt drinks and stouts. The Hong Kong Entrepreneur: From
Start-up to Supermarket in 18 months is Jim’s account of his jour-
ney and it will be available in Dymoks’ bookstores in 2015.
JENNIFER CHENG /Founder of Glam-it!After a career as an actress and model in the US upon graduat-
ing from Brown University, Jennifer earned her MBA from HKUST
and became known as one of Asia’s leading female entrepreneurs
and passionate players in the Technology, eCommerce, and So-
cial Media space.
Jennifer’s current venture is Glam-it! a beauty & fashion brand
and tech company with the revolutionary and patent pending
GlamPact, the first all-in-one customizable, refillable, lighted lux
makeup compact with skincare ingredients, complete with a re-
chargeable LED lighted mirror.
Glam-it! products are available at fine retailers including Harvey
Nichols, Luxola.com, and is currently available in 11 countries.
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LUCA BARBERIS /Manager at ZaloraAs the Director of Marketing, Luca Barberis currently heads the
marketing team of ZALORA Malaysia, Asia’s Leading Online
Fashion Destination. His roles include managing the company’s
marketing activities, ranging from paid advertising to public rela-
tions and corporate partnerships.
Luca is responsible for ZALORA’s many successful marketing ef-
forts, fueling the company’s growth.
Luca is also the founder of Digital Shots Ltd, a online and mobile
publisher, running a portfolio of websites with up to 1Mil visitors
per day. The company works in online advertising, software down-
loads and mobile apps distribution with a focus on India, Brazil
and South East Asia.
BLUE TEAM RED TEAM
ORANGE TEAMYELLOW TEAM GREEN TEAM
Newk Sien Choong Kam Chong
Chun Kuen Ho
Wai Tung (Rachel) Ko
Ka Wai (Andy) Kai
Tin Yeung Wong
Chi Kwan (Jacque-line) Lau
Bek Ali Khan Mamak-aev
Randula Yasasvin Wick-ramasinghe
Xinfeng Dong
Yuen Ying (Erica) Lau
Joseba Ancin
Ema Esrat Farjana
Zhen Mandy Luo
Taner Eyuboglu
Ka Yan Tso
Michael Yau
Mohith Verma
Chi Ho Huang
Feiqing Huang
Basiel Van Cauwenberge
Manta Hotchandani
Naveed Rilwan
Wai Leung Wan
Myeong Hee Park
Ho Man Chow
Dinghe Cui
Justine Denice Mendoza
Marianne Elica De Guz-man
Jiayu Liu
Kwadwo Oti-Sarpong
Ruohan Chang
Thanh Tung (Ethan) Bui
Ho Ho Sheena Wu
Dayyaan Hasnain
THE TEAMS
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VENUESHow to get to HKU
Once arrived in Hong Kong, we suggest that you acquire an Octopus Card (available
in every MTR station). The Octopus Card can be used for payment in many retail
shops in Hong Kong, from convenience stores, supermarkets, fast-food restaurants,
to other point-of-sale applications such as service stations and vending machines.
The University of Hong Kong is situated in Pok Fu Lam Road in Hong Kong Is-land and it’s easily reachable by Bus and MTR.
Check out the best way to reach HKU from your location!Visit http://www.maps.hku.hk/
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Map of HKU
Ranked as the No. 1 University in Asia, and 22nd in the world (QS World University
Rankings), the University of Hong Kong (HKU) attracts tens of thousands of talented
applicants each year for its undergraduate degrees.
With top-tier teaching staff selected from around the globe, its world renowned re-
search, an extensive international exchange networks and opportunities, a focus on
experiential learning, a large international student population, a vibrant campus life,
and a virtually 100% employment rate for all graduates over the last 6 years, HKU
today attracts some of the world’s most outstanding students, particularly from around
Asia.
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ROOM KKLG103K.K. LEUNG BUILDING
RESTAURANTHAKING WONG BUILDING
YOU CAN ENTER/EXIT TROUGH THE WEST GATE
BUS STOPPOK FU LAM ROAD
THE SCHOOL WILL BE HELD IN THE ROOM KKLG103(K.K. LEUNG BUILDING)
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NOTES
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BRUSSELS
ENTREPRENEURSHIP
SUMMERSCHOOL6 - 10 JULY 2014APPLICATIONS WILL OPEN SOON. PARTICIPANTS OF THE EWS HONG KONG 2015 WILL ENJOY A 10% DISCOUNT.