ewi the up side down turn
Post on 21-Oct-2014
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DESCRIPTION
To survive successfully during turbulent times, we have no choice but to re-evaluate our established practices and be willing to make necessary changes in order to keep engaged, focused and motivated. “Up-Side to the Downturn” is an uplifting and informative presentation that explores the current economy and provides tools that will help your attendees not only succeed, but discover opportunities to excel. The session is based on today’s circumstances but is valid in any economy.TRANSCRIPT
Find Your focus
Accepting the challenge to be innovative and knock down invisible barriers to success.
Karen Peñaprofessionally speaking
INNOVATIVE SALES
ENGAGED MANAGEMENT
INNOVATIVE SALES
INNOVATIVE SALES
ENGAGED MANAGEMENT
INNOVATIVE SALES
ENGAGED MANAGEMENT
INNOVATIVE SALES INNOVATIVE SALES
INNOVATIVE SALES
ENGAGED MANAGEMENT
INNOVATIVE SALES
SUPERB CUSTOMER SERVICE
ENGAGED MANAGEMENT
INNOVATIVE SALES
Accepting the challenge to be innovative and knock down invisible barriers to success.
SUPERB CUSTOMER SERVICE
ENGAGED MANAGEMENT
INNOVATIVE SALES
“THE UP-SIDE TO THE DOWN-TURN”
Leading in Today’s Economy
Accepting the challenge to be innovative andknock down invisible barriers to success.
Karen Peñaprofessionally speaking
Karen Peñaprofessionally speaking
Karen Peñaprofessionally speaking
Karen Peñaprofessionally speaking
WHAT IS HAPPENING?
1. There has been a BIG change in the World Economy
2. None of us are Immune
3. Changed us forever
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Karen Peñaprofessionally speaking
Unemployment Rates JUNE 2009
Austin – 7.1
Corpus Christi – 7.7
Dallas – 8.2
Houston – 8.0
Oklahoma City – 6.0
San Antonio – 6.9
Tulsa – 6.8
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Hiring Freezes
Pay Freezes
Under-Staffed
Over-Tasked
Loss of Business
High Expectations
Karen Peñaprofessionally speaking
Challenges in the Down-Turn
Confusion
Overload
Intimidation
Resentment
Alienation
Frustration
Anger
Fear
Karen Peñaprofessionally speaking
Results of Down-Turn Stress
Karen Peñaprofessionally speaking
We Must Remain……
Engaged
Focused
Motivated
Karen Peñaprofessionally speaking
“Good things come of all recessions, not the least that they initiate a cleansing process whereby only the seriously committed survive.
Crisis is also good because it separates the focused and seriously committed from the rest.
We must make sure that we are all among the well-prepared, the good, the serious and, therefore; the survivors.”
Daniel Tschudy Business Consultant
Karen Peñaprofessionally speaking
Change Our Perception
Emotional Business
Uncertainty Opportunity
Fear Solutions
“THE UP-SIDE TO THE DOWN-TURN”Excelling in Today’s Economy
To access PowerPoint
www.slideshare.net/kdpenaUPSIDEDOWNTURN
Accepting the challenge to be innovative andknock down invisible barriers to success.
Karen Peñaprofessionally speaking
Evaluate your Past
What was your life like before Sept 2009? What was your focus?
Karen Peñaprofessionally speaking
What was your relationship with your family and friends?
Evaluate your Past
Karen Peñaprofessionally speaking
How did you feel about your job / your responsibilities?
Evaluate your Past
Karen Peñaprofessionally speaking
Who were your alliances?
Evaluate your Past
Karen Peñaprofessionally speaking
What were your personal and professional goals?
Evaluate your Past
Karen Peñaprofessionally speaking
What made you un-happy?
Evaluate your Past
Karen Peñaprofessionally speaking
What made you happy?
Evaluate your Past
Karen Peñaprofessionally speaking
What is your life like now? What is your focus?
Evaluate your Past
Karen Peñaprofessionally speaking
Evaluate your “Status Quo”
How do you view yourself in light of the new situation?
Karen Peñaprofessionally speaking
Evaluate your “Status Quo”
How has your home life changed?
Karen Peñaprofessionally speaking
Evaluate your “Status Quo”
How has your job changed?
Karen Peñaprofessionally speaking
Evaluate your “Status Quo”
How have your alliances changed?
Karen Peñaprofessionally speaking
Evaluate your “Status Quo”
What changes have you made to your personal and professional goals?
Karen Peñaprofessionally speaking
Evaluate your “Status Quo”
What makes you un-happy?
Karen Peñaprofessionally speaking
Evaluate your “Status Quo”
What makes you happy?
Karen Peñaprofessionally speaking
Future Focus
How should your focus change?
Karen Peñaprofessionally speaking
How do you want to be seen by your family / friends / co-workers in light of this situation?
Future Focus
Karen Peñaprofessionally speaking
What changes do you feel you need to make at home?
Future Focus
Karen Peñaprofessionally speaking
What changes do you feel you need to make at work?
Future Focus
Karen Peñaprofessionally speaking
What adjustments should you make to your alliances?
Future Focus
Karen Peñaprofessionally speaking
What will make you happy in the future?
Future Focus
Karen Peñaprofessionally speaking
Where are we now???
STRENGTHS
What do we do exceptionally well?
What advantages do we have?
What valuable assets and resources do we have?
What are our resources?
Personal S.W.O.T.
WEAKNESSES
What could we do better?
What are we criticised for or receive complaints about?
Where are we vulnerable?
OPPORTUNITIES
What opportunities do we know about but have not addressed?
Are there emerging trends on which we can capitalize?
THREATS
What weaknesses make us critically vunerable?
What external roadblocks can inhibit our progress?
What are the siginificant changes in our community / workplace that are challenging us?
Are economic conditions affecting our financial viability?
Karen Peñaprofessionally speaking
Where are we headed and how do we get there?
Your Goals
1. What is MOST important to you?
2. What is MOST attainable?
3. What gives you the MOST ROI?
4. Don’t forget to make them SMART!
5. Develop an ACTION plan.
Karen Peñaprofessionally speaking
“When you decide clearly and definitely what you want, no sacrifice is too great as you put all of your powers into outstanding results.”
Author Charles Allen
Karen Peñaprofessionally speaking
Developing YOUR Brand
Karen Peñaprofessionally speaking
Defining Branding
If you want to do business with the American Cancer Society you had better not ____________ smoke
Karen Peñaprofessionally speaking
If you hang with Paris Hilton you probably…..
Have too much money
Don’t have any real BFFs
Never take the trash out
All of the above
Defining Branding
Exercise
Karen Peñaprofessionally speaking
Keys to Developing an Effective Brand
Perception is Reality
Manage it
Incorporate External Drivers
Know your Audience
Consistent and Persistent
Karen Peñaprofessionally speaking
What Influenced Your Brand?
Attitude
Attire
Automobile
Associations
Associates
Karen Peñaprofessionally speaking
Promoting your Brand
Resume’
Portfolio
Business Cards
Electronic Signature
Speaking
Social Networking
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Karen Peñaprofessionally speaking
Cut the Clutter
Stick to the Plan
Techno Rules
Kill the Albatrosses
Positive Alliances
Intestinal Fortitude
Conquering Invisible Barriers
GUTS!!!
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Karen Peñaprofessionally speaking
GUTS
September 2008 – Scheduled opening
September 14, 2008 - Ike
September 17, 2008 - Financial crisis
October 14th - Troubled Asset Relief Program (TARP)
November 16th, 2008 - La Torretta Del Lago’s Soft Opening
April, 2009 – H1N1 Virus – “Swine Flu” was identified
June, 2009 – Lost their CFO and in July their COO passed way.
1. Engaged Management
2. Re-Define
3. Re-Direct
4. Re-Invent
5. Innovative Alliances
6. Synergy = Energy
7. Effective Communication
8. Celebrate
Karen Peñaprofessionally speaking
8 Fundamentals to Leading in Challenging Times
Don’t Be an Ostrich
Be Transparent
Open the Vent
Acknowledge Concerns
Assure Due Diligence
Support Your Organization
Karen Peñaprofessionally speaking
Engaged Management
Take a Time Out
Change is Essential
Prioritize
Clean House
Evaluate Processes
Karen Peñaprofessionally speaking
RE-Direct
SWOT
SMART
ACTION PLAN
BRANDING
Karen Peñaprofessionally speaking
RE-Define
Take it to the Team
Maintain Control
Lead by Example
Sustain Integrity
Re-Group
Celebrate Team Success
Karen Peñaprofessionally speaking
RE-Invent
Evaluate the Individual
Empower Them
Avoid Assumicide
Encourage Mentorship
Intellectual Collaboration
Karen Peñaprofessionally speaking
Innovative Alliances
Evaluate Alliances
Reach Out
Karen Peñaprofessionally speaking
Synergy = Energy
CELEBRATE EVERYTHING!!!
HAVE FUN!!!
Karen Peñaprofessionally speaking
CELEBRATE!!!
THANK YOU!
Accepting the challenge to be innovative andknock down invisible barriers to success.
Karen Peñaprofessionally speaking
Find Your focus
Accepting the challenge to be innovative and knock down invisible barriers to success.
Karen Peñaprofessionally speaking
INNOVATIVE SALES
ENGAGED MANAGEMENT
INNOVATIVE SALES
INNOVATIVE SALES
ENGAGED MANAGEMENT
INNOVATIVE SALES
ENGAGED MANAGEMENT
INNOVATIVE SALES INNOVATIVE SALES
INNOVATIVE SALES
ENGAGED MANAGEMENT
INNOVATIVE SALES
SUPERB CUSTOMER SERVICE
ENGAGED MANAGEMENT
INNOVATIVE SALES
Accepting the challenge to be innovative and knock down invisible barriers to success.
SUPERB CUSTOMER SERVICE
ENGAGED MANAGEMENT
INNOVATIVE SALES