everything you should know about branding on facebook
TRANSCRIPT
CONTENTS
Long Description
What to include here?
Be Personal
How to write to your audience?
Brand your company on your personal profile
Why is it important?
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| 15-minute tasks every day
| Personalized suggestions
| Tailored to your experience
Include these topics in your long description
Expand on your smaller About section
Include a history of your company
Discuss your mission, and your goals
Create a story around your company instead of a
simple timeline
Mention your achievements and
accomplishments
Make a long description
Why should I be personal?
People want brands to act as if real persons.
That’s why you need to follow these rules:
Be social
Interact with your fans
Be interesting for them
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Use personal profile in branding your company
General tips:
Add your company as your workplace on
Write about your business on your personal profile
Set up those posts as public
Encourage your coworkers to do the same
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