everything you need to know about web to-print industry - infographics
TRANSCRIPT
Everything You Need to Know About Web-to-print Industry - Infographics
The web-to-print market is projected to reach US$ 1.3 billion by
2022 globally. Major driving forces driving this rapid growth
include e-commerce boom, entrepreneurship, internet, and
rapid advancement in digital technology. Due to these driving
forces, there is positive as well as negative impact on the
printing industry. Positives are increased operational efficiency
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and cost reductions in terms of procurement and execution of
print work. On the other hand, it has also been noted that the
print volumes declined due to constant migration of merchants
from offline to online means. You can read more about the pros
and cons of the web-to-print process to form a balanced
opinion on whether or not it is the right option for you.
Customization, product management, order management and
providing accessibility on the go to the customers have really
pushed the print industry to an advanced level of technological
excellence.
There have been quite a number of problems associated with
large format printing such as inconsistent pricing and
customization. Web-to-print solutions solve this problem
effectively as it eliminates the need for IT infrastructure and
collaboration with an ISP to Internet Service Provider to provide
back- end support.
Let’s take an example of how web-to-print can help within
multiple departments in the company. web-to-print can act as a
hub for all the printing orders done by the company making it
streamlined for marketing, accounts, purchases and other
relevant departments. One will be able to set up various groups
such as people who can order and the people who can approve
the same order. An order can be placed by purchasing
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department’s manager, marketing manager can iterate or
upload any other reference file if required and accounts
manager can finally match up the purchase order with the
invoice provided.
We have put together this infographic to better explain
everything about web-to-print from a retail industry
perspective.
View original source and full infographics at
https://www.brushyourideas.com/blog/everything-know-web-t
o-print-industry/
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