Evaluating Mobile Usability Guidelines: Mobile Decision Making

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Post on 18-Aug-2015

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  1. 1. Evaluating Mobile Usability Guidelines Identifying Usability Criteria To Guide The Development Of A Mobile Presence 2. MOBILE DECISION
  2. 2. How To Decide? How do I support mobile? Should I support mobile?
  3. 3. How To Decide? Quantity of traffic o Lots of traffic, must go mobile! o Dont get left behind! Does this apply for all types of websites?
  4. 4. How To Decide? For example
  5. 5. How To Decide? Quality of traffic o How are people interacting with your website? o How are engagement and sales on mobile devices? How do you measure Quality?
  6. 6. Check Your Stats Quantity Quality
  7. 7. Check Your Stats
  8. 8. Join us for the next video: Google Mobile Usability Guidelines