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© EUREKA Secretariat 2015
Eurostars-2 EUROSTARS WEBINAR
HELPING SMES TO INNOVATE
Dr Peter Chisnall Eurostars Operations Controller
EUREKA Secretariat
Brussels, 7 September 2015
© EUREKA Secretariat 2015
EUREKA is…
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Intergovernmental network
Leading platform for international cooperation
Supporting market-oriented
R&D projects
Facilitating access to finance
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1985 2015
More than €37 billion invested
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€37+ billion 5900+
projects
9500+ SMEs
2400+ Universities
2100+ Research centres
4600+ Large
companies
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More than 40 EUREKA countries
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Full members Associated countries National information points International cooperation
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EUREKA characteristics
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Innovative product, process or service
Market-oriented
nature
Bottom-up approach
International cooperation
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Public-private partnership
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At least 2 EUREKA countries involved
SME
University Large
Company
Example of EUREKA project
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Technology area
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1985–2014
2008–2014
Electronics, IT and Telecoms Technology
29.4%
30.0%
Data for EUREKA Network projects and Eurostars
Industrial Manufacturing, Material and Transport
21.4%
18.5%
Biological Sciences / Technologies
17.7%
21.4%
Technology for Protecting Man and the Environment
6.4%
5.3%
Energy Technology
6.3%
6.8%
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Market area
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1985–2014
2008–2014
Industrial Products / Manufacturing
20.2%
19.3%
Medical / Health Related
20.0%
22.1%
Transportation
9.8%
8.6%
Consumer Related
9.5%
8.8%
Data for EUREKA Network projects and Eurostars
© EUREKA Secretariat 2015
Participants in EUREKA projects
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Industry is representing 75% of participants Data for EUREKA Network projects and Eurostars
1985–1994 1995–2004 2005–2014
16% Research Institutes
11% 13% Universities
13%
5% 1%
Others
42% Large Companies
12%
24%
63% SMEs
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Over 40 countries
NETWORK PROJECTS 4193 projects
UMBRELLAS CLUSTERS 784 projects
EUROSTARS 1012 projects
PRO- FACTORY+
EUREKA TOURISM
PLUS
E! SURF
EUROAGRI
CELTIC PLUS
EURIPIDES
CATRENE
ITEA 3 EUROGIA
2020
ACQUEAU
METALLURGY
EUREKA instruments
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Eurostars is…
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Eurostars under Horizon 2020
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Eurostars countries
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Austria Bulgaria Belgium Croatia Cyprus Czech Republic Denmark Estonia Finland France Germany Greece
Hungary Iceland Ireland Israel Italy Latvia Lithuania Luxembourg Malta The Netherlands Norway Poland
Portugal Romania Slovak Republic Slovenia South Korea Spain Sweden Switzerland Turkey United Kingdom
34 countries
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SMEs in the driving seat
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72% 12%
9% 6%
SME is always the project leader
R&D-performing SMEs and SMEs
University
Research institute
Large company
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Eurostars SME profile
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of the work done by SMEs
of participants are R&D performing SMEs
of SMEs have less than 50 employees
of SMEs workforce is dedicated to R&D activities
50% 64%
83% 40%
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Market oriented
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Bottom-up
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A typical Eurostars project
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average project cost
€1.4 million
average duration
29 months
2–3 countries
3–4 participants Data for
Cut-off 1–10
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Eurostars in numbers
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total costs of applications funded €1.1 billion
number of participants 2600
number of approved projects 783
total costs of applications €4.9 billion
number of applicants 11733
number of applications 3548
23% success
rate
Projects submitted Projects funded
47 countries involved
472M estimated
public funding
Cut-off 1–10
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Impact
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Impact
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Real reasons to participate
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Mutual sharing
of human and
financial resources
Develop new
products/services/
processes
Complement skills
with the skills of
other participants
Obtain
public funds
Access
new markets
Mutual sharing
of existing
know-how
Share the risk Develop strategic
co-operation
with competitors
Other
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20
30
40
50
60
70
80
90
You want to do something that is too big to do alone
You need access to someone else’s science/ technology
Requires collaboration across the value chain
You have a solution for someone else
Access skills you do not have
Access new markets
Share risks
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Eurostars process
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Easy application
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Straightforward, secure application
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Application form
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Content of the application
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• Project Pitch: Overview of your project • Business case: Why ? (how will it get to market,
competition, IPR,…) • Project description: What is it about? • Work packages: How, by whom, .. ? • Participants: Who are you? How is structured
your consortium? • Project annexes
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Application: TO DO LIST
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1. Check if your organization is eligible to receive funding Speak to your NPC about all available options!
2. Complete all sections of the application form 3. Ensure that each organization has the correct status 4. Ensure that all contact details are correct 5. Upload annexes 6. Double-check content – proof reading is the cheapest way
of making your application better 7. Check your application form is complete 8. Check your application is eligible 9. Submit !!!
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Application: links to additional info
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Evaluation
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Eligibility
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Eligibility criteria
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E1 - Consortium leader is an R&D-performing SME * FTE = Full time equivalent E2 – The project leader is from a Eurostars country E3 – The project contains at least 2 legal entities, independent from each other E4 – The consortium is a partnership hosted by at least 2 Eurostars countries
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Eligibility criteria
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E5 - The budget (excluding subcontracting) of the R&D-performing SME(s) located in Eurostars countries is equal to at least 50.00% of the total project budget E6 - No single entity is responsible for more than 75.00% of the project budget E7 – The participant(s) from a given country may not be responsible for more than 75.00% of the total project budget E8 – The project duration is 36.0 months or fewer E9 – Market introduction is within 24.0 months of the project’s completion
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Eligibility criteria
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E10 - The project meets the EUREKA criteria and must have a civilian purpose E11 - Each of the participating organisations in the consortium is a legal entity in the host country E12 – None of the participating organisations have convictions for fraudulent behaviour, other financial irregularities or illegal business practices E13 – None of the participating organisations have been declared bankrupt or are in the process of being declared bankrupt
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Evaluation criteria
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1st step: Assessment by independent experts
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1st step: Assessment by independent experts
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• For each sub criteria experts must provide a score out of six
• The rounded average of the sub criteria scores is used as the score for the main criteria
• Experts are said to be in agreement when their scores fall on the same side of the mid-point of the scale
• If there is an outlying score (an expert scores the other side of the mid-point compared to the other two) that score is disregarded and not used in calculating the average value
• A threshold for progression to the panel evaluation where for at least two major criteria, the average of the expert’s scores is 4.3* or greater, where there is agreement for the criteria in question
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1st step: Example 1
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Project Expert Quality and
efficiency of the implementation
Impact Excellence Result
TEST 2 A 6 6 5 B 4 4 4 C 3 1 2 Sum of scores 13 11 11 Count of scores >3 2 2 2 Score to be subtracted Min Min Min Score to be subtracted 3 1 2 Sum of scores - Subtracted score 10 10 9
# criteria above 4.3 RESULT
Amended Average: 5.00 5.00 4.50 3 2nd Evaluation
Step- IEP
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1st step: Example 2
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Project Expert Quality and
efficiency of the implementation
Impact Excellence Result
TEST EX A 4 4 4 B 2 5 3 C 3 5 3 Sum of scores 9 14 10 Count of scores >3 1 3 1 Score to be subtracted Max - Max Score to be subtracted 4 - 4 Sum of scores - Subtracted score 5 14 6
# criteria above 4.3 RESULT
Amended Average: 2.50 4.66 3 1 Overseeing
Body
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2nd step: Scoring and ranking by independent panel
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• Only projects rated above the quality thresholds are recommended for funding • The funding of projects is following the ranking list until national budget exhaustion • The funding of partners is based on the national funding rules
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Decentralized funding
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Timing
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Time-to-contract is within 4 to 7 months
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Monitoring progress
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Call planning
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• Cut-off 4: 17 September 2015
• Cut-Off 3: 5 March 2015
266 applications – 96 funded; 36% success rate
• Cut-Off 2: 11 September 2014
356 applications – 90 funded; 25% success rate
• Cut-Off 1: 13 March 2014
299 applications – 70 funded; 23% success rate
2 Cut-off dates per year up to 2020
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Eurostars, SME, & Fast-Track…
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Similar, complementary … but different
• Industrial innovation • Bottom up (mostly)
• Target group • TRL • Consortium make-up • Thematic fields • Budget • Funding rates • Time to grant • Success rates
One size does not fit all - giving applicants a choice
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Eurostars, SME, & Fast-Track…
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Eurostars-2 R&D SMEs
SME Instr. P2 Innovative SMEs
FTI Innovative Companies
Eurostars-2 To prototype
SME Instr. P2 Demonstrator
(6)
FTI Demonstrator
(6)
Target Group Technology readiness level
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Eurostars, SME, & Fast-Track…
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Eurostars-2 2 international
partners
SME Instr. P2 1 applicant
FTI 3-5 partners
Consortium make-up (min.)
Eurostars 2 Bottom up
SME Instr. P2 13 topics
FTI Unclear
Thematic fields
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Eurostars, SME, & Fast-Track…
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Eurostars 2 164 MEUR
SME Instr. P2 232 MEUR
FTI 100 MEUR
Annual budget
Eurostars 2 <7 months
SME Instr. P2 6 months
FTI 6 months
Time to grant
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Eurostars, SME, & Fast-Track…
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Eurostars 2 Approx. 50%
SME Instr. P2 70%
FTI 70%
Funding rate
Eurostars 2 >25% (~75%)
SME Instr. P2 10-12% (~42%)
FTI 5%
Success rate
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Eurostars, SME, & Fast-Track…
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Eurostars • Fast decision - 13-19 weeks from application to result • Bottom up in technology, market and funding decision • Great for start-ups • Local contacts with specialist knowledge • Immediate and detailed feedback on success and failure
© EUREKA Secretariat 2015
Some misconceptions
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Reality Thoughts Descriptions of research methods matter more than business plans Partners from the countries with big budgets are best It’s all about who you know You are like the European Commission – you must have the same rules
Eurostars is for business. Exploitation and impact are vital Only the best projects are funded. If you sacrifice quality for budget availability you might still lose Strict criteria ensure that excellence is the only factor Funding is defined by NATIONAL rules and may differ across countries – contact your NPC
© EUREKA Secretariat 2015
Factors for Success - Planning
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• Be available > Allow time for necessary preparation (partner search, project
proposal, consortium agreement…)
• Build up a « win-win » cooperation > Show complementarities and added value of trans-national
partnership during and after the project
• Show partnership’s ability to meet its commitments > Demonstrate each party’s management, scientific and technical
skills as well as its available financial resources for the project
• In austerity, tax payers money is a scarce resource > Demonstrate the fact that you have good financial health and
have considered all of your options. > If you are too risky, you might not be able to access support.
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Factors for Success
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• Set clear, measurable and verifiable objectives > Define success indicators for technological performance as well as
the commercial and financial targets to achieve
• Demonstrate clearly why the projects should be financed > Highlight the risks and the strategic character of the project in
terms of expected commercial and financial impact on a European scale
> Is it value for money?
• Be technologically ambitious while remaining realistic > Define a methodical approach in line with partnership, budget and
time limit set for the completion of the project and the marketing of its results
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Factors for Success
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• Point out the innovative nature of the proposal submitted
> Present new industrial applications and their impact on the industry sector and relevant markets
• Describing the technology is the easy bit there is more… > Who are you? Describe the benefits of this partnership, the added
value that each organisation brings? > Focus on the project methodology (objectives, means, results) > Appropriate and realistic cost breakdown > Analyse the risks. How will you mitigate against them?
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Factors for Success
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• Don’t forget your market (it sounds strange, but people do) > Product plans, exploitation plans, commercialisation strategy. > Analysis and comparison with state of the art. > Barriers to market entry? > Competitive advantages? > Realistic market share? Will you actually make ROI? > Or how to protect it – Good IPR analysis/strategies are rare
• Fill in the project application carefully and ensure it is clear > Promote the key elements the evaluators are looking for and ask an
objective party to read it > Proof read it – this is the cheapest way of making it better.
• Don’t allow yourself to be surprised by anything
> Do your homework > Speak to your National Project Coordinator (NPC)
© EUREKA Secretariat 2015
Any Questions?