euro airways

Audrey Koetting

Lauren Levi

Bryn Likins

Jonathan Startz

Recovery

Last year, low cost airlines reported a 8.7% increase in passenger numbers.

In contrast, legacy carriers experienced a 1.9% decrease is passenger numbers.

Industry Overview

Porter’s Five Forces

High Buyer Power High Supplier Power High Threat of

Substitute Services High Threat of New

Entrants High Rivalry Among

Existing Competitors

Market Analysis

Blue Air EasyJet

http://www.blueairweb.com/First-Page/

http://www.easyjet.com/asp/en/book/index.asp?lang=en

Market Analysis

Ryanair Wizz Air

http://wizzair.com/Default.asp?slid=clear&language=EN

Euro Airways

Broad Cost Leadership

Sustainability Special Features Superior

Customer Service

Information Technology

Personalized experience

Custom tailored web profiles

Innovative features

http://wwwstu.tcu.edu/JonathanStartz/project/index.html

Use of Blogs

http://www.wizzmagazine.com/

http://aerarannblog.com/

The Future of European Travel

euro airways

Business

passenger numbers

low cost airlines

market analysisblue

market analysisryanairwizz

industry overviewporters

existing competitors

legacy carriers

recoverylast year