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ERIC MARTIN (Marty) OLIVER

Phone: 910.603.0427 E-mail: Marty.Oliver20@gmail.com

LinkedIn: http://www.linkedin.com/in/martyoliver/

PROFESSIONAL SUMMARY Profit-oriented, focused management executive with expertise in strategic planning, implementation and management of sales initiatives and merchandising programs. Ability to identify and capitalize on market trends to achieve market dominance. Skilled in logistical analysis, strategic marketing planning, multi-channel distribution, and new product launch. Degree of group management and goal orientation. Highly effective in client prospecting, networking, CRM follow-up. Willing to relocate and travel 75%

Who is Eric Oliver?

An individual with a very strong ability to forward think market conditions based on analytical and market evaluations. Someone who continuously met market forecast by utilizing historical data or generating new business; has a high regard for a thorough understanding of product capabilities and longevity; continuously motivated to generate and strengthen business relationships and partnerships, which increases and solidifies market share; takes great pride in product creation and overall merchandising for end-use availability; and regards team building as the single most important tool a company can promote to offset competition and complacency.

PROFESSIONAL EXPERIENCE

Edwards & Associates LLC. Mt Airy NC A background screening and drug testing company that services every size industry in over 48 states Executive Director of Business Development Aligned services with partners to strategically improve overall value proposition. Increased market exposure exponentially without increasing the marketing budget. All new clients are directly due to aggressive cold calling, onsight visitations, web research, LinkedIn utilization and strategic partnerships. Responsibilities include; creating marketing material to broaden company exposure; coordinate and lead strategic meetings; prospect and open new sales markets.

SouthData Inc., Mt Airy, NC 2012 - 2014 A data based company that provided value based propositions through product creativity and service capabilities. Account Executive – Business Development, Key Account Initiative Strategically boarded business in three new markets for SouthData, closing on $750,000 in business in 12 months period; with multi-million forecast projections. Orchestrated partnerships to provide solid diversification and market strength. Highly effective in creative product evaluation and profit margin assessment. Responsible for competitive analysis, developing business presentations and marketing campaigns. Effectively bundled services across company divisions, solidifying company position. Effectively coordinated national campaigns for higher brand recognition. Entrepreneurial Start-up businesses, nationally 2006-2012

Avjet Biotech Inc., Raleigh, NC Emerging company focusing on algae-based military jet fuel and enzymes for the fine chemical industry. Senior Management – Business Development, Strategic Planning Directed the development of Start-up Company. Responsibilities include budgeting, planning, and marketing of company products. Coordinated legal, government affairs and licensing agreements. Pursued projected $50M in capital over 24 months. Managed a minimum of 6 diversified PHD’s during an intense goal oriented project. Coordinated scientific advancements with N.C. State University. Utilized strengths in relationship development and project coordination.

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RMA Investments, Pinehurst, NC

Emerging company that utilized a diversified portfolio for profit distribution. PARTNER -Director Senior consultant for PDW Technology, a water purification process. Created marketing strategy for the innovative technology for home, auto and marine environments. Highly competitive market requiring intense market strategy, relentless sales persistence and highly professional protocol. Secured patent rights, trademarks, and legal agreements. Coordinated distribution outlets, set stage for company expansion. Oversaw development of residential properties. Harriss & Covington Hosiery Co., High Point, NC 2005-2006 National Hosiery manufacturer with $25M revenue. DIRECTOR BUSINESS DEVELOPMENT (Consultant) – Brand Management Developed new business strategies and realigned organizational structure. Secured new business with CROCS footwear and worked with Milliken to utilize proprietary chemistry in the company’s manufacturing process. Organized outside sales group for internal brand distribution. Orchestrated a license agreement with the most recognized name in hunting gear (Team Real Tree). Clayson Knitting Hosiery Co., Star, NC 2000-2005 National Hosiery manufacturer with $60M in revenue. SENIOR ACCOUNT EXECUTIVE/Director of Sourcing Managed $8M in outside sales contracts. Developed new accounts, expanding firm’s business nationwide. Organized outsourcing programs with Pakistan, Korea, and China, observed and audited initial shipments in each country. Created and managed internal graphics and design team for customer quick response, along with internal cost reduction. Candor Hosiery, Robbins, NC 1996-2000 Hosiery (hiking, sport, men, women) SENIOR ACCOUNT EXECUTIVE Excelled as the national account manager for Wal-Mart. Increased sales to the retail giant, representing a consistent 35%-40% of overall annual sales for Candor Hosiery. Instrumental in obtaining the Wal-Mart “Vendor of the Quarter” awards for inventory control. Consistently maintained profit margins above company averages. Managed packaging and product development and marketing of 7 separate brands. Brown Wooten Mills, Burlington, NC 1995-1996 Hosiery (hiking, sport, men, women and children) NATIONAL ACCOUNT EXECUTIVE - Worked to solidify the company’s position with Wal-Mart’s private label brand. Renfro Corporation, Mount Airy, NC 1989-1994 Global leader in hosiery in North America and international markets. NATIONAL ACCOUNT REPRESENTATIVE – Grew key $16M account at Wal-Mart 15% annually. EDUCATION University of North Carolina, Chapel Hill, NC 1985-1989 Bachelor of Arts, Industrial Relations SKILLS: Excel, PowerPoint, Forecasting, Market Analysis, LinkedIn, Business Development, Negotiating Activities: Golf, outdoor activities, social networking, Church