Episode IV

Using the Mailing Lists and Contact Data in

AIS’s Directory of Health Plans

AIS’s Directory of Health Plans contains contact information for almost 4,000 key executives in:• Health Plans — Insurance companies that offer

fully insured health plan products in the commercial, Medicare and Medicaid markets (3,319 names)

• PPO Networks — Preferred Provider Organizations that offer provider networks for lease to insurers and to self-insured groups (671 names)

• CEO • President • Operations Executive• Finance Executive• Medical Executive• Legal Executive• Provider Relations Executive• Marketing Executive• Member Relations Executive• Pharmacy Executive• Specialty Pharmacy Executive• Public Relations Executive• Information Systems Executive• Purchasing Executive• Claims Management Executive• Reimbursement Executive • Disease Management/Wellness Executive

AIS’s Directory of Health Plans lets you select from 17 different job functions:

• Company Name• Company Address — street, city, state, zip• Telephone Numbers — corporate business phone, automated number for

members and claims info, corporate fax number• Company Owner — with Owner ID to link plan to other subsidiaries of the same

parent company• Company URL• Profit Status of Company• Private/Public Status of Company• Stock Symbol• State Service Area (states in which company operates)• Contracted Pharmacy Benefit Manager(s)• Aliases — a list of subsidiaries, product names, former names and other names by

which this organization may be known in various markets• Publication Notes — additional information about the company (e.g., recent

mergers, name changes) or about the enrollment data in the record

AIS’s Directory of Health Plans contains the following contact fields for each company:

• Absolutely EVERY health insurance carrier that offers regionally based primary medical managed care plans — almost 500 payers

• Enrollment/membership data for 100% of records

• Address, phone and URL for 100% of records

• Top-level key executives for 100% of records

• Absolutely EVERY PPO network of primary care physicians and acute care hospitals — 118 networks in 2013

• Records reflect ALL industry consolidation, new products and membership numbers as of the end of the year

AIS’s Directory of Health Plans gives you the most thorough, complete and relevant data…

• Professional journalists who are AIS employees — not an outsourced firm

• Specially trained, experienced staff with a thorough understanding of health plan operations, enrollment, terminology

• Publishers of AIS’s Health Plan Week — this allows us to leverage our relationships with company insiders to achieve the highest possible participation and data integrity

AIS’s Directory of Health Plans is researched by:

We use these lists ourselves! We sell our products to the health care industry and we understand the importance of reaching key decision makers.

OUR METHODOLOGY:We ask our insider contacts at each company to name their TOP LEVEL PERSONNEL by job function. We update EVERY NAME, EVERY YEAR during the last quarter, for the freshest possible list.

AIS’s Directory of Health Plans comes in…• A printed book version• A CD database version, which comes with a free copy of the printed book

Book — handy desktop reference for quick lookups

CD — Unlimited license for all mailing list use

In the BOOK…Quickly look up the names you need for an important phone call or meeting

Identify service area

In the BOOK…Get a picture of the company’s health plan operations:

• Types of Products• Largest Markets

Folders contain the raw data

Directory of Health Plans.pdf — is a PDF version of the printed book — easy to search and transport

MCOsbyState.pdf — provides the full listing for each plan in each state — easily access all the plans for your state in one place

On the CD…Files are organized in familiar file formats—Excel PDF

WordCSVWindows

7 valuable workbooks full of data!

No new software to learn!

On the CD…Files are organized in familiar file formats—Excel PDF

WordCSVWindows

PPOsInsurance CompaniesAll

Combined!

On the CD…Mailing lists have already been output for your convenience!

Plus 33 additional spreadsheets to help you• Research companies• Identify opportunities• Develop customized

mailing lists• Create relevant market

reports• Generate prospect lists

On the CD…Mailing lists have already been output for your convenience!

Spreadsheets link together via the MCO ID field

The CD has everything your IT Department needs to import AIS data into your proprietary systems

…no worries!

On the CD…Files can be imported into popular sales force software

MCO ID Number is the unique identifier to link MCOs to child records.

Or, just use the ready-made lists!

On the CD…Files can be imported into popular sales force software

Unlimited Use Mailing List License

Thousands of health care professionals trust

AIS’s Directory of Health Plans data to help them design the most reliable, creative and effective sales and marketing programs

Unique Methodology

Data IntegrityCompetitive Pricing

Variety of Convenient Formats

Excellent Value

As many different selects as you want…over and over again…no additional cost

• Rights to install and use the Directory data on your network and/or an unlimited number of work stations for a one-time fee

• Ability to share the data with other departments and company locations for sales efforts, benchmarking and analysis

• A huge asset for corporate-wide marketing, sales and market research

• The same unlimited license to mailing lists — but for multiple users!

Multi-User License Also Available…

Contact Bailey Sterrett, Sales Director at (202) 775-9008 x 3034 or bsterrett@aishealth.com

AIS’s Directory of Health Plans database can bring even more benefits to your organization. If two or more people will be using/sharing the data, call Bailey to set up a multi-user license that gives you:

Let the

whole

team in on

it!

All known health insurers and PPO networks operating as of Jan. 1 believed to fit the criteria of the database are included. Inclusion is not optional. Companies are surveyed by AIS staff between Oct. 1 and Dec. 31 of the year preceding the date of the Directory. AIS researchers are specially trained to understand enrollment terminology and how membership is counted by plans.

Each organization is contacted and offered options to fill out an online or paper form, or to provide data via email, fax, mail or via telephone interview. Information provided directly by companies is deemed the most accurate and up-to-date information. For companies that do not return a survey, or where blanks are left on responses, researchers endeavor to complete the record through other means. Survey data is audited against public records as available.

Fully insured commercial HMO enrollment is audited against state insurance department filings. Medicare enrollment is audited against Centers for Medicare and Medicaid Services (CMS) records. Medicaid enrollment is verified with state Medicaid agencies. Records are supplemented by data from company websites, SEC filings, press releases and news reports.

AIS’s Directory of Health Plans is the foremost authority on health plan enrollment statistics

Q: How Can AIS Get

Such Comprehensive Participation from Health Plans?

A: As the publishers of Health Plan Week, and many other long-running, highly respected industry publications, AIS has established relationships with all the major health insurers.

Additionally, AIS’s Directory of Health Plans is the official directory resource of America’s Health Insurance Plans (AHIP), the trade association representing health insurance companies.

Methodology

Ready to Order AIS’s Directory of Health Plans?

Order Via Our Website at http://aishealth.com/marketplace/aiss-directory-health-plans

Or call Customer Service at (800) 521-4323

Still Have Questions?Our Customer Service Representatives will gladly put you in touch with our technical editors to make sure you have a full understanding of the database and how to apply it to your specific projects. Call us!

•View Episode 1 for more information about what is included in AIS’s Directory of Health Plans.

•View Episode 2 for more information about how to use the Directory to research details about insurance companies.

•View Episode 3 if you don’t know whether to purchase the book OR the CD.