entrepreneurial ecosystem and legal fundamentals - entrepreneurship 101 (2012/2013)

15

Upload: mars-discovery-district

Post on 14-Jan-2015

1.132 views

Category:

Business


0 download

DESCRIPTION

Overview of the legal and tax considerations of starting a business including how to register and structure your business. Emphasis on the importance of understanding the entire “ecosystem” of your business, including corporate organization, intellectual property, contracts and more. Watch the lecture video: https://vimeo.com/51247514

TRANSCRIPT

Page 1: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)
Page 2: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

ENT  101  –  MaRS  Discovery  District  Wednesday  October  10,  2012  

 ARSHIA  TABRIZI  

 B.A.Sc.  Computer  Engineering  (Hon)  (UofT)  

Juris  Doctor  (Law)  (UofT)  Member  of  Ontario  &  California  Bars  

 www.tabrizilaw.com    

[email protected]    

Page 3: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  1990-­‐1995  –  UofT  software/hardware  engineering,  IBM  ¡  1995-­‐1998  –  joined  the  “dark  side”  –  UofT  law  school  ¡  1998  –  back  to  “the  force”  –  thesis  on  “University  Spin-­‐offs”  ¡  1999-­‐2001  –  Wilson  Sonsini  Goodrich  &  Rosati  PC  (Palo  Alto,  

Silicon  Valley)  –  incorporated  Google,  IPO’d  Apple,  800+  lawyers  ¡  2002  –  Tabrizi  Law  Office  -­‐  full-­‐service/exclusive  start-­‐up  practice    

§  Incorporation,  Financing,  IP,  Trademark,  Patents,  Licensing,  Web  §  Strategic  Partner  –  equity,  relationships,  3-­‐4/year  time  horizon  

¡  Client  list  §  NeXJ  Systems  (founded  by  William  Tatham,  previously  founder  of  

Janna  Systems,  acquired  by  Siebel  for  $1.7  b.)  §  RedFlagDeals.com  (acquired  by  Yellow  Pages  Group)  §  WedSnap  Inc.  (acquired  by  The  Knot  Inc.)  §  MMB  Research  (smart-­‐energy  platform,  $1  m.  angel  round)    §  CognoVision  (acquired  by  Intel)  

3 Copyright 2012 Tabrizi Law Office PC

Page 4: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

1.  Corporate  Organization  §  Do  it  right  from  start  

2.  Intellectual  Property  §  More  than  just  patents  

3.  Contracts  §  Why  do  they  matter  

4 Copyright 2012 Tabrizi Law Office PC

Page 5: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Articles  of  Incorporation  Ø Limited  liability  Ø Tax  advantages  Ø IP  centralization  Ø Venture  capital  Ø Range  $750  (basic)  –  $1,500  (full)  Ø Timing  -­‐  when  to  incorporate?  

Ø Tip  #1  –  In  corporate  work,  scrooge  pays  later  

5 Copyright 2012 Tabrizi Law Office PC

Page 6: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Corporate  Structure  §  Founder  Shares  

Ø Ownership  %  

Ø Voting  rights  Ø Share  classes  

¡  Corporate  Governance  §  Board,  officers  

¡  Tip  #2  –  Shareholders  agreement  =  prenup  

6 Copyright 2012 Tabrizi Law Office PC

Page 7: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Customized  contract  §  Spectrum  of  complexity:  5  –  80  pages  §  Pre-­‐venture  versus  venture-­‐ready  

¡  Broad  range  of  issues  §  Corporate  Governance  

Ø Board,  decision-­‐making  

Ø Hire,  finance,  sell  

§  Shareholder  Exit  ▪  Divorce,  sale  of  company  

Copyright 2012 Tabrizi Law Office PC 7

Page 8: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Billions  of  dollars  are  at  stake:  §  Apple  v.  Samsung  (Android  OS)  §  Heated  auction  for  Nortel  patents  §  i4i  $240  m.  award  against  Microsoft  § Winkelvoss  twins  against  Facebook    

¡  IP  =  protecting  your  primary  assets  

Copyright 2012 Tabrizi Law Office PC 8

Page 9: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Steve  Jobs  had  dozens  of  patents  §  Stair  design  patent  in  Apple  stores  

¡  Apple  lost  GUI  case  against  Windows  ¡  Steve  Jobs  negotiated  music  rights  for  iTunes  ¡  Steve  Jobs  was  secretive  &  controlling  

§  Contrast  lean  start-­‐up  practice  ¡  iPhone  trademark  in  Canada  ¡  Tip  #3  –  IP  is  not  only  about  patents  

Copyright 2012 Tabrizi Law Office PC 9

Page 10: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Patents  v  Innovation  §  Patents  equal  innovation  §  Patents  kill  innovation  

¡  Questions  ▪  How  much  innovation  could  Google  have  produced  if  it  had  spent  $12b  on  product  development  instead  of  the  purchase  of  Motorola’s  mobile-­‐related  patents?  ▪  Is  Apple  stopping  Android  phones  good  for  innovation?  

Copyright 2012 Tabrizi Law Office PC 10

Page 11: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Patents  §  $10-­‐15k  full  patent  §  $2-­‐4k  provisional  patent  §  Prosecution,  enforcement  

¡  Trademarks  §  $1-­‐2k  to  registration  §  6-­‐18  months  to  registration  §  Improper  use/application  =>  lose  rights  

¡  Tip  #4  –  digital  media  is  about  brand  

11 Copyright 2012 Tabrizi Law Office PC

Page 12: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Trade  Secret  v.  Patents  §  Easy,  cheap  §  No  time  limit  §  No  disclosure  

¡  IP  Strategy  ¡  NDA  (Contract)  

§ Watch  for  traps!  ¡  Tip  #5  –  NDA’s  should  be  mutual  

12 Copyright 2012 Tabrizi Law Office PC

Page 13: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Legally  Binding  Agreement  §  Customers    ▪  License  Agreements  

§  Contractors  ▪  Consulting  /Development  Agreements  

§  Employees  ▪  Employment  Agreements  

§  Founders  ▪  Shareholders  Agreement  

¡  Emails  /  LOI’s  /  MOU’s  ▪  Enforceable,  IP,  risks  

13 Copyright 2012 Tabrizi Law Office PC

Page 14: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

1.  Protect  IP  2.  In  writing  3.  Raise  money  4.  Sell  company  5.  Manage  risk  

¡  TLO  –  strategic  partners  to  start-­‐ups    

14 Copyright 2012 Tabrizi Law Office PC

Page 15: Entrepreneurial Ecosystem and Legal Fundamentals - Entrepreneurship 101 (2012/2013)

¡  Tabrizi  Law  Office  P.C.  ▪  Incorporations,  Shareholder  Agreements  ▪  Stock  Options,  Founder  Agreements  ▪  Venture  Capital  Financings,  Acquisitions  ▪  Intellectual  Property  Law  (IP,  Litigation)  ▪  Technology  Transactions  (Licensing,  Partnerships)  

§  Contact:    ▪  [email protected]    ▪  arshia_tabrizi  ▪  416.510.2600  x.306    

15 Copyright 2012 Tabrizi Law Office PC