ENTERPRISE MOBILITY STRATEGY FOR A FORTUNE 500 CPG FIRM

HIGHLIGHTS

Industry: Healthcare and Personal Care

Customer : Fortune 500 Firm, US

This Mobile Opportunity Assessment (MOA) undertaken by Endeavour helped the client in envisioning a mobility strategy for adapting mobile technology in its IT strategy. The assessment provided client a much needed clarity on various implementation options, a right strategy, technology and trends, the factors involved, and the best practices and the infrastructure needs.

Endeavour’s strategic consulting team conducted a detailed study of client’s existing technology, people, and processes, analyzed the needs with respect to device management, MEAP, TCO components and came up with a well defined strategy and roadmap for building the capabilities for developing and delivering mobile applications.

Business Challenge

The CPG firm was looking to build a holistic approach for adapting mobile technology into its business areas for strategic advantage.

Endeavour’s challenge was to build an enterprise mobility strategy which could help decision makers identifying TCO, understanding the ROI from mobile implementation by identifying the right strategy which could align to their existing IT strategy and the mobility vision. The challenges include.

How to develop the IT Services (ITS) department’s capabilities and infrastructure to develop and deliver mobile applications? Knowhow on Enterprise Mobility, the factors influencing enterprise mobility and their impact. What does it take to enable enterprise mobility at global scale? Selection of right device management tools; Build vs. Buy analysis of mobile middleware platforms. Building Mobile Software Development Life cycle for ITS. Application Distribution Strategy. Firm’s Global Mobile Digital Marketing Strategy, Needs and Application possibilities for consumers. IT Governance – compliance against firm’s security policies. Telecom expense management and data optimization. Applications Strategy and Identification e.g. Internal vs. External.

Endeavour’s Recommendation

Benefits

A holistic approach towards mobile implementation, a well defined enterprise mobility strategy, its

benefits, identify and mitigate risks and pitfalls while implementation.

A neutral view on what to buy and what to build with respect to MDM and MEAP.

Keeping budget under control - TCO components and their impact on an organization while implementing

Enterprise Mobility to keep overall budget under control and plan for iteffectively.

Well defined and measurable roadmap provides a deep insight in terms of the milestones to be achieved

along with time periods, to achieve the objective of developing the capability to rollout mobile

applications globally.

Detailed study of the existing applications, infrastructure, and people profiles, processes, tech-nology and mobility landscape.

Provided the necessary knowhow on Enterprise Mobility, the factors influencing it and their impact.

Provided the necessary insight on the key factors to be evaluated, during mobile application development and recommendations based on Endeavour’s deep knowledge base as well as industry best practices.

Assessed the device management, middleware needs of the organizations and provided recom-mendations based on a build vs. buy analysis.

Built an applications strategy covering both internal (used by internal staff) and external (consumer facing) applications.

Evaluated multiple MEAP (Mobile Enterprise Application Platforms), MDM (Mobile Device Man-agement) tools and provided recommendations on build vs. buy.

Identified and evaluated all the TCO (Total Cost of ownership) components and detailed their impact on Enterprise Mobility.

Worked closely with executive teams and jointly arrived at a strategy and the roadmap bench-marked with quick wins, short term , medium term goals for developing the IT Services’ capabili-ties and infrastructure to develop and deliver mobile applications.

Recommendations on the factors to be considered for a global rollout, which include geography based technology limitations, training, deployment and support.

W: www.techendeavour.com

M: info@techendeavour.com

T: +91 80 4288 5500 (India)

T: +44 20 7193 0986 (UK)

T: +1 214 306 6848 (US)

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