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Enterprise Mobile Ecosystem Ajit Kumar CTO, Walking Tree

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Enterprise Mobile EcosystemAjit KumarCTO, Walking Tree

Copyright © Walking Tree

Communities

1. Handset OEMs2. MDM3. MAM4. MEAP5. App SDKs6. App Stores7. API Management8. Mobile Services9. Auth/IAM

10. Enterprise BaaS11. PaaS12. IaaS13. Middleware14. Database15. CRM/ERP/CMS

Copyright © Walking Tree

Eagle’s-eye view

Handset OEMs

Copyright © Walking Tree

Handset OEMs

MDM

Copyright © Walking Tree

MDM - Mobile Device Management

Key intentions:

● Reduce support costs● Reduce business risks

Copyright © Walking Tree

MDM - Features

● Administer mobile devices - phone, laptop, desktop, tablet, printer● BYOD enrollment● Manage profiles - enterprise settings, policies and restrictions for different

devices, roles, etc.● Terms of use● On-demand Device commands and messaging - e.g. device lock, device wipe,

etc.● Enterprise data security● Advanced reporting and insights for IT administrators● Feed DataMarts for BI

MAM

Copyright © Walking Tree

MAM - Mobile Application Management

Key intentions:

● Provisioning and controlling access to internally developed and commercially available mobile apps used in business settings on both company-provided and BYOD devices

MAM - Features

● App delivery (Enterprise App Store)

● App updating● App performance monitoring● User authentication● Crash log reporting● User & group access control

● App version management● App configuration management● Push services● Reporting and tracking● Usage analytics● Event management● App wrapping

MEAP

Copyright © Walking Tree

MEAP - Mobile Enterprise Application Platform

Key intentions:

● Comprehensive suite of products and services that enable development of mobile applications

Copyright © Walking Tree

● Code re-usability across devices● Code re-usability across platforms (Web, iOS, Android, Windows Phone, etc.)● Integrate with multiple server data sources● Easy custom app extension development● Enhancing existing platforms for anywhere, anytime user access● Enterprise security for data, identity, and ACL● Marketplace access and management

MEAP - Features

App SDKs

Copyright © Walking Tree

App SDKs

Key intentions

● Let enterprises develop mobile applications that can run on a mobile device and leverage device capabilities

App Stores

Copyright © Walking Tree

App Stores

Key intentions

● Digital distribution platform for mobile applications

Copyright © Walking Tree

● Manage Apps● App Feedback and Analytics● Ads● App Discovery● App Installation and Updates

App Store - Features

API Management

Copyright © Walking Tree

API Management

Key intentions:

● Process of publishing, promoting and overseeing application programming interfaces (APIs) in a secure, scalable environment

Copyright © Walking Tree

● Design & Develop● Security● Scalability● Monetization● Monitoring● Analytics

API Management - Features

Mobile Services

Copyright © Walking Tree

Key intentions:

● Ready-to-consume services to acquire, engage and retain users

Mobile Services

Auth/IAM

Copyright © Walking Tree

Auth/IAM - Identity and Access Management

Key intentions:

● Enable user to securely control access to services and resources for their users

BaaS

Copyright © Walking Tree

BaaS - Backend as a Service

Key intentions:

● Provide web and mobile app developers with a way to link their applications to backend cloud storage and APIs exposed by back end applications

● Provide features such as user management, push notifications, and integration with social networking services

PaaS

Copyright © Walking Tree

PaaS - Platform as a Service

Key intentions:

● Provide an environment for developers and companies to create, host and deploy applications

IaaS

Copyright © Walking Tree

IaaS - Infrastructure as a Service

Key intentions:

● Provide the underlying operating systems, security, networking, and servers for developing applications, services, and for deploying development tools, databases, etc

Middleware

Copyright © Walking Tree

Middleware

Key intentions:

● Connect software components or enterprise applications

Database

Copyright © Walking Tree

Database

Key intentions:

● Organize data for easy storage and retrieval

CRM/ERP/CMS

Copyright © Walking Tree

CRM/ERP/CMS

Key intentions:

● Access, update and interact with customer and their related data from anywhere

Thank You!

@findajit

in.linkedin.com/in/ajitkumarazad