enhancing workforce analytics and planning with productivity and roi

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1 Enhancing Workforce Analytics and Planning with Productivity and ROI Andrew Jacobus Jeff Higgins

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This webinar featured a discussion on how to focus on what matters most, measuring total cost of workforce, human capital productivity and ROI, and the connection between these HR-manageable areas and business outcomes like Revenue, Profit and even Stock Price and Sustainability.Additional information about this presentation: http://www.hcminst.com/news/andrew-jacobus-recent-webinar-guest-speaker-presents-at-hr-com-virtual-conference/Learn more about human capital analytics and workforce metrics from our webinar series: http://www.hcminst.com/thought-leadership/human-capital-management-webinars/

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  • 1

    Enhancing Workforce Analytics and Planning with Productivity and ROI

    Andrew Jacobus Jeff Higgins

  • Introductions

    Andrew Jacobus

    Consultant and CoE Leader, Workforce Analytics & Planning [email protected]

    www.linkedin.com/in/andrewjacobus

    Jeff Higgins

    CEO, HCMI

    [email protected]

    https://www.linkedin.com/pub/jeff-higgins/2/508/587

    2

    mailto:[email protected]://www.linkedin.com/in/andrewjacobusmailto:[email protected]://www.linkedin.com/pub/jeff-higgins/2/508/587
  • 3

    About Human Capital Management Institute

    Have You Found Your Analytics

    Pot of Gold?

    Workforce Assessment Strategic Consulting Training

    Best Practices Workforce Analytics and Planning Market Analysis Benchmarks

    - We Bring Financial Discipline, Standards and Rigor to the HR Function -

    HCMI Background:

    World leading tools/methodology

    100+yrs experience Analytics & Planning

    Deep Finance & HR expertise

    Advisory Board CFOs and HR heads

    What We Do:

    Measure the immeasurable in human capital

    Full service tools, consulting & training

    Transform workforce data into intelligence

    Tools for HR to make the business case

    The Human Capital Management Institute (HCMI) was founded on the belief that organizations can, and must, find better ways of measuring their investments in human capital. Our vision of the future is one in which human capital measurement and information is as integral to business

    decision making as financial information is today.

    http://www.hcminst.com/news/the-1-million-analytics-roi-challenge/http://www.hcminst.com/news/the-1-million-analytics-roi-challenge/
  • Agenda

    4

    1. Scope of Discussion for Today

    2. Defining Productivity

    Example Productivity Metrics

    3. Productivity, ROI, and Analytics

    4. Case Study (or two)

    5. Q&A

  • What does Productivity mean to you?

    5

    Poll Question

  • From Wikipedia:

    Productivity is an average measure of the efficiencyof production. expressed as the ratio of output to inputs used in the production process, i.e. output per unit of input... The value of outputs minus the value of inputs is a measure of the income generated in a production process.

    Partial Productivities include Labor productivity, usually expressed as output per hour At the company level, typical partial productivity measures are such things as worker hours, materials or energy per unit of production.

    In macroeconomicssumming up the value-added created in the single processesValue-added is obtained by subtracting the intermediate inputs from the outputs. [Example]: GDP (Gross Domestic Product).

    6

    Means a Lot of Things

  • Value Creation in Todays Marketplace

    7

    Intangible Capital Value

    Tangible Assets/Value

    Human Capital = employee knowledge, training, productivity, experience, culture, leadership, development, performance, creativity, etc.

    Are we managing the right things or just managing what we know how to manage?

    Measures are well established for modern Finance as a Decision Support Science

    Hard to Measure

    Easy to Measure

    Market value driven by factors not on a balance sheet

    Intellectual or Human Capital

    vs.

  • Getting Finance to See the Value of HR

    What is the Language of Business?

    What does Management Care About Most?

    What is HR most uncomfortable talking about?

    $$$

    $$$

    $$$

  • 1 Can we accurately forecast our workforce needs in the future?

    2 What percent of our workforce is customer-facing or revenue-generating? What is the trend?

    3 Can we model our workforce to optimize cost, profit and productivity?

    4 What is our workforce productivity? Is it higher than peers?

    5 What is the marginal return of one dollar invested in workforce?

    6 Is the ROI on Human Capital higher than other investments?

    7 Is workforce productivity increasing, decreasing or static? How are we performing versus peers?

    8 What is the average time-to-full-productivity for new hires? For new hires in critical roles?

    9 What are predictive indicators of turnover? What percentage of employees are at risk?

    10 Are leaders effectively managing human capital? Do leaders correlate to employee engagement, retention and performance?

    11 What business areas/positions/managers have the highest voluntary turnover? How do we compare to peers?

    12 Where does our best talent come from? Which managers are the best talent scouts and coaches?

    13 What is the cost of turnover to our business? The overall impact?

    Human Capital Management Institute 9

    Talent Risks - 25 Key Human Capital Questions

    14 Are we losing the right people(low performers) or the wrong people(high performers or critical roles/skills)?

    15 Do we know the leading drivers of employee turnover? Do we know the leading drivers of retention?

    16 What is our quality of new hires? (Can we measure it?)

    17 What recruiting source yields the most high performers? What recruiting source yields the best cultural fits?

    18 Is there a link between employee performance and total rewards? If so, do we know the optimal pay/performance mix?

    19 What is the total pay/rewards differential between high performers and average employees?

    20 Could we offer compensation and benefits that both cost less and engage/retain employees better?

    21 What is our Total Cost of Workforce as a percent of revenue? Of expenses? How do we compare to peers?

    22 What is the ROI of training to the firm? Where could training investments improve productivity and profitability?

    23 Is internal mobility a source of value or turnover and cost? What percent of the workforce moves internally each year?

    24 What percent of the workforce has a defined career path?

    25 What is the link between employee engagement, customer satisfaction, revenue and profits? What are the drivers?

  • Poll Question

    10

    How do you currently measureproductivity?

  • Productivity and Why is it so Important

    Human Capital Management Institute 11

    ProductivityOutputs Inputs

    OutputsInputs Productivity

    Labor Costs (Workforce) Material Costs Time/Speed Overhead (Labor/Other) Technology, Process & Tools

    Revenue (Budget) Units of Production New Products Inventions/IP Technology/Assets

    Profit Quality Efficiency Satisfaction

    10060

    40

    Which has more impact on productivity: A 10% decrease to Inputs? A 10% increase in Outputs?

    = 6 a 15% productivity gain

    = 10 a 25% productivity gain

  • Options for Introducing Productivity Metrics

    2. Pick a couple of advanced metrics to analyze and potentially report

    1. Throw a few traditional metrics into a dashboard (and hope nobody notices)

    3. Implement a foundational framework

  • Critical Input Metric

    Human Capital Management Institute 13

    Total workforce direct business costs + HR, including:

    + Employee compensation (salaries/wages, incentives, overtime, equity & other pay)

    + Contingent temporary/contract labor (costs)

    + Employee benefits and perks (costs)

    + HR function (costs e.g., recruiting, training & support)

    + Retiree or inactive workforce costs* (costs)

    Total Cost of Workforce (TCOW)

    Total Cost of Workforce =

    The Bottom Line: Controlling Workforce Costs = Controlling Productivity

    1% TCOW savings at a Fortune 500 co. = $30 million Workforce costs are the largest cost (average 70% of

    operating expenses) What gets poorly measured gets poorly managed Control/Benchmark business unit and organizational

    performance TCOW as a % of Revenue TCOW as a % of Total Expenses

    Why is it important?

    Revenue TCOW

  • Return on Human Capital Investment

    Return on Human Capital Investment

    =Total Operating Profit

    Total Cost of Workforce

    Description: ROI of workforce costs relative to profit. Expressed as a percentage of TCOW.

    Best use: Return on Human Capital Investment is a strongly linked leading indicator of growth. Organizations measuring or tracking this metric can effectively measure the linkage of overall or large scale workforce changes to trends in the organization's market value over time.

    Human Capital Management Institute 14

    Advanced Human Capital Productivity Metrics

    Human Capital ROI Ratio

    Human Capital ROI Ratio =

    Total Operating Revenue (Total Expenses Total Cost of Workforce)

    Total Cost of Workforce

    Description: Net operating profit impact of each dollar invested in human capital (or TCOW).

    Best use: Human Capital ROI Ratio can effectively measure the linkage of overall workforce changes to trends in the organizations market value over time. This metric is optimized when analyzed by employee productivity, performance, turnover, and future workforce changes in support of driving overall market capitalization along with value provided per FTE employee or worker.

  • Poll Question

    15

    Describe your organizations HR-Finance relationship

  • Key Step: Align Human Capital to Finance

    Human Capital Management Institute 16

    1. Human Capital Asset Statement 1. Balance Sheet

    2. Cash Flow Statement

    3. Income Statement

    Business Financial Statements

    Human Capital Financial Statements (HCF$)

    3. Human Capital Impact Statement

    2. Human Capital Flow Statement

    Examples: Total Cost of Workforce(TCOW) Productivity Impact Human Capital ROI Ratio

    Examples: Inflows, Outflows, number of Contingent Staff, Transfers and Promotions

    Employees Headcount Productivity Value Added Training Effectiveness Index Quality of Hire Index

    Da

    ta

    #3

    #2

    #1Examples:

  • #1 Human Capital Impact Statement Example

    Human Capital Management Institute 17

  • #2 Human Capital Impact Statement Example

    Total Compensation & Benefits includes retention pay, special

    pay and pay corrections

    Total Cost of WorkforceTrue human capital and workforce related costs

    Total Other HR CostIncludes all company retirement

    related costs for current and former employees

    Total HR ExpensesCovers all HR related cost and

    expenditures in onboarding and ongoing training & development

    The larger the percentage of total organizational expenses that are represented by TCOW, the greater the impact that changes in talent management and key employee and workforce variables have on the organization.

    Human Capital Management Institute

  • #3 Human Capital Impact Statement Example

    An improvement translates to Increase number of new hires meeting job standards Shorten ramp up time to full productivity Lead to higher overall productivity

    Employee mobility decreases short term recruiting costs and long term compensation costs

    Quantifies the impact of managerial performance across the employee lifecycle

    Identify value creation the organization gets from developing talent

    Training can become have a multiplier effect for overall employee value creation

    Links performance measurement across all areas of the talent management and employee lifecycle

    Increase in High performers can be interpreted as the success of interventions, policies and programs of an organization

    Human Capital Management Institute

  • Case Study: BroadTek Communications

    19

    Key Questions to Answer:

    1. Are we productive as a business, and getting better or worse?

    2. How is that affected by our talent investments?

    3. Is our Talent mix appropriate for now and for the future?

  • Case Study: BroadTek Communications

    Human Capital Management Institute 21

    The Human Capital Impact Statement

    Revenue Prior Year Current Year Variance % ChgNet Operating Revenue $4,114,540,000 $4,444,560,000 $330,020,000 8.0%

    Total Workforce Headcount (FTE) 4,645 4,750 105 2.3%

    Revenue per FTE $885,800 $935,697 $49,897 5.6%

    CostsTotal Expenses $2,788,752,921 $2,809,406,376 $20,653,455 0.7%

    Total Operating Expense $2,262,997,000 $2,377,839,600 $114,842,600 5.1%

    Total Cost of Workforce (TCOW) $447,661,952 $467,567,712 $19,905,760 4.4%

    TCOW Percent of Revenue 10.9% 10.5% -0.4% -3.3%

    TCOW Percent of Expenses 16.1% 16.6% 0.6% 3.7%

    TCOW Percent of Operating Expenses 19.8% 19.7% -0.1% -0.6%

    ProfitEBITDA(1) $1,316,652,800 $1,511,150,400 $194,497,600 14.8%

    Net Operating Profit $573,155,422 $680,017,680 $106,862,258 18.6%

    Profit per FTE $123,392 $143,162 $19,770 16.0%

    Productivity and ROI of Human CapitalTotal Market Capitalization (2) $6,304,709,642 $6,800,176,800 $495,467,158 7.9%

    Average Market Capitalization Value per FTE $1,357,311 $1,431,616 $74,305 5.5%

    Human Capital ROI Ratio 3.96 4.50 0.54 13.5%

    Return on Human Capital Investment 128.0% 145.4% 17.4% 13.6%

    TOTAL WORKFORCE PRODUCTIVITY IMPACT: $355,630,545 $700,578,523 $344,947,978 97.0%

    1

    1

    2

    2

    2

    33

    Key Findings: TCOW growing slower than Revenue and Profit per FTEPositive HC ROI Ratio and Return on HC Investment

  • Case Study: BroadTek Communications

    22

    $0

    $200

    $400

    $600

    $800

    $1,000

    $1,200

    $1,400

    ClearTel RayFi BroadTek

    Revenue per FTEProfit per FTETotal Cost of Workforce per FTEProductivity Gain(Loss) per FTE

    Note: All Dollars in Thousands KPI = Key Performance Indicator FTE = Full Time Equivalents

    0.0%

    5.0%

    10.0%

    15.0%

    20.0%

    25.0%

    ClearTel RayFi BroadTek

    Revenue per FTE

    Profit per FTE

    Total Cost of Workforce per FTE

    -10.0%

    -5.0%

    0.0%

    5.0%

    10.0%

    15.0%

    Human Capital ROI Ratio Return on Human CapitalInvestment

    ClearTel RayFi BroadTek

    Current Financial KPIs Prior-Current Year KPI Variance

    Prior-Current Year Productivity Variance

    1

    Poor Performance

    Relative to Competitors

    AveragePerformance

    Relative to Competitors

    StrongPerformance

    Relative to Competitors

    2

    3 3

    Human Capital Management Institute

  • Case Study: BroadTek Communications

    Human Capital Management Institute 23

    The Human Capital Asset Statement

    Human Capital Headcount Deployed Prior PeriodPercent

    of Total Current PeriodPercent

    of Total VarianceEmployees 4,395 94.6% 4,535 95.5% 3.2%

    - Management & Senior Leadership 610 13.1% 615 12.9% 0.8%

    - Professional Staff 1,310 28.2% 1,405 29.6% 7.3%

    - Sales Staff 730 15.7% 805 16.9% 10.3%

    - Specialists and Technicians 515 11.1% 530 11.2% 2.9%

    - Skilled Trade Staff 115 2.5% 105 2.2% -8.7%

    - Operations Staff 210 4.5% 210 4.4% 0.0%

    - Service Staff 550 11.8% 560 11.8% 1.8%

    - Administrative Support Staff 250 5.4% 220 4.6% -12.0%

    - Laborers and Helpers 105 2.3% 85 1.8% -19.0%

    Contingent Staff 250 5.4% 215 4.5% -14.0%

    Total Workforce 4,645 100.0% 4,750 100.0% 2.3%

    Step #1: Measure Changes in Workforce Headcount Total Employees Sales Staff and Service Staff = Core Workforce Administrative + Laborers and Helpers = Non-Core Workforce

    Step #2: Quantify Differential Value of High vs. Low Value Add Roles Core Job Roles add Greater Value Critical Job Roles add Greater Value

  • Case Study: BroadTek Communications

    Human Capital Management Institute 24

    Measuring Critical Job Roles

    Low Value Add High Value Add

    Roles that are administrative in nature

    Roles that do not make decisions

    Typically easier to outsource

    Non Core

    Core

    Roles that are revenue generating

    Roles that are key to bringing in future revenue

    Roles that are customer facing

    Roles that directly support revenue generation / or manage cost

    Roles that indirectly support revenue generation

    Roles that are not customer facing

    22.5%

    48.5% 23.5%

    6.5%

    54.5%

    Prior Current

    18.5%

    Prior Current

    21.5% 4.5%

    Prior Current Prior Current

    Roles that are strategic or growth-oriented

    Roles that make decisions

    Typically more difficult to fill

  • Poll Question

    25

    What Human Capital insights do you publicly report?

  • Contact Information & Upcoming Event

    26

    Andrew Jacobus [email protected]/in/andrewjacobus@ACJacobus

    Workforce Intelligence

    Consortium Grouphttp://bit.ly/hcmidisc

    Jeff [email protected]@MetricsMan1+1.323.522.HCMI (4264)

    mailto:[email protected]://www.linkedin.com/in/andrewjacobushttps://twitter.com/ACJacobushttp://bit.ly/hcmidischttp://hcminst.us7.list-manage1.com/track/click?u=9458a2d563efa34b4dce8bb4d&id=dda74434f6&e=103e898fc9http://hcminst.us7.list-manage1.com/track/click?u=9458a2d563efa34b4dce8bb4d&id=dda74434f6&e=103e898fc9mailto:[email protected]:[email protected]
  • 27

    Appendix

  • Revenue per FTE

    Revenue per FTE =Total Operating Revenue

    Total Full-Time Equivalents

    Average amount of net revenue generated for each full-time equivalent employee (FTE) as measured either for all employee FTE or total workforce FTE which includes employees, temporary workers and contractors.

    Human Capital Management Institute 28

    Traditional Productivity Metrics

    Profit per FTE

    Profit per FTE =Total Operating Profit

    Total Full-Time Equivalents

    Net operating profit generated for each full time equivalent employee (FTE) as well as workforce FTE, which includes employees, temporary workers and contractors.

    How many controllable factors drive Revenue?

    What if the business grows revenue, but is unprofitable?