A Conference To Experience

The science of story.

A Conference To Experience

A more direct pathway?

A Conference To Experience

What is it about the power of story

that’s so compelling to humans?

A Conference To Experience

A sixth sense?

A Conference To Experience

Storytelling is a human

universal, and common

themes appear in tales

throughout history and

all over the world.

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By studying narrative’s

power to influence beliefs,

researchers are

discovering how we

analyze information and

accept new ideas.

A Conference To Experience 7

We are not rational.

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We make sense of our world through stories.

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Advice vs. Story

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Coping vs. Mastery

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We can use the stories we tell

others…

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to change behavior.