end of 9 weeks retests chapter 4. folk culture vs popular culture folk culture: what is it? popular...
TRANSCRIPT
Folk culture: more likely to vary place to place at a given time
Popular culture: more likely to vary time to time at a given place
Hearths
Hearths of folk culture: often unknown, anonymous, unidentifiable
Hearths of popular culture: often from developed countries, identifiable sources Examples: blue jeans (Levi’s), movies (Hollywood)
Diffusion
Folk culture: slow diffusion; usually occurs via migration (relocation diffusion) Why?
Popular culture: quick diffusion Example: clothing (runway in Milan to factory in Asia
to clothing store in North America)
Diffusion
How does it occur? Electronic media (specifically, TV) Does everyone have a TV? How does this affect people without electronic media
access? Pattern of TV, Internet, social media
External and Internal Threats to Folk Culture
External: receiving content from a few developed countries that could contradict folk culture ideas and preferences
Internal: people inside the countries creating their own content, which weakens government monopolies on information
Sustainable Popular Culture?
Pollution of the landscape (includes uniformity)
Depletion of scarce natural resources
http://www.festival.si.edu/video/2010/