#emag2011 use social media now for emergency management

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Social Media to Support Crisis Communications #EMAG2011

ITSFEM.comhttp://www.slideshare.net/conniewhite/emag-social-media-for-emergency-management

Follow me on Twitter@conniemwhite

Social Networks have been around

Family
Friends
Colleagues
CoWorkers
First Responders
Local Government

How Communications have Changed Over the Years

Due to the death of six children within this community, including their own son, three year old Benjamin, Dolphus E. Hughes and wife Ollie felt the community needed telephone service. They purchased the system, which remained Hughes Telephone Company until 1989.

Hughes Telephone Company 1911-1989

Hurricane Katrina, 2005

vs

Haiti Earthquake, 2010

Ernest N. Morial Convention Center, New Orleans, LA.
4 Days Post Katrina

http://www.youtube.com/watch?v=3zXZ-R0mcN0&playnext=1&list=PL6DD285E01968E44D

Crisis Mapping Case: Haiti

haitiaftermath.jpg

http://mommylife.net/archives/2010/01/real_hope_for_h.html

The Initial Map After the Earthquake

haiti.jpg

(source: http://www.flickr.com/photos/mikel_maron/4274264767/)

OpenStreetMapHaitiCreativeCommons.jpg

OpenStreetMap is a Creative Commons project, sort of geographic Wiki.

This map is updated in real time.Rescue teams and NGOs on the ground are using Garmin GPS .

It only took a few hours to members of the free mapping community to respond.

http://www.3d-today.org/2010_01_01_archive.html

OpenStreetMapHaitiCreativeCommons2.jpgYellow crosses indicate the streets blocked by obstacles.

Yellow crosses on red background are the collapsed buildings.

White tents on a red background are the camps of survivors.

http://www.3d-today.org/2010_01_01_archive.html

Are you using the same modes of communicationTo manage emergencies that you were using in 2005?

KatrinaEmailInternetText MsgHaitiEmailSocial MediaInternetText Msg

Crisis Communications, same
Means of Communication, changes

alg_submerged-truck.jpgWhats it all about?

Right Information Right People

Right Time

Make the Best Decisions Possible

Georgia (Gwinnett and Douglas Counties) Floods 2009

We characterize a social network as links from people to other people, groups or information objects.

Such objects may be messages, photos, videos, wall postings, notifications, current activities, events, widgets, etc.

http://www.iscram.org/ISCRAM2009/papers/Contributions/163_An Online Social Network For Emergency_White2009.pdf

2009 - Connie White, Linda Plotnick, Jane Kushma, Starr Roxanne Hiltz, and Murray Turoff. An Online Social Network for Emergency Management. International Journal of Emergency Management 2009 - Vol. 6, No.3/4 pp. 369 - 382

Structures behind Social Media

Following, Friends, Subscribing

Going Viral

2,920 Followers

46, 013 Followers

386,660 Followers

3,989,897 Followers

Why So Many?

http://www.redcross.org/www-files/Documents/pdf/other/SocialMediaSlideDeck.pdf

The Public/Community uses Social Media

The Public Wants to Receive Information through Social Media

The Community wants to Provide Information

People are turning to Social Media for Emergency Information

Summary

Large portion of the population uses SM.

People want to receive emergency information through SM.

People report and contribute emergency/events information they observe through SM (iReport, uReport, iWitness).

People are actively seeking emergency information from SM sites (Twitter is best in early stages).

People are going to SM for help

People expect EM officials to monitor their SM for urgent requests for help.

People expect a response in within an hour after posting on SM

Summary

People are going to SM for help in urgent situations.

People think you, yes YOU should be monitoring sites for urgent request.

People expect a response within an hour of posting a request for help on SM.

This study was conducted on July 22-23, 2010. Almost a year ago. Is your agency using Social Media yet?

Weather is on Social Media

NOAA

http://www.weather.gov/stormreports/

NWS PreDefined Hashtags/Icons

Skype In: Special Lecturer:
Tim Brice

National Weather Service developed its Internet presence and incorporating the latest technologies
into operational uses. He currently serves as the office GIS and Social Media focal points.

Video Presentationhttp://www.youtube.com/watch?v=PNaTdwGklVg

Slide Presentation NWS and Twitterhttp://ow.ly/51rmp

Where is
Georgia
with SM?

GEMA

Director of FEMA

Homeland Security

a

President

5 Minute Fugate's Testimony
Full http://www.c-span.org/Events/Senate-Homeland-Security-Hearing-on-Social-Media-as-Disaster-Communications-Tool/10737421355-1/

Is Your Agency Using Social Media?


Yes, I'm talking to YOU!

http://www.crcpress.com/product/isbn/9781439853498;jsessionid=ISj9sYmDatbMBk2jpo4phw**

E me at [email protected]

Workshops & Consultation Available http://ITSFEM.com

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5/26/11

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