eloqua grande guide to sales enablement

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The Grande Guide to Sales Enablement 01 © 2010 ELOQUA CORPORATION The Grande Guide to Sales Enablement Brought to you by

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Part of Eloqua’s "Grande Guide" series, this guide looks at the art and science of "sales enablement."

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Page 1: Eloqua Grande Guide to Sales Enablement

The Grande Guide to Sales Enablement 01 © 2010 ELOQUA CORPORATION

The Grande Guide to

Sales Enablement

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Businesses that invest in sales tools to provide more insight about prospects see results:71% year over year improvement in

sales cycle time51% year over year improvement in lead

conversion rates54% year over year improvement in the

percent of sales reps achieving quota

Source: Aberdeen Group, Sales Intelligence: The Secret to Sales Nirvana, January 2009

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> http://www.eloqua.com/platform/lead_management/sales_enablement/ and http://www.eloqua.com/services/videos/Relationship_Mapping.html

> https://www.visionedgemarketing.com/Content/Articles-on-Marketing-and-Sales-Alignment/menu-id-1.html

> http://blog.eloqua.com/

> http://digitalbodylanguage.blogspot.com/search/label/sales%20enablement

> http://marketinginteractions.typepad.com/

> http://www.enableyoursales.com/blog/3-reasons-why-the-enterprise-urgently-needs-content-intelligence/

> http://www.thesalesenabler.com/

> http://salesenablement.wordpress.com/

> http://blog.siriusdecisions.com/Blog/

> http://www.bbmarketingplus.com/blog/

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http://info.kadient.com/TheNewRulesofSalesEnablement.html

> - http://media.eloqua.com/documents/

BeyondLeadFlow_eBook_SW.pdf

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The Grande Guide toSales Enablement

> http://www.eloqua.com/resources/whitepapers/Digital_Body_Language_whitepaper.html

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http://eloqua.icentera.com/exLink.asp?8387709OX34Q48I42364137

> https://www.salesleadershiproundtable.com

> http://www.forrester.com/events/eventdetail?eventID=2438

> http://www.leadresponsemanagement.org/mit_study

> http://www.slideshare.net/lml999/

idc-sales-enablement-jan-2009-presentation

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