Good morning! @dubizzle #dubizzle

What is Dubizzle?

Dubizzle is the Largest Classifieds Site in the Arab World. It’s the best place to find Cars, Properties, Jobs, and much much more.

What is Dubizzle?

In 22 cities, across 14 countries. Available everywhere in Arabic, English & French. Over 1.5m unique users, and 70m page views each month.

What is Dubizzle?

Now also launched on mobile

The Evolving Landscape

Digital marketing on a growth path

http://arabcrunch.com/wp-content/uploads/2011/03/Arab-world-Digital-Marketing-Trends-infographics.jpg

Digital marketing on a growth path

http://arabcrunch.com/wp-content/uploads/2011/03/Arab-world-Digital-Marketing-Trends-infographics.jpg

Mobile, the new mass medium

Mobile broadband subscribers in MEA1

Source: 1Pyramid research projections (EDGE, UMTS, HSPA, Mobile WiMax subscribers), 2Informa network projections, Oct 2010, MEA Team projections

503429

363284227174

Mobile advertising opportunity in MEA (in mln US$)2

549

418311

235175129

Source: 2InMobi,  h*p://alltopstartups.com/2011/02/27/mobile-­‐adver?sing-­‐opportuni?es-­‐in-­‐africa/,  March  2011  

CAGR: +24%

CAGR: +34%

2015 2011 2010 2012 2014 2013

2015 2014 2013 2012 2011 2010

The landscape has changed

Consumer Perspective & Control Company Perspective & Control

Consumer engagement redefined

81% of Internet sessions start with a SEARCH

TODAY’S SEARCH

SEO

SMO

SEM

Digital marketing evolution

Online Marketing Experimentation

Display Advertising

Contextual Keywords

Age of Collaboration

1994-1997 AD 1996-2000 AD 1999-current 2006 >>

Today’s MEDIA redefined

Conversations are the new conversion

“Give love to get love”

Thank You

Facebook.com/team.dubizzle @Dubizzle

Thank You! Arto Joensuu “el comandante” Marketing Director, Dubizzle.com @artojoensuu