1.

2.

3.

4.

5.

6.

7. BIG FIVE

8. BIG FIVE (Openness to experience) (Conscientiousness) (Extraversion) (Agreeableness) (Neuroticism)

9.

10. (SOCIAL NETWORKSSITES, SNS)

11. 1002013FacebookYouTube

12.

13. THE DUNBARNUMBER 1501992148150 TwitterGoncalves, Perra, &Vespignani, 2011

14. Mark Zuckerberg Panopricism

15.

16. THE FIRST STUDY 15968%7%18%68%6%Ten-ItemPersonality Inventory (TIPI=Ten Item PersonalityInventory 10 )11

17.

18. THE SECOND STUDY 133 61%42%53%13%9%2%

19. : about megroup

20. (Extraversion)(openness)

21. (Extraversion)(openness)(self-reported)(Extraversion)(openness)

22.

23. 1.2.3.

24. : : :

25.

26.

27.

28. :Manifestations of Personality in OnlineSocial Networks: Self-Reported Facebook-Related Behaviors and Observable ProfileInformationhttp://nickholtzman.com/Gosling%20Augustine%20Vazire%20Holtzman%20Gaddis%202011%20Facebook%20and%20personality.pdf

29. :An Exploration on Telationships among Personality,Social Network Sites and Leisure Activities : Facebook :Manifestations of Personality in Online SocialNetworks: Self-Reported Facebook-Related Behaviors andObservable Profile Information