drive 2016 | 27 october - circo: providing the infrastructure for connected products

CIRCULAR WORKS

PROVIDING THE INFRASTRUCTURE FOR CONNECTED PRODUCTS Marcel Schouwenaar | The Incredible Machine Jan Belon | Afdeling Buitengewone Zaken

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just things

JUST THINGS FOUNDATION

ClickNL DRIVECircular Economy meets Internet of Things

DRIVE Festival - October 27, 2016

Workshop program11.30 Welcome & introduction case

11.45 Round #1 - Design principles

12.00 Round #2 - Mash up

12.10 Plenary presentations


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just things


“… increase the awareness about ethical dilemmas in the development of internet connected products and services”

Peak of inflated expectations

Technology trigger

Trough of Disillusionment

Plateau of Productivity

Slope of enlightenment

Manifesto10 Principles

Open for discussion

Guidelines for design

A tool for conversation


Why does my refrigerator know my birthday?VeemgebouwDDW 2016

Why this workshop?The interplay between value drivers of

circular economy and internet of things can drastically change the nature of

products and business models.

An exploration of both worlds…


“To be sustainable, a system must be responsive; actions and behaviours must be connected via data and knowledge.” Tim Brown, IDEO

Tyres equipped with sensors

From selling to leasing

Make types last as long as possible

Make recycling as efficient as possible

The case of Michelin

WE AIM FOR THE WIN-WIN-WINIII

A complex web of stakeholders is forming around IoT products: from users, to businesses, and everyone in between. We design so that there is a win for everybody in this elaborate exchange.

WE AIM FOR THE WIN-WIN-WINIII

WE MAKE THE PARTIES ASSOCIATED WITH AN IOT PRODUCT EXPLICIT

VII

IoT products are uniquely connected, making the flow of information among stakeholders open and fluid. This results in a complex, ambiguous, and invisible network. Our responsibility is to make the dynamics among those parties more visible and understandable to everyone.

WE MAKE THE PARTIES ASSOCIATED WITH AN IOT PRODUCT EXPLICIT

VII

Thingformationwashing instructions for the IoT

Expiration dateTill what date does the seller of this product guarantee that its online service or app will work.

Data lawsWhich national or international data and privacy legislation does this product and its online services abide to.

EncryptionWhat is the type of encryption, if any, that is used when this product sends data to its online service or app.

Trustwortyhness levelA simple gradation from A to G, not unlike an energy label, that an independent agency assigns to the seller of this product.

CompaniesHow many different companies are involved in making this product work and process the data it produces while you use it.

7RSA C

09/2022EU

WE EMPOWER USERS TO BE THE MASTERS OF THEIR OWN DOMAIN

VIII

• Users often do not have control over their role within the network of stakeholders surrounding an IoT product. We believe that users should be empowered to set the boundaries of how their data is accessed and how they are engaged with via the product.

WE EMPOWER USERS TO BE THE MASTERS OF THEIR OWN DOMAIN

VIII

WE DESIGN THINGS FOR THEIR LIFETIMEIX

Currently physical products and digital services tend to be built to have different lifespans. In an IoT product features are codependent, so lifespans need to be aligned. We design products and their services to be bound as a single, durable entity.

WE DESIGN THINGS FOR THEIR LIFETIMEIX

Round #1 - 11.45-12.00III We aim for the win-win-win (Recurring) business models; sustainable for all stakeholders, etc.

VII Make parties associated explicit Building trust, informing the user, etc.

VIII Master of your own domain Keeping things open, adaptable, accessible, hackable, etc.

IX Design for their lifetime Designing an exit strategy, etc.


Round #2 - 12.00-12.10Switch groups,

we’re mashing things up!

Prepare your power pitch!

What makes your product the best?JUST THINGS FOUNDATION

SPOKEN COLUMN: THE ECOLOGY OF THINGS Douwe Jan Joustra | ICE Amsterdam

YLivingsystems

Smartsystems

ECOLOGYOF

THINGS

ECOLOGYOF

THINGS

ECOLOGY

THINGSDESIGN

www.ice-amsterdam.nl