TRY TRY TRY TRY ChhivChhivChhivChhiv
TRY Chhiv is Deputy Director-General of Tourism and the Director of The National Committee for Tourism Professionals Secretariat of the Ministry of Tourism in Cambodia.
Chhiv is In charge of Tourism Trainings and Education, MRA Implementation, and Marketing and Promotion for ASEAN Markets.
Chhiv graduated his Master in Strategy, Management and Finance from University of Jean Moulin Lyon 3 and EM Lyon in France and hold an MBA in International Business, CFVG in Vietnam.
Cambodia Experiences of MRA Implementation : Call for Joint Efforts
BY: Mr. TRY Chhiv
- Deputy Director – General of Tourism, Ministry of Tourism of Cambodia
- Director of The National Committee for Tourism Professionals (NCTP) Secretariat
International Conference of MRA – TP , Jakarta, August, 8th – 9th, 2016
OUTLINEOUTLINEOUTLINEOUTLINE
•What and How Cambodia has achieved
•Way Forward for MRA Implementation
•Conclusion
4.78 M
5 M
7M
2015
2016
2020
Tourism Highlight Tourism Highlight Tourism Highlight Tourism Highlight
Vision : Culture and Nature Tourism, Clean and
Green, Fell the Warmth, Sustainability,
Responsibility and Inclusiveness
One of Strategies : MRA Implementation
Cambodia Experiences : From Scratch Cambodia Experiences : From Scratch Cambodia Experiences : From Scratch Cambodia Experiences : From Scratch
� Establishment of NCTP (National Committee for Tourism Professionals)
- Chair : Minister of Tourism
- Vice – Chair : Ministry of Labour and
Vocational Training
- Members :
1. Ministry of Education Youth and Sports
2. National Training Board
3. Accreditation Committee of Cambodia
4. Ministry of Economy and Finance
5. Office of Minister Council
6. Ministry of Interior
7. Ministry of Culture and Fine Arts
8. Cambodian Hotel Association
9. Cambodian Association of Travel Agents
10. School of Hospitality and Tourism PSE
11. School of Hotels and Tourism Paul Du Brule
What Achievements ? What Achievements ? What Achievements ? What Achievements ?
1. Regulations
2. Cambodian Competency Standards : Hotels and Travel Services
3. All Tourism Training Schools implement MRA Training Program
4. 20 ASEAN Master Trainers and Assessors
5. 463 National Master Trainers and Assessors
6. Some 500 students certified
What Achievements …………What Achievements …………What Achievements …………What Achievements …………
7. In-House Trainings
8. Pilot Project of RPL
9. Qualification Framework Matching
10. Mechanism of Assessment
11. Tourism Skill Passport
12. Cooperation with Private Sector and Development Partners
Challenges Challenges Challenges Challenges
� Lack of Tourism Schools
� Only 20% of TP : Graduated from Tourism Universities and Schools
� Training Needs to meet ASEAN Standards
- 63% of TP : Hotel Services
- 45% of TP: Travel Services
� High Turnover
� Low Tourism Career Perspectives
Stocktaking Conference : 600 Participants, July, 25Stocktaking Conference : 600 Participants, July, 25Stocktaking Conference : 600 Participants, July, 25Stocktaking Conference : 600 Participants, July, 25thththth 2016201620162016
10 Directions Setting10 Directions Setting10 Directions Setting10 Directions Setting
1. Introduce MRA Training Program to Professional High Schools
2. Launch the Tourism Apprenticeship Program
3. Mobile Tourism Trainers
4. Promote In-House Training
5. Conduct the Recognition of Prior Learning (RPL)
6. Initiative to implement Training Obligations
7. Establish Tourism Skill Development Funds (TSDF)
8. Encourage the Tourism Study Loan
9. Certificate Issuance Control System
10. Further Promote Tourism Career Path
Way forward of MRA Implementation at Regional LevelWay forward of MRA Implementation at Regional LevelWay forward of MRA Implementation at Regional LevelWay forward of MRA Implementation at Regional Level
1. Harmonisation: Mapping Study
� Existing Practices, Challenges Faced by AMS
� Legal Frameworks Related to the Mobility of People
� Skills Gap: ASEAN Standards, Market Needs, Actual Skills
2. MRA Expansion
� MICE
� Spa and Wellness
� Tourist Guides (not for the mobility)
� Others (CBT Professionals, ….)
3. Broader Supporting Programs for Promoting MRA
� Promote RPL
� Implement the Apprenticeship Program
� Promote In-House Trainings
� Centers for excellence of MRA Implementation in each AMS
4. Launching the Mobility
Conclusion Conclusion Conclusion Conclusion
� Single Destination Means Single Approach
� One Destiny Means Joint Effort
� Human Capital is a crucial key to Sustainability, Inclusiveness.
THANK YOU !THANK YOU !THANK YOU !THANK YOU !
TerimaTerimaTerimaTerima KasihKasihKasihKasih !!!!