The Frosted Kitchen

By: Devon Feldpausch, Tyler Steketee, Henry Adktin and Meaghan Yesko

Agenda

• Mission and Visions Statement

• Team Member Contributions

• Positions in the Company

• Location and Store Hours

• Services we offer

• Competitors

Agenda Cont.

• Our Products

• Deals

• Advertising

• Benefits for our employees

• A little about our bakery

• Wrap up and questions

Mission and Vision Statements

• Mission Statement – We strive to provide delicious and quality baked goods for our customers at an affordable cost.

• Vision Statement – Our mission is to deliver excellent customer service and delightful baked goods that encourages our customers to keep coming back for more and enjoy their time while in the store.

Team Member Contribution

• Meaghan• Product

Memo• Letterhead• Made

Cupcakes

• Henry• Brochure

• Tyler• Business

Cards• Advertisemen

ts

• Devon• Sales letter

Positions in The Company

• Tyler• Partial owner• Advertising

• Devon• Partial owner• Financial

Advisor

•Meaghan •Partial

owner •Baker

•Henry•Partial

Owner•Delivery

man

Location

•Address•100 Sprinkle Lane,

Frostyville, MI 28722• Right next to Mt. Pleasant

•Phone number•313-287-2253

Expanding

• We plan to buy out another company close to the north west side of Michigan

• The Costs to buy out the location would be about $525,000

• Reasoning’s Behind Expansion • Close to the Lake• Vacation Point• Tourist Attraction

How To Afford Expansion

• Where would we get the money to start up• Make a pitch competition• Ask money from our parents• Take out a loan to pay our banks

back

• Each of us take out small loans instead of one big one save us on interest

Store Hours

•Monday-Thursday 9a.m.-6p.m.

•Friday 9a.m.-5p.m.

•Saturday 11a.m.-5p.m.

•Sunday- Closed

Prices

•1 cupcake•$3.00

•3 for•$7.00

•12 for•$30.00

• Milk• $2.00

• Hot Chocolate• $2.50

Catering/Servicces

•Catering

•Frost it yourself station

•We host birthday parties

•Create your own option

•Baking Classes

Packaging

Competitors

•Meijer

•Smaller bakeries•The Gourmet Cupcake

Shoppe

•Kroger

•Sweetilicious Bakery

•Betty Crocker

Products

• Cupcakes

• Milk

• Hot Chocolate

• All Michigan made products

• We make a serious effort to buy locally

• Made fresh every morning

Flavors

• Examples• Cookie Dough • Maple Bacon • Orange

Creamsicle• Popcorn• Coconut• Triple Lemon• Cinnamon Swirl

• Thin Mint• Pumpkin• Snickerdoodle• PB & J• Carmel Apple • Kit Kat• Black Forest• Raspberry Truffle

• Over 50 different kinds of cupcakes

Visuals of Cupcakes

Maple BaconCarmel AppleBlack Forest

Gluten Free

•BRAND NEW!!

•15 different gluten free cupcakes

Brochure Front

Brochure Back

Advertising

Our Bakery

Deals

•Your first cupcake is free

•Saturdays are 20% off for families

•Students get 10% off everyday

•Every 7th cupcake is free

Wrap Up and Questions

• Location

• Expansion

• Prices

• Services

• Advertisement

• Deals