Transcript
Page 1: Social media and learning

100 mill USD in marketing

+ 2 mill users in 2 weeks

+ 15 min per user on platform

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Information

Knowledge

Skill

Attitude

Competence

Excellence

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+95%

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What do we as a business want people to do?

1

In order to do it, what do they need to learn?

How to learn it?Core pedagogical challenge

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Will learning be improved by involving people?

2

Involvement is not necessary or

possible

Involving some employees can

improve the knowledge base

Involvement of all employees is a necessity for

learning

Degree of involvementLow High

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Use of logo types (branding details)

Low involvement

Base knowledge of financial products

How to engage in process or transaction (e.g. record data)

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Partial involvement

Involvement from a dedicated group of employees creates knowledge which benefits the learning of everyone.

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How do we create a learning flow which (may or may not) involve

social elements?

3

Social media is the main engine

Social media is an element of the

learning flow

Social media is not used

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Authors

Peter Svarrewww.petersvarre.dk

Kristian RudeKristian.rude@effective-learning.comwww.effective-learning.com


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