Transcript
Page 1: Sculpting a new image of  heaLth  & Fitness

SCULPTING A NEW IMAGE OF HEALTH &

FITNESS

Source: http://www.google.com/imgres?q=sculpting+a+new+body+with+clay&um=1&hl=en&client=safari&rls=en&biw=1137&bih=614&tbm=isch&tbnid=1ZpKhRkYW53cmM:&imgrefurl=http://article.wn.com/view/2012/07/24/New_York_Times_bestsellers/&docid=3gSODqHe9PMEJM&imgurl=http://i.ytimg.com/vi/H3rwSGDGe9s/0.jpg&w=480&h=360&ei=JQEfUK-qJKaF6QGnhIHwCw&zoom=1&iact=hc&vpx=715&vpy=253&dur=716&hovh=194&hovw=259&tx=154&ty=75&sig=106952631145381052817&page=3&tbnh=135&tbnw=155&start=44&ndsp=27&ved=1t:429,r:25,s:44,i:292

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THIS IS WHAT YOU LOOK LIKE

Source: http://www.dailyspark.com/blog.asp?post=can_you_learn_to_accept_your_belly

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THIS IS WHAT YOU USED TO LOOK LIKE

Source: http://coolmodels.org/tag/supermodel

Source: http://www.mamiverse.com/am-i-normal-answers-to-your-sex-questions-15033/

In your dreams: In reality:

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WHAT YOU WANT TO LOOK LIKE

Source:www.coolsculpting.com

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CHANGING IMAGE OF WHAT’S “COOL” FOR WOMEN TO LOOK LIKE

http://www.feministezine.com/feminist/anorexia/Anorexic003-EatingDisorders.html

http://missosology.info/forum/viewtopic.php?t=74542

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AND FAILED

http://www.123rf.com/photo_11087978_fitness--overweight-woman-running-on-trainer-treadmill.html

http://www.myspectrumclub.com/2010/12/15/building-your-best-salad/

http://health.howstuffworks.com/medicine/medication/diet-pill.htm

WHEN YOU’VE TRIED EVERYTHING ELSE

Page 7: Sculpting a new image of  heaLth  & Fitness

AND IF YOU HAVE ANY OF THESE REASONS ON YOUR LIST…

Make my time at the gym look like I’ve been to the gym

I want my body back

I eat right so I deserve to look right

Wear spandex without embarassment

www.coolsculpting.com

Page 8: Sculpting a new image of  heaLth  & Fitness

SCULPT YOUR BODY EFFORTLESSLY

Source: http://www.playdoughrecipe.org/playdough-recipes/traditional-playdough-recipe/

With Cool Sculpting!

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COOL SCULPTING Freezing Fat FastFDA Cleared (not yet approved)Minimal-no downtime Non-surgical treatmentGets rid of unwanted bulgesNo exercise, pills or diet requiredNot for obese peopleSee results in 3 months or less

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WHAT MAKES IT COOL?cool  (kl)

1. Neither warm nor very cold; moderately cold: fresh, cool water; a cool autumn evening.

2. Giving or suggesting relief from heat: a cool breeze; a cool blouse.

3. Marked by calm self-control: a cool negotiator.

4. Marked by indifference, disdain, or dislike; unfriendly or unresponsive: a cool greeting; was cool to the idea of higher taxes.

5. Of, relating to, or characteristic of colors, such as blue and green, that produce the impression of coolness.

6. Slang• a. Excellent; first-rate: has a cool sports car; had a cool time at the party.• b. Acceptable; satisfactory: It's cool if you don't want to talk about it

http://www.thefreedictionary.com/cool

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Being fat isn’t cool.

Liposuction and other fat-reducing surgeries aren’t cool.

Spending all of your time at the gym without results is not cool.

Eating healthy and not losing weight isn’t cool.

No one wants or likes love handles or muffin tops.

TENSION

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“It’s called stubborn fat for a reason: no matter how much you eat healthy and exercise, it’s

virtually impossible to lose those annoying muffin tops, love handles, and belly pooch.

You’re left with two options: live with them or think surgery. Neither is cool by us.”

Source: www.coolsculpting.com (2012)

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Source: http://www.blameitonthevoices.com/2010_03_01_archive.html

No ands ifs or buts about it, Cool Sculpting can make you the shape you want to be!

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You can give up diet pillsYou can quit spending all of your time at the gymYou can stop eating salads every day

You can get back the body that you once had… or just the new body

that you’d really like to have.

RESOLUTION

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RESOLUTION

http://www.tomima.com/2009/08/19/american-women-may-be-getting-larger-but-so-are-the-brits/

Microsoft Office Clipart www.coolsculpting.com

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www.coolsculpting.com

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IMPLICATIONSSkinny doesn’t always

mean “healthy”&

Healthy doesn’t always mean “skinny”

http://www.instablogsimages.com/images/2007/01/09/anorexic-model_49.jpg

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THE BODY AS ARTWORK

Source: all images from Microsoft Office Clipart

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WHAT IS MOST IMPORTANT? LOOKS? WEIGHT? HEALTH?

Microsoft Office Clipart

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COOL SCULPTING…Might be able to get you back to the body that you once had, but not the level of fitness, or level of health you were once at…

Can help the audience achieve a look but negates the health benefits of exercise and eating well…

Might have doctors and FDA clearance, but focuses on superficial values versus health benefits of weight loss.


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