A forum where entire Recruitment Task Force got together to plan the recruitment project and also learnt how to do effective promotions across colleges to attract the right talent.

Why do a Recruitment Eve?

Objectives -

Not all LC members were present at NLS so the idea is to bring everyone on the same page in terms of recruitment – how to package experiences in order to bring right people in the organisation

The idea is also to do a correct expectation setting/training of recruitments task force, so that they effectively promote recrutiments

The end result of all this will be that your LC does a brilliant recruitment and at the same time not fall in terms of LC performance in other areas like exchanges, events and other engagement activities.

One of the major purpose was to bring an external perspective in regards to selling/marketing of AIESEC .

Agenda Introduction and excitement for Recruitment Eve <importance of recruitment

for any organisation> - LCP Recruitment Eve agenda explanation - VP TM Recruitment Experience sharing < Our Core OC has members which were part

of recruitment earlier ,their perspective on how effective promotions need to be, what are do’s and dont’s involved during personal selling and class room presentation>

Why I will /wont buy a form – AIESEC Alumini – Ronaq Malhotra ( VP BD 2011) External Session by Amit Hans , Director -EduCorp Consultancy Services

Private Limited – Sales

1 Effective Promotions – from the core RTF desk

Session focussed on pre-requisites required before selling-how professionally and uniquely we need to pitch our talk

Know your product and your target audience ( the kind of people we are in search for )

Importance from a seller perspective in knowing your golden circle ( Why- What- How )

Indulge in a conversation, keeping it short and simple. Tell your story ,Class Room Presentation – effective way of doing it!

2 Why I will / wont buy a form? – AIESEC Alumini ( Ronaq Malhotra, VP – ER 2011)

Multifaceted and dynamic change AIESEC has encountered requires a fresh approach to deal with recruitments particularly selling.Conventional processes like personal selling, class room presentation, similar sales talk wont help in attracting the right talent.

Why we fail You are so boring You are not serious Unprepared

Value Concept – most of the universities are reluctant to give permissions because we approach them with a motive of selling forms (indirectly pitching value to their students), selling and providing value are continuous process. Lead sessions, help in college festivities , events in support with educational institutions will add value to external environment and indirectly help recruitments every year.

Resources : Selling Ppt- Click to download

Class Room Presentations- Click here

3 External Interaction – Recruitment Training (Mr. Amit Hans, Director – EduCorp India )

Amit Hans being our corporate mentor gave an external perspective with regards to recruitment as a pivotal process for any organisation.100 minutes of his valuable interaction covered all aspects on our approach towards recruitment:

Have Aspirational value Pick up people who are " dark horses"Deliver something what audience wants - not what you want to .Brand Positioning - strongest tool of advertisement

Beware of thin line between selling and over-selling Use effective tools - Eg. Planned SpontanietyFocus on personal branding - representing AIESEC while promoting.

Approach - canditates select you, not the other way around Error Approach 1 Alpha Error ( items that were supposed to be rejected got selected) 2 Beta Error ( Items that were supposed to be selected got rejected) Alpha error is a concern while selling products and Beta error while recruiting

Recruitment will decide where we want to be at end of this year It is also biggest feedback in regards to perception of your organisationHow finance and human resource are inter-related and how they become a lifeline for an organisation

Importance of Recruitments

Approach Towards

Recruitment- A shift needed!

Key factors

Selling - An art !

Resources :- Why I will/wont buy form ppt- click here

What is the perception of our organisation – February recruitments will define it .Recruitments apart from being internally utmost important will be most important feedback mechanism in terms of external environment ( especially since it‘s focussing on our student sector outreach )

Feedback :

Deeksha Maggo

Director OGX,AIESEC Chandigarh

Abhijeet Singh

VP GCDP ICX, AIESEC Chandigarh

I agree Learning is a never ending process and we should keep on learning new things each and every day. This session gave us lot of aspects of our organisation externally and internally. And also I am glad that Amit Sir will there with us throughout to guide us as this is going to be a great learning experience for us as well as for our MB. We think of changing things and we do have plans in our mind but sometimes we don't know how to take things forward and set the things right, so such external training is really helpful and beneficial for us.

Mr Amit and his team really believe in what we are doing here, most surprisingly, he came so close to what we envision even after not having a wholesome input of how things work in AIESEC. This initiative apart from training RTF successfully also made the MB's(EB included) vision clearer, as it tends to fog periodically due to operations we run. I hope he remains engaged with us for rest of the year.

Recruitment Eve

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