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Colors provided by The Sherwin-Williams Company. Color samples shown approximate actual paint colors
as closely as possible.
#1100083
Like blue meeting yellow to make green, every color is a collision of influences — every palette a fresh chance at community.
SINCERITY Less is more as we’re de-cluttering, moving more possessions into the cloud. Silence is no longer empty, but instead rare and rich with possibility. Our notions of what’s authentic are being complicated. We’re celebrating the unfiltered, yet captivated by the artfully processed. Blending in is the new standing out. Flaws are treasured. The hushed tones of this score play out in sand, complex grays and hazy botanicals.
INFLUENCES:
SILENCE
MINIMALISM
HYGGE
NORMCORE
HO
MBU
RG G
RAY
SW76
22
238-
C7
ALL
URI
NG
WH
ITE
SW63
43
287-
C1LE
SS B
ROW
N S
W60
40
232-
C6SA
SHAY
SA
ND
SW
6051
19
4-C2
WH
EAT
PEN
NY
SW77
05
287-
C6
ROJO
DU
ST S
W90
06
115-
C4SH
ELL
WH
ITE
SW89
17
264-
C1A
CA
CIA
HA
ZE S
W91
32
217-
C4
FUN
CTI
ON
AL
GRA
Y SW
7024
24
1-C3
MA
LABA
R SW
9110
20
5-C2
SON
G T
HRU
SH S
W91
12
205-
C4PE
ARL
GRA
Y SW
0052
UNITY Nationalism and globalism are in flux, challenging terrestrial boundaries. We’re remapping our sense of community. Optimism persists in the form of boundary-breaking skyscrapers and commercial space travel. Even landlocked cities are becoming global hubs of crafts and gastronomy. We crave security and adventure in equal measure. Airbnb, car sharing and e-learning have created a culture of everyday nomadism. The bright folklore of this story is told in memorable pops of peacock color.
INFLUENCES:
ROAMING
TRANSCULTURALISM
COMMUNITY
ARTISANAL CRAFTS
INDIGENOUS PATTERNS
HO
NEY
BEE
S SW
9018
13
4-C4
TATA
MI T
AN
SW
6116
29
1-C5
TAM
ARI
ND
SW
7538
28
9-C5
BORS
CHT
SW75
78
276-
C2IN
TH
E N
AVY
SW91
78
253-
C3
AD
RIFT
SW
7608
28
0-C2
AG
ED W
HIT
E SW
9180
26
1-C4
ROCK
WEE
D S
W27
35
252-
C1
EXU
BERA
NT
PIN
K SW
6840
10
1-C1
IND
IGO
SW
6531
17
8-C7
HEA
RTTH
ROB
SW68
66
101-
C5O
CEA
NSI
DE
SW64
96
172-
C7
CONNECTIVITYWe’re each moving to the beat of our own algorithm. From choosing a dry cleaner to choosing a college, data powers nearly every decision we make. In Silicon Valley, Austin, Berlin and Beijing, techies are the new hippies, full of breakthrough ideas and utopian ideals. A generation is waving the flag of color freedom, and Instagramming every moment. This high-tech palette is pixelated in orange, violets, digital greens and high-def yellow.
INFLUENCES:
CALIFORNIA POP/ YOUTH CULTURE
TECHIES
VIRTUAL REALITY
PRODUCTIVITY
ENVIRONMENTALISM
REFL
ECTI
NG
PO
OL
SW64
86
171-
C4
CAV
ERN
CLA
Y SW
7701
29
0-C6
HU
NT
CLU
B SW
6468
16
0-C7
OVE
RJO
Y SW
6689
13
6-C4
JAY
BLU
E SW
6797
16
8-C7
BLA
CK S
WA
N S
W62
79
252-
C7IB
IS W
HIT
E SW
7000
26
0-C2
WIS
TERI
A S
W68
22
181-
C3
ORG
AN
IC G
REEN
SW
6732
15
0-C5
BILL
OW
Y BR
EEZE
SW
9055
17
3-C2
GRA
PE H
ARV
EST
SW62
85
190-
C6Q
UEE
N A
NN
E LI
LAC
SW00
21