Transcript
Page 1: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

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Page 2: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

50 Years of Local &

International Experience

We were the first agency in Bermuda

to introduce ‘desktop’ computers.

We continue to embrace today’s fast paced technologies to give our clients a competitive edge.

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OUR MISSION

To create inspired communications solutions that are driven by insight and emotionally engaging ideas.

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aaclients

Page 5: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

Web

Des

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impaactWe understand that we live in a rapidly changing marketplace, where the ways of getting your message to your audience change almost by the day. As such, we offer services across the spectrum of communication needs.

We plan ahead and ensure that, whatever your final goals, our in-depth experience and broad range of services will deliver.

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Over the years we have helped to transform local and international businesses, understanding the importance of competing in the global marketplace, while maintaining local history and connections. We recognise that, as technology and forms of communication change, the world has become a smaller place.

we

belie

ve the powerof ideas

... passionately in the power of ideas to transform our clients’ businesses, brands and reputations.

... that the challenge for business today is transformation, not simple stewardship.

... that leaders are those that do the unexpected. They don’t do the same as their competitors, they watch their competitors catch up.

... that it is not enough to give people what they want, you need to give them what they never dreamed possible.

... in the power of ideas to differentiate and motivate and to change the world for the better.

... in outsmarting the competition, rather than out spending them.

... in the strength of our people and their combined experience.

We lead the way in integrated communications in Bermuda.

reaach

Page 7: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in New York with 130 offices in 70 countries and over 6500 employees. Saatchi & Saatchi is part of the Publicis Groupe, the world’s third largest communications group. They are a full service, integrated communications network and work with 6 of the top 10 and over half of the top 50 global advertisers.

We are proud to partner with Saatchi & Saatchi and share their unshakeable spirit and unbeatable attitude that…Nothing Is Impossible.

International Reach

SaatchiWith our close relationship with the Saatchi & Saatchi worldwide network, we offer our clients enhanced services and flexibility.

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As talented as we maybe as individuals, it is no match for our performance as a team. In true essence, we deliver. Whether our individual strength lies in creating concepts, design, buying media, developing strategies, or managing projects, we are passionate about coming together to deliver the best for our clients.

In addition to our team in Bermuda, we have excellent working relationships with on-island and overseas suppliers, freelancers, and vendors to deliver reliable, prompt and cost effective service.

faaces

BACK ROW - LEFT TO RIGHT

Peter O’FlahertySenior Graphic Designer

Donna MingledorffSenior Graphic Designer

Kelly TuckerAccounts

Chris ChiappaGraphic / Web Designer

Elyria SomnerReception & Media Services

The strength of AAC Saatchi & Saatchi is our people and their combined experience.

FRONT ROW - LEFT TO RIGHT

Lisza RawlinsSenior Graphic Designer

Corinne FrithSenior Account Director

Rhona EmmersonPresident, Creative Director

Peter HebberdVice President, General Manager

Sandy Smith Senior Account Director

Page 9: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

baackWe believe in giving back to the community in which we live. We are proud to support many charities who work hard to make Bermuda a better place.

Page 10: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

aactivity

Twizy’s are here!

Rent your Twizy today from our convenient onsite location.

They’re the safe, comfortable and fun way to see the island.

Contact the Concierge on ext. 5779 for more information.

thehamiltonprincess.com

Saturday, June 38.45pm

The Princess Beach Club

Limited Number of VIP Tickets Available - $150

Tickets may be purchased at PTIX.bm

BEATS BY RUN D.M.C.’S REV RUN (DJ SET) FEATURING MEL DEBARGE

Open bar included featuring the Dark ‘n Stormy and much more.

Parking will be provided on a first come first serve basis at the Princess Beach Club car park.

Shuttles will be provided to the Beach Club concert location from 8.45pm – 9pm and back from 10.15pm to 10.45pm.

ROOM NUMBER

ROOM NUMBER

FOR EASY DEPARTURE OPTIONS INCLUDING E-FOLIO CHECKOUT,

PLEASE DIAL “0” FOR ROYAL SERVICE OR CONTACT GUEST RECEPTION

THEHAMILTONPRINCESS.COM

KEY COVER ART

Girl with Balloonby Banksy

Key Card Covers - OUTSIDE Key Card Covers - INSIDE

TH

EH

AM

ILT

ON

PR

INC

ES

S.C

OM

Key Cards

KE

Y C

OV

ER

AR

T

Girl w

ith Ballo

on by B

ansky

FHFor Him | For Her

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THE NEW ISLAND

STYLE

CALL 298 2028 FOR RESERVATIONS

MARCUSBERMUDA.COM

Hamilton Princess & Beach ClubWhen it comes to showcasing the versatility of our team, no client demonstrates better what we can do than the Hamilton Princess & Beach Club. We’ve worked with them over five years helping to message construction hoardings during renovations, to designing logos for their Beach Club and 1609 Restaurant. In addition we have created web sites, designer rum bottle labels and produce a quarterly booklet that highlights all dining and entertainment options at the Hotel. Our menu designs, inroom guides and special promotions have ranged from wooden clip boards to being luxuriously leather bound. Even when guests go to bed and don’t want to be disturbed, they’ll find quirky door hangers featuring Hotel artwork. It’s been an amazing partnership working with the Hotel as they transition to being Bermuda’s premier luxury urban resort.

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FACIALS

MASSAGES

SCRUBS

NAILS

WAXING

Call Ext. 6046 for more information and to book an appointment

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Bacardi LimitedDesigning logos and collateral material for corporate events, including their 50th anniversary in Bermuda, we have been creative partners with Bacardi Limited for over 16 years. We have created their corporate annual reports since 2000. Portions of the report are posted online and reprinted in publications and other company displays and projects. Each year great care is taken to reinforce the passion and values of the family, their world class products and the overall progressive spirit of the company. From the annual report, keepsake community activities, to the CEO’s annual holiday cards and stationery, we deliver excellence with every Bacardi brand project.

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BF&M Group of CompaniesWe have been BF&M’s agency of choice for over 20 years Working closely with their internal team, we provide support for their local communications, media planning and tracking as well as support their brand building campaigns. We design and produce their annual report, shareholder newsletters and much-coveted wall calendar as well as event and broadcast support.

Their outdoor sign installation of giant window clings on two sides of the BF&M building was an island first.

Page 14: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

Clarien BankLocal bank Capital G needed a marketing partner to move them from a local, family run company to a dynamic international bank. Our brief was to help build a strong global brand that communicated the three core values of the new Clarien Group – client focus, teamwork and integrity. Working closely with the internal team managers, we supported the change, helping launch new financial products and services with innovative ads, social media messages, radio and TV production, point of purchase and window displays. We are proud to be their partner as Clarien Bank works hard to become a clear banking choice for the Bermuda market.

Page 15: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

Plein AirBermuda is a painter’s paradise, so it was a natural fit to create an international Bermuda Plein Air Festival. International artists were invited to paint island wide along side local artists, and both competed for prizes at the closing exhibition. International art vendors were approached and responded with substantial prizes.

A full brand portfolio was designed including logos, web site, social media, trade show booth and advertising, and all collateral materials. The agency was the event coordinator as well, ensuring a very successful festival. All of the guests vowed to return to Bermuda and we have renewed support from our sponsors for the next festival in 2019.

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Royal Hamilton Amateur Dinghy ClubWith the international sailing spotlight on Bermuda after winning the bid to be the home of the 2017 America’s Cup, the Dinghy Club needed a refreshed image so it looked modern, exciting and progressive, highlighting their junior and adult sailing programme and membership benefits. We started with the logo and refreshed their letterheads, newsletter masthead, and collateral materials keeping its “Royal” connection, but refreshing the focus to be bright and inviting. Their web site was completely rebuilt to reflect the new club attitude, and showcase their members and the sailing activities.

Page 17: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

GreyCastleBermuda based reinsurance company GreyCastle Holdings was looking for an agency who could launch their brand in as little as four weeks. With this aggressive time line AAC Saatchi & Saatchi jumped to the challenge. We created a classic looking logo, website and stationery collateral on schedule allowing them to get to market on time, with a strong, memorable and relevant brand. We continue to support their expansion with event invites and web support, as well as all collateral and board meeting materials as the company continues to expand with two new London offices.

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BeesMontA local law services company changed their name to BeesMont and we worked with them to create a new visual brand identity. By taking their old logo and evolving it into a fresh and fun design it matched the firm’s innovative spirit and forward-thinking attitude but still associated with the values and public awareness of the existing company.

BeesMont was launched at a private cocktail reception where branded items were given away as prizes, and then rolled out across all media from their stationery, corporate website, to interior design features of their office. Sales brochures were later developed to promote the firm’s services in local and international markets.

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Bermuda Captive ConferenceSince 2006, we have worked closely with a committee of industry professionals to create the largest on-island conference promoting the Captive Insurance Market, Bermuda’s regulatory environment, the Bermuda Insurance Management Association (BIMA), and the strength of the Island’s intellectual capital. The Conference now attracts over 700 local and international delegates.

We are responsible for all of the branding and collateral from name tags to large signage, website and a mobile app. We manage the registration process and requirements of the exhibitors and all social events. Our team is on the floor throughout the three-day conference.

Page 20: ideaideaaacaac - AAC Bermuda€¦ · Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in

Wakefield QuinLegal firm Wakefield Quin is one of Bermuda’s leading law firms. When they needed a refreshed look they called us to provide the solution. We created a new logo icon and logo and a sophisticated new look helping to distinguish themselves locally. Their new brand also reflected their growing business and fresh take on the market. We applied the look across all elements from collateral including promotional brochures, advertising to company stationery. Bermuda images used throughout were carefully selected to coordinate with their new brand palette and balance the look of their newly refreshed web site.

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Bermuda Monetary AuthorityThe BMA needed a sophisticated partner that understood the demands of the Authority’s expanding role as a regulator in the international business sector. AAC Saatchi & Saatchi were their lead partner of choice. We started with a full brand review, and created the master logo and brand guidelines foundations. Since then we have grown with them, from fully supporting their annual report, quarterly banking and insurance journals and digest publications, to creating trade show support and on demand printing as needed for over 10 years. In addition we have provided a fully expandable employee guidelines binder, with key corporate gift items.

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Butterfield & VallisAs Bermuda’s leading wholesaler of food and household products fulfilling the demands of local stores, restaurants, hospitals and hotels, Butterfield and Vallis uses a promotion driven strategy to heighten awareness of its product lines. We are pleased to support them with advertising and collateral items such as in store display to make the consumer aware of every promotion. We know the Bermuda market, and we know retail, so we were a natural fit to help them with this and many of the events they sponsor throughout the year. We also work with them on their web site to ensure that it’s informative, current and useful.

W W W. B V. B M

ABC

EDUCATION IS THE KEY TO SUCCESS IN LIFE, AND TEACHERS MAKING A LASTING IMPACT IN THE LIVES OF THEIR STUDENTS. ~ SOLOMON ORTIZ

BV_WarwickAcademyyearbook7x4.5.indd 1 27/03/2017 12:57 PM

“A SA I LO R I S A N A RT I ST

W H O S E M E D I U M I S T H E W I N D ”

webb chiles

© ACEA 2015 / PHOTO RICARDO PINTO

W W W. B V. B M

BV_ACprogramme AD_halfPG.indd 1 18/04/2017 9:48 AM

To download an entry form and for

more information on all our promotions,

visit www.bv.bm www.bv.bm

Get popping in 2017 and you

could win a 60” Samsung TV!

Simply purchase any two Orville Redenbacher products and bring or mail your receipt and a completed entry form to Butterfield & Vallis, 12 Orange Valley, Devonshire DV 06.

You’ll be entered in the draw for a chance to win a 60” Samsung TV.

Entries must be received by February 10th

Orville Redenbacher is a registered trademark of ConAgra Foods

To download an entry form and for

more information on all our promotions,

visit www.bv.bm www.bv.bm

Here’s a Sweet Dealfrom M&M’S®, SNICKERS®, TWIX® and BOUNTY®!

TM/®/© 2017. Mars, Incorporated / Mars Caribbean and Central America. All Rights Reserved.

Simply purchase any TWO of the participating products shown and bring or mail your receipt, along with a completed entry form,

to Butterfield & Vallis, 12 Orange Valley Road, Devonshire DV 06.

you will be entered in a draw for an

iPhone 7 from DigicelOR A SET OF

BEATS SOLO 3 Wireless Headphones.Entries must be received by May 19th, 2017.

bv.bm

From all of us

“ Nothing compares to the simple pleasure of riding a bike.”

John F. Kennedy

To our friends at Winners’ Edge….Happy Anniversary!

BV_Winners Edge_RG6cx5_FINAL.indd 1 07/06/2017 3:40 PM

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contaactaac

aac

Hi, I have a project I need help with.

Can we get together soon?

Sounds interesting, hope we can help.

Sure, look forward to meeting you and discussing it.

Address 29 Front Street, Hamilton HM11, Bermuda.Tel 441-295-2626Email [email protected]

aac

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