Transcript
Page 1: How to manage your social media with Hootsuite

How to Manage Your Social Media With

#HootupBEA14

Page 2: How to manage your social media with Hootsuite

Who am I?

Born in New York and raised in Connecticut. An award winning young adult and romance author, member of RWA who runs The Pen & Muse Book Reviews blog along with being a Hootsuite Ambassador.

@denisealicea

@thepenmuse

www.thepenmuse.net

www.denisealicea.com

www.facebook.com/ThePenMuse

www.facebook.com/AuthorDeniseAlicea

Page 3: How to manage your social media with Hootsuite

What is

Hootsuite is an easy to use social media dashboard and tool that allows you to merge all

social media such as Facebook, Twitter, and Google Plus. Hootsuite also schedules tweets,

tracks brand mentions, and analyzes social media traffic.

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Free vs. Paid

• 5 social media accounts (twitter, Google plus, & FB communities, pages, and regular FB account).

• Scheduling Tweets (1 at a time).

• Integration with apps (free and paid).

• Add up to 2 RSS feeds.

• 3 Basic Reports

• Up to 50 social media accounts.

• Scheduling tweets ( 350 a day).

• Allows you to have Team members to post on your behalf.

• Security for your dashboard, passwords, etc.

• Unlimited RSS feeds.

• Message archiving up to 100,000.

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Setting up To sign up for HootSuite

Visit https://hootsuite.com.Type your email address, full name and create a password.

Click Sign Up Now.

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To add a social networkClick Add Social Network button.

Select a social network.Connect your social network.

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Adding TabsTo add a tab - 1

Click plus (Add Tab) icon. - 2Type tab name, and then press ENTER.

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Adding a Stream

After adding social networks to your HootSuite dashboard, you

can add corresponding streams of content.

Adding a Twitter profile? Corresponding streams might include Home Feed, Mentions

and Scheduled Tweets.

To add a streamClick Add Stream.

Select a social network.Select a profile. Select a stream.

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Adding

Page 10: How to manage your social media with Hootsuite

On iOS

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How can Hootsuite can help manage your social media accounts

• Clean look keeps everything organized so you don’t have to go to every application and open it to work.

• Cuts down on tabs in your browser and minimizes system resource use.

• Helps you schedule your posts and thoughts to send later.

• Cross posting is done for you with a quick click on an account.

• Analyze traffic and respond to your social media swiftly.

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Managing your social media by events, favorite authors, etc. by lists using keywords and hashtags.

• Create hashtags for your event. This will be great to track your event and engage readers and bloggers.

• Make a list on twitter of your favorite authors, favorite people, and then set up streams on Hootsuite.

• Setup keyword streams to follow your favorite keywords to help promote your work.

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Why managing your social media is important as an author/publisher/bookseller.

• You can engage those who follow you via social media.

• You can promote sales.

• You can see what people are saying about your work, your client or upcoming books.

• If you’re a publisher/bookseller you can see what books are trending.

• You can provide information about releases and events.

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Keep in Touch!

@denisealicea

@thepenmuse

www.thepenmuse.net

www.denisealicea.com

www.facebook.com/ThePenMuse

www.facebook.com/AuthorDeniseAlicea

Got more questions? Keep in touch!

#Hootsuite

#HootupBEA14


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