Transcript
Page 1: Hassle-free Help for Small Business Customers March 15, 2011

Hassle-free Help forSmall BusinessCustomers

March 15, 2011

CleanEnergyAmbassadors.ning.com

Page 2: Hassle-free Help for Small Business Customers March 15, 2011

See us at www.cleanenergyambassadors.ning.comWebinar presentations archived for download!

Low Cost/No Cost Energy Savers

Infrared Cameras – The Utility How and Why

Utility Help for Non-English Speakers

Which Energy Audit Strategy Suits Your Needs

Hassle-free Help for Small Businesses

Schools – A Top Choice for Outreach and Energy SavingsTues., April 19 Same time, same station!

Page 3: Hassle-free Help for Small Business Customers March 15, 2011

North Dakota can be mighty nice in April

IR Thermography Hands-on Workshop:Utility and Customer Service Applications

Page 4: Hassle-free Help for Small Business Customers March 15, 2011

Now, let’s get down to BUSINESS

The difference between a pamphlet and an energy services program

Goals: efficiency vs. bill savings

Thinking about your target audience

A few technical tips

Shedding light on the light bulb issue

Then I’ll hand it over to Christine Geltz…

Page 5: Hassle-free Help for Small Business Customers March 15, 2011

The small business target audience

• Each sector has different characteristics and concerns

• Building ownership matters• Gear to your goals:

- Bill savings, efficiency, greening

- Education (tips, handouts, buzz)

- Audits and recommendations

- Incentives for measures

Page 6: Hassle-free Help for Small Business Customers March 15, 2011

Office equipment = 7% of all commercial electricity use… totaling $1.8 billion a year

1) Switch to laptops – they use 80% less energy on average

2) Set sleep modes to reduce use by 70%

3) Shut down at night

4) Use switch-on power strips – group what you plug in and place the strip where people can reach it

5) The fridge should be small and new

6) Use plug-in timers on water coolers andcoffee pots

7) Talk about energy-use habits

Page 7: Hassle-free Help for Small Business Customers March 15, 2011

Consider a DSM approach

Example: The utility wants to displace power supply and capacity charges… but providing a full energy audit and rebates is a high price to pay… or is it?

Page 8: Hassle-free Help for Small Business Customers March 15, 2011

Let’s talk about lighting…

Congress has arranged hearings to re-examine a 2007 law that will effectively eliminate the standard 100-watt incandescent bulb in 2012. Some critics say the law eliminates freedom of choice and limits consumers to the CFLs that some folks don’t like… or the LEDs that cost too much.

Others, including major lighting companies, point out that new incandesents that save at least 1/3 of energy compared to old bulbs will meet the new standards… for a reasonable cost.

Utilities have a variety of opinions on this (andwonder what will happen to their CFL give-awayprograms)

See more info soon on the CEA sitewww.cleanenergyambassadors.ning.com


Top Related