The Creative Blend
Megan TorranceTorranceLearningASTD TechKnowledge 2013Session FR201
Gary’s Challenges
Upgrade expensive, one-shot live training events
Strengthen transfer to on-the-job application
Build manager engagement
Reach global audience
Susan’s Challenges
Inconvenient live events required a critical mass to hold
Content not localized
Little support for in-the-moment need
Kevin’s Challenges
Reach an impatient audience
… with extremely high expectations
… but with inadequate budget for the task
Scott’s Challenges
Reach more students
Break schedule barriers to participation
Increase the interactivity for all communication and learning styles
Prove it can be done
Your objective
Select and blend appropriate learning media from a wide variety of options to enhance the engagement, retention, and application of learning to the job.
Your objective
Mix it up to make it fun and make it stick.
Identify several touchpoints in a typical learning process
Generate a list of media options & affordances
Select media options for relevant touchpoints in your own learning solutions
“Top 10 Challenges of Blended Learning” by Jennifer Hofmann. Training Magazine, March 2011.
What is blended learning anyway?
“…using the best delivery methodology(ies) available for a specific objective, including online, classroom-based instruction, electronic performance support, paper-based, and formalized or informal on-the-job solutions.”
Jennifer Hofmann, 2011
http://blended.online.ucf.edu/
Why bother?
Arrive in class better prepared
Write more effective and longer papers
Earn higher scores on exams
Create higher quality projects
Engage in deeper and more meaningful discussions of course content Demonstrate a better
understanding and deeper exploration of concepts
Succeed at an equal or higher rate than students in traditional courses
Identify the touchpoints
What are touchpoints?
touchpoint: a point of contact with a body of knowledge or skill, defined by the timeframe and the reason for the contact
http://www.learningsolutionsmag.com/articles/949/are-you-meeting-all-five-moments-of-learning-need
Where are the touchpoints?
5 Moments of Learning Need1. Learn something new2. Learn some more3. Apply it4. Solve a problem5. Change something
• Before they know they need it• Get ready for learning
• Remember to do it• Teach someone else
The media mix
Video trailer
http://www.amazon.com/Kevin-Daum/e/B001IGHODG/ref=sr_tc_2_0?qid=1342625718&sr=1-2-ent
Pre-session reading
http://www.torranceinc.com/roaringvideo/preworkshop_quiz/
Testing
http://www.astd.org/Education/Certificate-Programs/~/media/Files/Education/Pre-Work-Files/RapidLearningTechniquesPreWork.ashx
“Knowledge quest” on the web
http://www.flickr.com/photos/bennettanneb/2945406767/
Flickr
Postwire
ThinkStock99820785
Podcasts
ThinkStock122578699
Text & Tweet
TorranceLearning Download, Nov 2012
Video breakout presentations
Search
http://www.permacharts.com/p-658-coaching-skills-at-work.aspx
Job aidsQuick reference guidesMemory joggers
American Red Cross First Aid Mobile App https://play.google.com/store/apps/details?id=com.cube.arc.fa&hl=en
Electronic performance support systems (desktop or mobile)
Blogs & social groups for learning & discussion
Video postcards
Action learning teams
COULD YOU ALL JUST GO…
DO
SOMETHINGAnd learn something in the
process and be sureto share it with us and apply it to other thingswhen you get back on the job.
USEFUL.
AS A GROUP.
Get the boss involved
What have you used?
Connect the dots
Your mission …
… choose an approach that’s appropriate to each learning touchpoint
Because the media mix is fun …
… but, of course, it has to support the learning.
• Is it a big or a small message?• Do they already know it?• How often does it change?• Is it unique each time its delivered?• Do you have to track usage?• Does it require other people?• Does it require a tool?• Is it visual? Verbal? Auditory? • Will it be pushed out or pulled in?• Do they want it?
Josh Bersin, Blended Learning Handbook (2004)
Putting it all together
1 2 3 4 n
1b
cde
a
But how do we track it in the LMS?!?!!?
A case study: Behavioral Interviewing
ElearningLive guided practice sessionQuick Reference Card
A case study: Dow Marketing University
Trailer shortElearning moduleLearning journalManager moduleManager discussionTesting Case-based live session
Case Study: BIT330
Video lecturesClass blogTwitterVideo case presentationsLive class lectures
Case Study: Create, Shoot, Score!
BooksWebinarTestWorkshopWebinar
touchpoint + media =
Lessons we’ve learned
Don’t hard code itBe ready to hand-holdPrepare the learnersPrepare your managersPrepare your facilitatorsAddress the firewallChoose your redundancy wiselyFocus on the objective
Use your brain
“Media selection must be based on the learning context, the skills to be taught, the practicality of the situation and what theory indicates would be appropriate.”Dick and Carey, 1996
With great power comes great
responsibility, spiderman
The objective
Mix it up to make it fun and make it stick.
Identify several touchpoints in a typical learning process
Generate a list of media options & affordances
Select media options for each touchpoint in one of your own learning solutions
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