SCHOOL OF ARCHITECTURE, BUILDING AND DESIGN
FOUNDATION IN NATURAL AND BUILT ENVIRONMENTS
Group session: Monday (4pm 6pm)
Members: Student ID
Abdul Qayyum 0320220
Yeo Kai Wen 0319844
Cynthia Fong 0320499
Tan Ming Howe 0320199
Lee Jia Kiam 0320029
Nurafiqah Zariful 0321196
SUBJECT : Social Psychology
LECTURER : Mr. Shankar Thiruchelvam
SUBMISSION DATE : 8th June 2015
Index
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1. Acknowledgement 2
2. Introduction 3
3. Method: i. Apparatus/ Materials ii. Procedure
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4. Discussion: i. Concept and Definition ii. Storyboard and Design iii. Application and Analysis
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5. 6.
Appendix References
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1.Acknowledgement First and foremost, we would like to express our gratitude to our Social Psychology lecturer, Mr. Shankar for his guidance throughout the semester. We get to understand the objective and concepts in the chapters. We would like to expand our sincere regards to our members that were involved in this assignment for cooperating together. Not to mention, we would like to thank our members for their contribution. On the other hand, we would like to thank Tan Ming Howe for directing and editing the video. Also, we would like to thank Nurafiqah Zariful for writing the storyline. This assignment would not be complete without the effort and cooperation from our other group members, Cynthia Fong, Lee Jia Kiam and Yeo Kai Wen. Last but not least, Mr T. Shankar, our lecturer, we sincerely thank him for the guidance, advice and time that gives us a good understanding of the concepts and being able to apply them in our assignments.
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2. Introduction What is psychology? It is a study of mind and behavior being done sciencetifically. In this social psychology research project, our main objective is to conduct a simple experiment towards the concept of psychology in real life. This psychology research project is divided into three parts, the video clip, written report of the video clip and the presentation slide. For this project, we are required to create video clip using a storyline using 5 concepts from psychology. This project will help students to improve in analyzing data and to learn and understand the connection between the psychology theory concepts after we were involved in making of the video clip. Thus, helping the student to be able to engage in psychology concepts and understand more of the concepts.
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3. Method i. Apparatus / Materials We wanted a realistic feel to the whole video, so we decided to go with a storyline that we could all relate to, a feeling that we were all familiar with. After some thought and discussion we completed the storyboard. Below is the list of materials used : Filming Equipment : DSLR Canon 550D Tripod Mobile phone as a recorder for voice overs Rode Microphone
Video Editing : Final Cut Pro Anything to Mp3.com Youtube
Props : Rayban Paper Rubbish Laptop Grade Paper Tablet Cell Phone
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ii. Procedure 11th May 2015 : First meeting with all of the group members. During this meeting, everyone came out with their stories with concepts. We came up with some ideas of the concepts and storyline to be chosen. The meeting ended after we had finalized our storyline.
25th May 2015 : Second meeting was held to be refine the ideas of the concepts to be used in the video. We discussed about the script for the video and confirmed the date, time and venue for the filming the video.
3rd June 2015 : The day of video filming. We filmed our video at afternoon from 12pm to 3:45pm at Taylor’s University Lakeside Campus. Later on, we discussed about our report and meeting ended.
Participants : Everyone were participated in this assignment project. On the filming day: To set up our video, we filmed our video in Taylor’s University Lakeside Campus, Subang Jaya. We filmed our video at chosen venue which are A classroom at Block E, level 6. Open space nearby elevator at Block E, level 6. Open space at Block D, level 2.
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Timing: We separated the video into three segments to film up in 3 different scenes. The atmosphere in the video which was good due to the natural lighting. Role delegation : This assignment has some components that needed input every members to be in this video. We discussed and settled the person who is in charge for each section. Everyone was required to put effort on this assignment. Below is our table delegation system:
Member Overall Context Video Context
Abdul Qayyum Manpower and presenter
Brother of main character
Yeo Kai Wen Presenter Supporting role
Cynthia Fong Main report writer Supporting role
Tan Ming Howe Videographer and video editor
Bystander
Lee Jia Kiam Manpower and assistant Supporting role
Nurafiqah Zariful Main slide maker Main character
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3. Discussion i. Concept and Definition Social interaction is defined as the way people talk and act with each other and various structures in the society. It may include the interaction a family has together, for instance, eating, sleeping or even living together; or bureaucracies that are formed out of the need to create order within the interaction itself. Our main theme, social interaction can somehow result the four other concepts, optimistic bias, hostile aggression, bystander effect and extrinsic motivation. These four are traits of human psychology that are portrayed and explained in the context of both our video and our presentation slides, and also further backed up by written analysis and study through this report and presented through slides for further understanding.
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ii. Storyboard Design
Starting off having 4 storylines that have been prepared by one of the member through paper and pen, which consists of stories about Smoking, A guy in love with a girl, A girl looking for a job & A group assignment. After discussing of which storyline are more necessary for us to make it into a video, all members agreed to choose A group assignment as our storyboard, that can involve all of the members to participate in the video. Before proceeding to film the video : We analyzed the storyline to make it neat and clearer to understand.
Divided the roles for each members for what is necessary.
Daniel had drew a visual storyboard that would make an easier reference for others to understand the concepts.
iii. Application and Analysis Our video is a continuous video for about 3 minutes, showing and consisting of five different concepts as mentioned before. Below is an indepth analysis of each scene and how each concept applies respectively through screenshots of the video taken and relevant explanation.
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1. Social Interaction:
Scene Description: Cynthia, Jia Kiam and Kai Wen were in a group meeting, discussing about their assignment; only realizing another member of their team has not arrived. Concept Definition: As explained before, social interaction is the way people talk and act with each other, in this case, a group discussion. Explanation: Social interaction is a rather vast concept to talk about. It may overlap with other disciplines like sociology, personality psychology and cognitive psychology. It is also the foundation of society. Without interaction, there would be no group life. Application: Cynthia, Jia Kiam and Carmen are doing their group assignment and realized that one of their group member, Afiqah has not arrived yet, in fact, Afiqah was half an hour late. Instead of joining the discussion, she was on her phone the whole time.
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2. Optimistic Bias Scene Description: Minutes before the lecturer is about to return the assignment and the they would know their grades, Jia Kiam, Kai Wen and Cynthia had high expectations on their results. They expected that they would at least score a B. Concept Definition: It is commonly defined as the mistaken belief that one’s chances of experiencing a negative event are lower than that of one’s peers. Explanation: It is also known as unrealistic or comparative optimism and is a cognitive bias that causes a person to believe that they are less at risk of experiencing a negative event. Like how Cynthia said that she expected the grade to get an A and to be the best in class even though she knows that Afiqah did not contribute to the group. Application: As the lecturer place their assignment on the table, a C can be seen at the right top of the paper.
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3. Hostile Aggression
Scene Description: Afiqah was the reason why C was their grade and Kai Wen, Jia Kiam and Cynthia plan to plot a revenge. Kai Wen decided that they boycott her. Concept Definition: Hostile aggression is a form of behavior directed towards the goal of harming or injuring or inflicting damage upon another individual who is motivated to avoid it. Explanation: It is impulsive and a rather intentional use of harmful behavior. The goal is to hurt to the victim or person. Application: Since they think Afiqah was the reason why they did not score with flying colors, they decided to boycott her. In the video, we can see that Afiqah is alone.
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4. Bystander Effect Scene Description: Instead of only boycotting Afiqah, Cynthia, Jia Kiam and Kai Wen even bullied her by throwing rubbish at her; hoping to hurt her mentally. Concept Definition: The bystander effect occurs when the presence of others discourages an individual from intervening in an emergency situation. Explanation: A person who is present at an event or incident but does not take part, like an ignorant passerby. Application: Daniel, being the bystander, saw what happened and instead of stopping them from throwing rubbish at her, he just looked what is happening.
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5 . Extrinsic Motivation
Scene Description: Afiqah called her brother, Qayyum to comfort her because she was boycott and bullied by her group member. Concept Definition: Behavior that is driven by external rewards such as money, fame, grade, and praise. This type of motivation arises from outside the individual, as opposed to intrinsic motivation, which is originates inside of the individual. Explanation: This mean that you are studying the material to gain external reinforcement (getting a good grade), which mean that your behavior is extrinsically motivated. Example like Qayyum promised to buy an iPhone 6 to Afiqah if she work harder and change her attitude. Then Afiqah will work harder because of the iphone 6. Application: After Afiqah noticed her group members were boycott and bullied her, she call her brother, Qayyum to comfort her. After Qayyum knew the problem, he promised that to gift Afiqah an iphone 6 if she work harder and change her attitude.
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5. Appendix
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6. References Van Lange, P.A.M., Kruglanski, A. W., Higgins, E. T. (2011). Handbooks of Theories of Social Psychology. [ONLINE] Available at: http://www.europhd.eu/html/_onda02/07/PDF/21th_lab_scientificmaterial/handbook_theories_social_psychology.pdf. [Last accessed 4th June 2015)
Worchel, S. (2000). Social Psychology. Australia, Belmont, CA: Wadsworth.
Baron, R. A., Byme, D. (2000). Social Psychology. Boston: Allyn & Bacon.
Myers, D. G. (2007). Exploring Social Psychology. Boston: McGrawHill
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