Evaluating Mobile Usability Guidelines Identifying Usability Criteria To Guide The Development Of A Mobile Presence

2. MOBILE DECISION

How To Decide?

● How do I support mobile?

● Should I support mobile?

How To Decide?

● Quantity of traffic

o Lots of traffic, must go mobile!

o Don’t get left behind!

● Does this apply for all types of websites?

How To Decide?

● For example…

How To Decide? ● Quality of traffic

o How are people interacting with your website?

o How are engagement and sales on mobile devices?

● How do you measure “Quality”?

Check Your Stats

Quantity Quality

Check Your Stats

Join us for the next video: Google Mobile Usability

Guidelines