Transcript
Page 1: Essential Website Components for eCommerce Websites

eCommerceWebsite Components

Essential components an eCommerce website needs

WooCommerce Themes and Plugins provider

Page 2: Essential Website Components for eCommerce Websites

Website Interface

General

Header & Footer

Home Page

Product Page

Category Page

Blog

Contact Page

WooCommerce Themes and Plugins provider

Page 3: Essential Website Components for eCommerce Websites

1. General

Some important components should be made visible through out every page of your website

WooCommerce Themes and Plugins provider

Page 4: Essential Website Components for eCommerce Websites

1. General

Some important components should be made visible through out every page of your website

• Search box is the very first thing every website should have. It should be simple in design yet be able to search from content of every webpage.

Header search boxes

WooCommerce Themes and Plugins provider

Page 5: Essential Website Components for eCommerce Websites

1. General

Some important components should be made visible through out every page of your website

Header Social icons

• Social icons must be visual on header, footer or both as social media is growing dramatically and social marketing is the trend of the decade, don’t lose a chance to engage with your online customers.

• Search box is the very first thing every website should have. It should be simple in design yet be able to search from content of every webpage.

Header search boxes

WooCommerce Themes and Plugins provider

Page 6: Essential Website Components for eCommerce Websites

2. Header

Header should contain all information of shop owner so customers can contact anytime something pops in their mind, e.g. pre-sale questions, product support…

WooCommerce Themes and Plugins provider

Page 7: Essential Website Components for eCommerce Websites

2. Header

• Phone Number• Email

• Skype or Yahoo ID• Sticky menu/header

Header should contain all information of shop owner so customers can contact anytime something pops in their mind, e.g. pre-sale questions, product support…

WooCommerce Themes and Plugins provider

Page 8: Essential Website Components for eCommerce Websites

Footer can take up a large area at the bottom of your page, allowing you to put important, large modules that you want customers to see.

3. FooterWooCommerce Themes and Plugins provider

Page 9: Essential Website Components for eCommerce Websites

Footer can take up a large area at the bottom of your page, allowing you to put important, large modules that you want customers to see.

3. Footer

• Store information: Most important of all are your store’s description and contact information.

• Newsletter subscribe box is essential if you may have an email marketing campaign.

WooCommerce Themes and Plugins provider

Page 10: Essential Website Components for eCommerce Websites

Footer can take up a large area at the bottom of your page, allowing you to put important, large modules that you want customers to see.

3. Footer

• Store information: Most important of all are your store’s description and contact information.

• Social plugins - Facebook like box or Latest Tweets are good if you have concern about social marketing and want to convert website visitors to social network followers. But don’t overflow your website footer with content from your social pages.• Newsletter subscribe box is essential if

you may have an email marketing campaign.

WooCommerce Themes and Plugins provider

Page 11: Essential Website Components for eCommerce Websites

3. Footer

• Links and Menus: Put the most important links (policy, menu) so your customers can navigate easily.

3. FooterWooCommerce Themes and Plugins provider

Page 12: Essential Website Components for eCommerce Websites

3. Footer

• Links and Menus: Put the most important links (policy, menu) so your customers can navigate easily.

• Categories and Products clouds tag: If you run a shop with lots of products and categories then consider putting tags there too!

3. FooterWooCommerce Themes and Plugins provider

Page 13: Essential Website Components for eCommerce Websites

4. Home Page

Homepage is the face of your website. Guide your visitors from home page to the best things you have in your eCommerce website.

WooCommerce Themes and Plugins provider

Page 14: Essential Website Components for eCommerce Websites

4. Home Page

• Slideshow & CTA Button: A good slideshow with CTA buttons is a must for your homepage since it catches your customers’ first impression, e.g. See more, shop now, check it now…

Homepage is the face of your website. Guide your visitors from home page to the best things you have in your eCommerce website.

WooCommerce Themes and Plugins provider

Page 15: Essential Website Components for eCommerce Websites

4. Home Page

• Slideshow & CTA Button: A good slideshow with CTA buttons is a must for your homepage since it catches your customers’ first impression, e.g. See more, shop now, check it now…

• Featured categories/ products are also crucial and can be used many ways to fit your needs.

Homepage is the face of your website. Guide your visitors from home page to the best things you have in your eCommerce website.

WooCommerce Themes and Plugins provider

Page 16: Essential Website Components for eCommerce Websites

• Promotional banners should be visible to show off your shop values (e.g.: Free shipping, 24/7 support).

4. Home PageWooCommerce Themes and Plugins provider

Page 17: Essential Website Components for eCommerce Websites

• Promotional banners should be visible to show off your shop values (e.g.: Free shipping, 24/7 support).

• A blog/Facebook page post preview is to considered if you have good content running.

4. Home PageWooCommerce Themes and Plugins provider

Page 18: Essential Website Components for eCommerce Websites

5. Product Page

Product page should contain everything a person needs to know about a product and to make the purchasing decision.

WooCommerce Themes and Plugins provider

Page 19: Essential Website Components for eCommerce Websites

5. Product Page

• Product pictures must be taken in one-size format only for the best user experience.

Product page should contain everything a person needs to know about a product and to make the purchasing decision.

WooCommerce Themes and Plugins provider

Page 20: Essential Website Components for eCommerce Websites

5. Product Page

• Product pictures must be taken in one-size format only for the best user experience.

• Tabs providing additional information for purchasing a product such as shipping, refund policies.

Product page should contain everything a person needs to know about a product and to make the purchasing decision.

WooCommerce Themes and Plugins provider

Page 21: Essential Website Components for eCommerce Websites

5. Product Page

• Social review/sharing buttons are required if you wants your products to have a chance to go viral.

5. Product PageWooCommerce Themes and Plugins provider

Page 22: Essential Website Components for eCommerce Websites

5. Product Page

• Social review/sharing buttons are required if you wants your products to have a chance to go viral.

• Relevant/recently viewed products should be visible and optimized for better cross selling

5. Product PageWooCommerce Themes and Plugins provider

Page 23: Essential Website Components for eCommerce Websites

6. Category Page

A category page should not be taken lightly. It must be optimized for customers to browse through hundreds of products easily.

WooCommerce Themes and Plugins provider

Page 24: Essential Website Components for eCommerce Websites

6. Category Page

• Category description: Information such as description, banners or videos to better describe a product category.

A category page should not be taken lightly. It must be optimized for customers to browse through hundreds of products easily.

WooCommerce Themes and Plugins provider

Page 25: Essential Website Components for eCommerce Websites

6. Category Page

• Category description: Information such as description, banners or videos to better describe a product category.

• Product filters, sorting & other view setting should be included to improve user experience.

A category page should not be taken lightly. It must be optimized for customers to browse through hundreds of products easily.

WooCommerce Themes and Plugins provider

Page 26: Essential Website Components for eCommerce Websites

7. Blog

Content is king and the future of SEO. That’s why your blog should have as many features as a premium blog does.

WooCommerce Themes and Plugins provider

Page 27: Essential Website Components for eCommerce Websites

7. Blog

• Thumbnail/Featured pictures of each blog post to give readers a quick impression of what the article is about.

• Popular/recent posts preview to increase on-page time

• Email subscribe box to increase engagement in the future

Content is king and the future of SEO. That’s why your blog should have as many features as a premium blog does.

WooCommerce Themes and Plugins provider

Page 28: Essential Website Components for eCommerce Websites

8. Contact Page

Make it easiest for your customers to contact you when they visit this page.

WooCommerce Themes and Plugins provider

Page 29: Essential Website Components for eCommerce Websites

8. Contact Page

Make it easiest for your customers to contact you when they visit this page.

• Map with exact store’s location.

• Contact information with phone number, email, address.

• Contact form so they can drop a quick message.

• Links to your social profiles or anywhere else customers can reach you.

WooCommerce Themes and Plugins provider

Page 30: Essential Website Components for eCommerce Websites

Visit WooRockets blog for more eCommerce tips and tutorials

http://woorockets.com/blog

WooCommerce Themes and Plugins provider

Thanks for your attention!


Top Related