Hsiao Ling Yeh

Job Objective: Key Account Manager

Birth: 17th Sep 1979

Mobile phone: 0930-069-060

Mail: charleneyeh888@yahoo.com.tw

Person Summary

With my ten years of work experiences with distribution/Morden channels, including a great deal of experience in management, sales, and marketing. Right now, I have been working as an Assistant Account Manager at KC since 2014. I have demonstrated leadership potential attention to retailers, good public speaking abilities, organisation skills and teamwork ability. Additionally, including skills of coordination and marketing strategies to fit market trend and customers’ wants and needs as well as the management strategy for chained retailers/franchisee. I fully achieved to be able to make great sales and management in this area. Therefore, I sincerely expect that you are able to offer me a chance to work in your company. I’m looking forward to trying it and showing you.

Expertise

Good communication & negotiation & managerial skill

Innovative marketing ability

Excellent Teamwork skill & Training skill

Strong analytical ability

Good PC skills & Fluent English communication skill

Hsiao Ling YehEducation Background

Dec. 2012 ~ Oct. 2013 Coventry University London Campus

MBA Global Business

Working Experience

Jan. 2016~ Present KC Taiwan

Position: Assistant account manager (Division: CVS)

Duties:

communicating /persuading /Negotiate the contract with key buyers

Evaluating and analysing collected data for marketing purposes to align KC Marketing strategy and plan

Setting the main promotional campaign and passing on the guidance on product displaying to meet different purposes, such as new product release or in and out

Possess the deep understand to distributors ‘key strategy and define the key opportunities for building the business

Design annual in-store display plans Coordinating mainly with buyers to develop appropriate

marketing schemes Settling individual achievements and compensation and

benefits to encourage and retain distributors’ sales team Giving speech in the internal training sessions Utilize my marketing skills to help KC improve its sales

and profitabilityAchievement:

Overall, reached 21% Growth in 2016 and increase 3% TYD market share with Feminine care products according to engage in several discussions with marketing team, and coordination and marketing strategies to fit market trend and customers’ wants and needs for designing unique promotions for each group.

Jan. 2014~ 2015 KC Taiwan

Position: Associate account manager (Division: GT-Pharmacy)

Hsiao Ling Yeh Duties:

Developing and establishing relationships with distributors

Lead Go to market strategy and planning Evaluating collected data for marketing purposes Setting the main promotional campaign and passing on

the guidance on product displaying to meet different purposes, such as new product release or holidays

Lead and implement the POSM for in-store event Demonstrating and training customers on product

applications Coordinating mainly with sales distributors to develop

appropriate marketing schemes Settling individual achievements and compensation and

benefits to encourage and retain distributors’ sales team Giving speech in the internal training sessions

Achievement:

Reached 55% Growth VS. LY and up to 30% Kenta penetration in Taoyuan City with Infant care products according to engage in several discussions with marketing team, integrated distributors of the northern areas, leaded the sales teams of distributors to develop a firm understanding of the market.

Jul. 2009~ Jul. 2011 3M Taiwan

Position: Senior Sales Specialist (Division: FMCG/GT/PCS)

Duties:

Developing and establishing relationships with distributors

Evaluating collected data for marketing purposes SP &A Setting the main promotional campaign and passing on

the guidance on product displaying to meet different purposes, such as new product release or holidays

Managing all chain stores’ follow-ups Demonstrating and training customers on product

applications Coordinating mainly with sales distributors to develop

appropriate marketing schemes Settling individual achievements and compensation and

benefits to encourage and retain distributors’ sales team

Hsiao Ling Yeh Giving speech in the internal training sessionsAchievement:

My responsible channels achieved 60% growth during the two consecutive years from 2009 to 2011, especially achieved 90% growth at Hsiao-Bai hardware through giving guidance on the product displays in accordance with different promotions, and I helped with the development of new promotional programme.

Sep. 2007~ Jun. 2009 DKSH Taiwan

Position: Sales Executive ((Division: GSK/FMCG)

Duties:

Developing marketing schemes for different distributors and giving guidance on product displays

Allotting the merchandise to meet the distributors’ criteria in a timely manner

Monitoring trade spending and sales forecast Coordinating with sales team and supervising store

service personnel Analysing and evaluating promotion effectiveness

Achievement: Reached 45% Growth and up to 100% penetration in

Pingtung area and then successfully listing new products and reached 35% Growth in POYA/美華泰 channel and also enhanced 37% growth of local Hyper of southern area (大樂 7 家))according to engage in several discussions with and marketing team, integrated distributors of the southern areas, leaded the sales teams of distributors to develop a firm understanding of the market, categorized clients into different groups and designed unique promotions for each

Oct. 2001~ Apr. 2007 Lotto Co., LTD

Position: Channel Coordinator (Division: channel marketing)

Duties:

Managing and coordinating with distributors Planning promotional schemes for different channels

Hsiao Ling Yeh Achieving and maintaining quarterly and annual

objectives Achievement:

Awards and honours

2015 Q1 one KC behaviour awards

2015 the highest achievement of all KC Key Accounts

2016 Q1 one KC behaviour awards