Embrace The Mobile Retail Store Of The Future…Now!
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About Holiday CCS 2014
ü 7 Webinars, 4 Days
ü Sessions covering Store
Ops, X-Channel, Loyalty,
Big Data & more
ü Featuring industry
analysts and consultants
ü Free for Retail executives
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About Retail TouchPoints
ü Launched in 2007
ü More than 28,000 subscribers
ü Provide executives with relevant,
insightful content
ü Free Resources such as White
Papers, E-book, Webinars,
Research and Podcasts
www.RetailTouchPoints.com
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BrightTALK
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Today’s Panelists
Gary Schwartz President, Impact Mobile
Debbie Hauss Editor-in-Chief Retail TouchPoints
MODERATOR
Eileen Kolev Retail Program Manager, MicroStrategy
TURNING YOUR STORE INTO AN APP
© Dr. Theodor Seuss Geisel
We have over 10 billion connected objects in the world . . . by 2020, this is set to rise to 50 billion.
Consumer Retail Store
Social WiFi Wireless Router
No barriers. No addiRonal costs
2. ADVERTISING Provides an advertising destination for brands.
5. OFFER NETWORK Work with partners to deliver offers, incentives to drive conversion.
SOCIAL WIFI Provide login page for shoppers to connect to the internet
1. MEASUREMENT Measures anonymous shopper traffic around and in your store.
3. AFFINITY OPT-IN Turns the anonymous shopper into a known profile
4. NETWORK Communicate directly to proximal shopper based on profile.
[email protected] TwiBer @impulseeconomy www.TheImpulseEconomy.com
Click to add subtitle
Mobile apps are transforming the way retailers operate and engage with customers.
MicroStrategy Retail Solutions!
MicroStrategy is a Leader in Retail and Mobile!
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Leading retailers across the globe rely on us
#1 retail software vendor and mobile app award winner
Ranked #1: • Overall Retail Software Providers • Large Vendor Leaders • Broad Suite Vendors • Vendors for Tier One Retailers
Lowe’s “mobileDart” app • RIS News Mobile App of the Year Winner • Retail Touchpoints Mobile Store Ops Award Winner
The Container Store’s “The Score” app • Retail Touchpoints Mobile Store Ops Award Winner
GUCCI’s Store Manager & Store Associate apps • RETA 2014 Award for Best In-Store Solution
Solutions for all your retail applications !Transforming the way retailers operate and engage with customers.
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Merchandising
Store Operations! Store Audits!
Loss Prevention! Executive Overview!
Customer Insight
MicroStrategy Analytics Big data analytics, monitoring, and reporting on mobile or web apps. Available in the cloud or on-premises.
Or On-Premises
Web Or Mobile
Cloud
Solutions for Store Managers!Keep store managers on the selling floor to maximize revenues, reduce stockouts, and improve promotion execution.
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Payroll Planning Store Performance Promotion Management Low Inventory Alerts Associate Productivity Peer Store Comparisons
App Solution Examples:!
• Key Sales and Product Info • Staff Scheduling & Performance • Promotion Management • Peer Store Comparisons • Training & Corporate Communications
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Free up managers to focus on customers and driving sales!Provide store managers with a one-stop shop for all their information needs.
Improve associate productivity!Use mobile apps to work more effectively and efficiently.
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Performance Evaluations Peer Scorecard SPIFF Tracking Product Information Human Resources
App Solution Examples:! • Training • Task-driven alerts • Human Resources • Work Scheduling • SPIFF Sign-up and Tracking • Gamificiation
Provide associate incentives!Make apps fun to use.
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Better engage with and retain customers!
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Customer Buying Trends! Customers In-Store! Current Promotions! Item Feedback! Virtual Closet! Item Location!
App Solution Examples: • Customer Insight • Product Catalog • Guided Selling • Inventory Location and Reservation • Feedback Driven Recommendations
Arm store personnel with clienteling and assisted selling apps to deliver a personalized, superior customer shopping experience.
View current promotions, customer info, & hot sellers!
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Provide personalized recommendations and customer service!
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Access product info and gather customer feedback!
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Proven!Hear what our customers have to say.
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Gucci demonstrates their use of MicroStrategy Mobile to deliver a superior shopping experience to their customers at MicroStrategy World 2014, Las Vegas.
“Every day, our team leaders require updated sales and operations information for their stores. Our iPhone app, built on MicroStrategy Mobile, delivers that, and also empowers our team leaders to run their stores more effectively and provide superior customer service every step of the way.”
- Global IT Director of Purchasing & Report Systems
“While at MicroStrategy World in Miami, traveling from the conference to the airport, we made a pact that we are going to take our reporting from desktop to mobile. We decided we are not going to build any more applications for the desktop. We are going mobile.”
- John Thrailkill, VP of Store Systems & Business Development
“We knew there had to be a better way to do our daily store analysis other than by hand, but we needed a partner with the right expertise to show us what was possible. Thanks to the MicroStrategy platform, our store managers have access to the sales data they need, from anywhere at any time, empowering them to make vital strategy decisions on the fly. The savings have been considerable.”
- Ryan Boone, Manager of BI Architecture
MicroStrategy Our Offer to You
30 days free MicroStrategy Mobile software 30 days free Amazon Redshift (EDW Service)
A MicroStrategy consultant for free to help build your app
Learn more at microstrategy.com/AWS
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Q&A
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Q&A
Gary Schwartz President, Impact Mobile
Debbie Hauss Editor-in-Chief Retail TouchPoints
MODERATOR
Eileen Kolev Retail Program Manager, MicroStrategy
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Thank You For Joining Us
The next session in this series…
Freedom from IT: How to Give Power Back To MarkeLng & Merchandising Teams 12PM ET / 9AM PT
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