Download - chatShopper Pitchdeck 2015-12

www.chatshopper.com © 2015 chatShopper. All Rights Reserved. 2015-11-24

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PERSONALIZED SHOPPING FOR THE MOBILE GENERATION


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Mobile shopping is a pain in the ***!

Finding the right product that fits your needs with your mobile device is very hard. Oversupply of products, small screens, non-mobile-optimized checkout-pages and the challenge to find a consultant who can help you to get

through this jungle delivers a bad customer experience.


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Messenger and conversation based

shopping as a convenient and fun

way for the mobile generation

messenger-based

Rethinking the shopping experience

focused on smartphones

mobile only

All users get personalized offers based

on their request, preferences and data

personalized inspiration

Experts from the crowd help you to

find the right product that fits your

needs

consultancy by experts

Our solution

Get everything in one place. Every

product right under your fingertips

all productsNo accounts or passwords needed

and a mobile-optimized checkout

process for every order

easy checkout


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CUSTOMER REQUEST

Customer sends shopping request for a product

EXPERT ADVICE

We redirect the request to an available expert that fits

the request

SENDING OFFERS

The expert sends product offers to the

customer

ORDER

We order the product for the customer in the online

shop, who delivers the product to the customer

PAYMENT

The customer can pay the product on our browser-

based checkout-page

chatShopper is designed to become a platform concept. We don’t have own warehouses or products and don’t do the shopping consultancy ourself. We bring all parties

together and provide an infrastructure where the magic can happen.

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WHAT WE DO?


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PERSONALIZED SHOPPING FOR THE MOBILE GENERATION

That’s our vision for chatShopper


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Target groups

Don’t know which product to buy as they have no domain expertise

Expert help needed

Get shopping advice for fashion pieces (mainly men)

Curated shopping

60% male and 40% female

60/40

Live in the moment with their smartphones, use WhatsApp,

Snapchat, etc. daily

mobile generation

Get personalized suggestions for new fashion pieces

Inspiration

very young customers growing into a digital and mobile world

14-24 years old


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First tests lead to these focus-

points that give a us good niche

to grow

WHATSAPP-BASED AND FASHION-FOCUSED

Add and test more channels

(Facebook, Instagram, own

app,..) and integrate experts

from the crowd

MORE CHANNELS & EXTERNAL EXPERTS

build stronger partnerships with

shops, automize the order-

process and expand into new

product-segments

AUTOMIZE & EXPAND

Use AI-systems to support the

experts at their work and learn

more about the customers

USE AI & CRM

Become a platform that connects

customers with brand, shops,

experts and offer other services.

BECOME A MESSENGER-BASED

SHOPPING-PLATTFORM

Current Product & Roadmap

Pre- Seed Seed Series

ASeries

B

€300k €3M


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Our Last Months

April-August September October

140

70


199%333%

0

60

30

0

SALES VOLUME AVERAGE PER DAY IN €

ACTIVE USERS AVERAGE PER DAY

INCREASE LAST MONTH INCREASE LAST MONTH

60

30


373%

0

REQUESTS AVERAGE PER DAY

INCREASE LAST MONTH


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growth in total revenue from 2013 to 2014 in

Germany

113%

mobile users globally in 2017

90.1%

total revenue in 2014 in

Germany

6.6Bil.€

mCOMMERCEas part of

eCommerce

We act in the currently comparatively small but fast growing mCommerce market.

Market Analysis

MARKET


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OUTFITTERY

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GOBUTLER

Curated shopping with style consultancy and outfit boxes

raised $20M Series C in March 2015

SMS concierge service (from food-delivery to restaurant reservation)

raised $8M Series A in July 2015

COMPETITORs

We haven’t identified a direct competitor in Europe. We use similar mobile-only communication channels as Gobutler but focus on fashion with expert-advice from the

crowd. Outfittery is using the expert-advice over different channels to provide personalized boxes with complete outfits for their male customers.


NODE.JS FULL-STACK DEVELOPER

We are looking for a

CTO / OWNERMATTHIAS NANNT

CEO / OWNERANTONIA ERMACORA

• MSc. Computer Science

• Eye of a designer

• Abstract creativity

• Todo-list-junkie

• Startup-experience

• Newest tech stuff addict

• BA Business Administration

• Project management

• Experienced founder

• Communication-skills

• Creative multi-tasker

• Fast learner

MEET THE TEAM


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add up to 10% to the base price at non-

partner shops

facebook ads as main marketing

channel

crowd-worker as experts earn a

commission for every sale

commission & discount at online shops as revenue

stream

We can order all products from online shops operating in Germany. We started adding 10% to the base price to get to the final price for the customer. Soon we got our first partner shops where we get an additional 3% to 30% discount. The experts from the crowd earn a 4% commission and approx. 3% goes to the payment provider. Facebook advertising worked very well for us: Our average cost per engagement is 0.028€ and 1.91€ per user. We started to grow viral in October as many user started to recommend us to their friends. In October we had too many request and needed to stop advertising in November as well as recruit new experts to handle rush demand. We were not prepared for such huge demand and had to find external funding to finance our growth. Within days we had €100k from three experienced business-angels and entrepreneurs.

DESCRIPTION

BUSINESS MODEL


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fashiontravel

connect brands/shops

directly

shopping messenger

AI -based expert

adult

insurance expert-knowledge- driven apps

New interfaces (VR, AR)

AI-driven fashion

inspiration app

other product-

segments

chatShopper Core-Business

Long-term Vision


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BUILD A HIGHLY-SCALABLE productOUR NEXT MILESTONES BEFORE SEED INVESTMENT

To reach our goals and milestones for the next year we need to hire experts in the fields of operations, tech and marketing.

BUILD A TEAM01

By having our core skills in-house we can plan and build our technical architecture. Outsourcing the other work, gives us more speed at lower costs.

BUILD A SCALABLE ARCHITECTURE02

We have shown that with more money in advertising we can scale the requests proportionally. Now its time to get more requests and grow our customer base.

MARKETING04

Connect external experts to handle the growing demand and provide a scalable business model.

EXTERNAL EXPERTS03


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Our team of experts is available every day from 9am to 9pm: (+49) 178 – 18 18 111

BUSINESS HOURS FOR CUSTOMERS

OFFICE ADDRESS

Kuhnkestr. 6, 24118 Kiel GTEC, Schlossplatz 1, 10178 Berlin

Contact us

FOUNDERS

Antonia Ermacora, [email protected]

Matthias Nannt, [email protected]

Download - chatShopper Pitchdeck 2015-12

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