Term 14-15 Overview

Generation 14-15

“1st choice platform in developing quality

leadership experiences for Singapore”

OUR ESSENCE

Team Stand

OUR ESSENCE

Be BoldEntrepreneurial| Ambitious

Make it HappenNecessity| Breaking Limits | Action Driven

OUR IMPACT

10/11 11/12 12/13 13/14100

200

300

400

500

168

344365

450

OUR AMBITION

10/11 11/12 12/13 13/14 14/15100

200

300

400

500

600

700

800

168

344 365

450

757

75768%

LeadershipExperiences

Overall Relative Growth

OUR AMBITION

77%

5%

4%

13%

Programme Contribution Comparison

GCDP OGX585 Experiences

GIP OGX40

Experiences

GCDP ICX30

Experiences

GIP ICX102 Experiences

84%

3%

4% 9%

Term 14-15Term 13-14

GCDP OGX378

Experiences

GIP OGX13

Experiences

GCDP ICX16

Experiences

GIP ICX43

Experiences

LC Growth Path

10/11 11/12 12/13 13/14 14/150

50

100

150

200

250

300

350

23 32 34

69

131

0 011

55

90

58

157

124 115

191

51

127

156

191

298

SMUSIMNTUNUS

Focus Area

OUR ESSENCE

Upscaling & provide

high quality leadership experience

s

Nurturing purposeful & action-oriented leaders

Increase our

outreach & strengthen our brand

Focus Area

Upscaling & provide

high quality leadership experience

s

Product Development• Refreshed Global Products• Team Minimus and min. NPS

implementation

Process Optimization• GIS implementation • Usage of new tools – LinkedIn• National Control Board and Risk

Assessment Taskforce

Member Development• CEM Challenge• LEAD for TL and EB with L&D

cycle through Global Leader

Focus AreaProduct Development• Emphasis of leadership development

in all Global products & member experience

Process Optimization• Empowerment of team members

and team leaders through Global Leader (JDs & Team Minimus)

Member Development• LEAD for TL and EB with L&D cycle

through Global Leader• New channels of education includes

programme summits, virtual newsletter

Nurturing purposeful & action-oriented leaders

Focus AreaOutreach • Website redesign• Expansion to new institutes (in 2nd

half)• Focus on digital marketing

Perceptions• Change of the brands (Global)• Alignment of perceptions to

leadership development• Continuous brand audits

Increase our

outreach & strengthen our brand

Engagement with AIESEC • PR (Media engagement)• National EwA campaigns (Y2B for 1st

half)