Your competitive advantage

Economic Development

2016 Business events calendar

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To register for any of our workshops in 2016, log on to:

www.mvcc.vic.gov.au/businessevents

Like our Facebook page for updates.

/businessinmooneevalley

Are you looking for some customised professional development for your organisation? Contact the team at business@mvcc.vic.gov.au to discuss your needs.

Economic Development unitPhone: 9243 8866Email: business@mvcc.vic.gov.au

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February

Wednesday, 10 Business planning essentials Planning

Thursday, 11 Small business mentoring Advice

Wednesday, 24 Setting financial strategy Finance

March

Wednesday, 2 10 Tips to use your time wisely Professional development

Thursday, 10 Small business mentoring Advice

Friday, 18 Women in business Networking

april

Wednesday, 13 Powerful marketing tools for small business Marketing

Thursday, 14 Small business mentoring Advice

May

Wednesday, 4 PR – Getting your news noticed Marketing

Monday, 9 6 Step plan to create a winning café or restaurant

Specialised

Monday, 9 10 Ways to boost your café and restaurant profit

Specialised

Thursday, 12 Small business mentoring Advice

Wednesday, 18 Winning government business Advice

June

Wednesday, 8 Put more money in your cash register using Facebook & Instagram

Marketing

Thursday, 9 Small business mentoring Advice

Wednesday, 29 Grow your business with LinkedIn Networking

July

Wednesday, 13 Financial heal check Finance

Thursday, 14 Small business mentoring Advice

Wednesday, 27 Pricing for maximum profit Finance

august

Monday, 1st The art of story telling for business Marketing

Wednesday, 10 Save money and get greener Corporate social responsibility

Thursday, 11 Small business mentoring Advice

septeMber

Wednesday, 7 Wednesday, 14

Commercialising your idea (session 1) Commercialising your idea (session 2)

Planning

Thursday, 8 Small business mentoring Advice

OctOber

Wednesday, 5 Tradies in business Specialised

Thursday, 13 Small business mentoring Advice

Wednesday, 26 Emotional intelligence for business Professional development

nOveMber

Thursday, 10 Networking evening Networking

Thursday, 17 Small business mentoring Advice

Wednesday, 30 Starting your business right Planning

EVENT TITLE EVENT THEMEDATE

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It is with great pleasure as Mayor of Moonee Valley City Council that I present this Calendar of Events to support you and your staff to succeed in business. Moonee Valley has over 10,000 businesses, of that, 98 per cent of businesses employee less than 20 people and 82 percent turn over $500,000 or less annually. Small business is the heart and soul of the Moonee Valley economy and is important to ensure local people have local jobs. Council understands that small business needs targeted, cost effective and convenient professional development solutions to ensure that you and your staff have the same opportunities for growth as companies with million dollar budgets. This program aims to provide you with a competitive advantage over your rivals. This year’s calendar is built around the signature events, the very popular Women in Business luncheon and the Business Networking evening. It is packed full of the traditional nuts and bolts programs and a range of new and exciting programs. The success of the Events Calendar is hinged on the calibre of speakers and this year’s line-up has a wealth of professional and practical experience. I look forward to seeing you at these events and encourage you to take advantage of as many as you can, this program has been developed for you. Cr Andrea SuraceMayor Moonee Valley City Council

Mayor’s message

Calendar Of Events

2016

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February2016

Business planning

Business planning essentialsPresented by Small Business Victoria

When Wednesday, 10 February 2016Time 6pm – 8pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost $20

A clear business plan is an essential determiner of long-term business success – as the saying goes, ‘fail to plan and you plan to fail’.

Get the tools, templates and support you need to guide you through the key steps in the planning process and give your business the best chance of success.

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17 18 19 20 21 22 23 24 25 26 27 28 29

EVENT DAYS AT A GLANCE

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Financial Management

Setting your financial strategyPresented by Small Business Victoria

When Wednesday, 24 February 2016Time 6pm-8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $20

Do you know the difference between a budget and a forecast? A good financial strategy is more than just income and expenses. Learn how easy it is to take control and develop a financial strategy that improves how your business runs.

Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 11 February 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

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March1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 2930 31

EVENT DAYS AT A GLANCE

Professional Development

10 tips to use your time wiselyPresented by Organising You

When Wednesday, 2 March 2016Time 6pm – 8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $25

Everyday life seems to get busier and busier and time is something that is not infinite so it is important to ensure we utilise the time we do have effectively. Come along to this session where you will get at least 10 tips and strategies to assist you to:

• understand physical and mental clutter; • what might be holding you back from living the life you want; • achieve a better work life balance;• operate day to day more efficiently and productively; • manage competing priorities, • learn to deal with procrastination; and • use your time more wisely.

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Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 10 March 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

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Women in businessPresented by Nadia Woodhouse

When Friday, 18 March 2016Time 12pm – 2:30pmWhere The Atrium, Flemington Racecourse Epsom Road Flemington Cost $80

The Women in Business lunch is an event predominantly targeted at women who own or are employed in a business in Moonee Valley and surrounding areas.

There is a strong emphasis on providing opportunities for networking at this event, in addition to hearing from inspirational keynote speakers who entertain and inform. This event is an annual staple in the diaries of the regional business community and is inspired by International Women’s Day and celebrate women in business.

Networking

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Nadia is the Community Builder at B Lab Australia and New Zealand – and her work centres on encouraging purpose-driven companies to become certified B Corporations and join a movement of businesses seeking to redefine success in business. B Lab is a global non-profit dedicated to using the power of business to solve social and environmental problems, and drives this systemic change by building a community of Certified B Corporations to make it easier for us all to tell the difference between ‘good companies’ and good marketing.

Nadia’s background is in corporate accounting and sustainability at EY, working with large companies in the mining, energy, retail, manufacturing and financial services industries to measure, manage and improve their performance. More recently, Nadia has worked to help small and medium enterprises to build their business resilience and capacity by providing tools to help organisations improve their social and environmental performance.

She is passionate about using business as a force for good in society.

Nadia Woodhouse

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April1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

EVENT DAYS AT A GLANCE

Marketing

Powerful marketing tools for small businessPresented by Out of the Box Consulting

When Wednesday, 13 April 2016Time 6pm – 8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $25

This practical, hands on workshop will help you identify your target market, give you tools and tips to get their attention and create ambassadors for your business. Learn how to promote your business online and offline with the skills to execute ‘do it yourself’ marketing whilst avoiding massive overheads.

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Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 14 April 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

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DISCOVER MOONEE VALLEY

EAT DRINK MOONEE VALLEY

dyob.com.au/mooneevalley

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May2016

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Marketing

PR – Getting your news noticed Presented by Fishbowl PR

When Wednesday, 4 May 2016 Time 6pm – 9pm Where Moonee Valley City Council 9 Kellaway Avenue, Moonee Ponds Cost $35

The media is a powerful force in today’s society because of its ability to influence opinions. As media outlets operate with fewer and fewer resources, it’s important to understand how you can best present your message so your news gets noticed.

In this workshop you will learn how to write a media release and then write one, have it critiqued by a former journalist and prepare for an interview on the subject.

You will learn what to expect from the media in a supportive environment. Bring along a newsworthy item to use as your example in the workshop.

EVENT DAYS AT A GLANCE

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Specialised

6 Step plan to create a winning café or restaurantPresented by Profitable Hospitality

When Monday, 9 May 2016Time 3pm – 5pmWhere Clocktower Centre, 750 Mt Alexander Road, Moonee Ponds Cost $45

The romance of the hospitality business can be alluring and can be exceptionally rewarding if you get the fundamentals of your business model right.

This 2 hour workshop you will learn the key areas of site selection, customer and industry trends, legal issues, deciding to buy or pioneer, start-up marketing and profit planning to give your new venture every possibility of success.

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10 Ways to boost your café and restaurant profitPresented by Profitable Hospitality

When Monday, 9 May 2016Time 7pm – 9pmWhere Clocktower Centre 750 Mt Alexander Road, Moonee PondsCost $45

This 2 hour workshop you will tackle the most important challenges faced by hospitality businesses; recruitment, staff costs and food & beverage costs.

You will also learn tools for sales improvement – low-cost strategies for neighbourhood marketing, menu marketing, best use of social media and generating word-of mouth recommendations driving your businesses growth.

Specialised

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Ken Burgin is a former restaurant and cafe owner, and is now an adviser and trainer for food service operators around Australia. He is the founder of the popular website and newsletter ProfitableHospitality.com, a resource for the latest information on food & beverage marketing, management and cost-control.

He travels frequently in Australia and overseas to keep track of the latest trends in this very fast-moving industry. As always, customers want good food and service in fresh surroundings. Business owners want a business that’s profitable, easy to run and easy to sell. After managing thousands of customers and staff in his cafe and restaurant, Ken sold the businesses and moved to working with restaurants, hotels, cafes to make their businesses more popular, profitable and efficient. He knows the pressures that face hospitality operators, and is committed to offering services and systems to make management easier and less stressful.

Ken Burgin

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Advice

Winning government business Presented by Small Business Victoria

When Wednesday, 18 May 2016 Time 6pm – 9:30pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $30

Have you identified government as a customer but feel daunted by the procurement processes? Don’t give up on opportunities in this significant sector.

Developed by government itself, this workshop will help you make sense of the processes and protocols you need to know to help position your business up to win government contracts.

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Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 12 May 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

BOOK NOW

June2016

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

Marketing

Put more money in your cash register using Facebook & InstagramPresented by Impactiv8

When Wednesday, 8 June 2016Time 6pm – 8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $25

Facebook is the largest social media platform in Australia and Instagram is the fastest growing social media platform in Australia.These days many businesses have some kind of presence on Facebook and possibly Instagram, but not many are tapping into the full potential of these social media giants.

In this workshop you will learn the strategies, tips and tools that will help you to start using Facebook and Instagram more effectively and efficiently to increase the profitability of your business.

EVENT DAYS AT A GLANCE

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Marketing

Grow your business with LinkedInPresented by Impactiv8

When Wednesday, 29 June 2016Time 6pm – 8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $25

LinkedIn has evolved from a ‘job search’ platform into a major publishing platform that can help you establish yourself as the content expert among your peers in your industry sector. Developing this credibility will also help you to develop your relationships and win more business.

In this 2 hour workshop you will be guided through the steps to develop a strategy for the platform, understand how to use it effectively and optimise your profile positioning you as your industry expert.

Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 9 June 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

BOOK NOW

July2016

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Financial Management

Financial health checkPresented by Small Business Victoria

When Wednesday, 13 July 2016Time 6pm – 8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $20

Do you have a clear picture of how your business is performing financially? Knowing where to look and what to look for is simple when you know how.

Learn to track your business finances and use the information to improve performance and viability – and you don’t need to be an accountant!

EVENT DAYS AT A GLANCE

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Financial Management

Pricing for maximum profitPresented by Small Business Victoria

When Wednesday, 27 July 2016Time 6pm – 8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $20

How often do you worry about your pricing? There is a reason Pricing is one of the important P’s in the marketing mix.

Take the guess work out of your pricing strategy and in just two hours learn how to find the right approach to increase market share and profit.

Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 14 July 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

BOOK NOW

August2016

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Marketing

The art of story telling in businessPresented by Yamini Naidu

When Monday, 1 August 2016Time 6pm – 8pmWhere Clocktower Centre 750 Mt Alexander Road, Moonee PondsCost $30

Storytelling has emerged as the number one leadership skill for the next decade. Are you ready to learn this powerful communication and influencing skill?

Storytelling helps you connect, engage and inspire for unprecedented personal and business success.

Regardless of age, gender, race, role or industry we have noticed four distinct storytelling styles in business. In this workshop you will learn how to create and share your unique story.

EVENT DAYS AT A GLANCE

BOOK NOW23

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Yamini Naidu is currently Director at yamininaidu.com and was previously the Co-Director of One Thousand & One, a company she co-founded in 2005. Yamini is a global thought leader in storytelling and business communication. She is a much sought after presenter, combining authenticity and humour with rich insights. She shares her communication insights in a fortnightly blog published on Leading Company.

Yamini has held senior leadership roles and has extensive corporate experience working in a range of industry sectors including financial services, retail, not for profit, government, e commerce, pharmaceuticals, and professional services with senior industry leaders, key stakeholders and company boards. Yamini has also taught leadership and management at RMIT University. This passion, experience and firsthand knowledge in leadership are now being directed to inspiring other leaders to realise and live their potential.

Yamini Naidu

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Corporate Social Responsibility

Save money and get greener Presented by Small Business Victoria

When Wednesday, 10 August 2016Time 6:30pm – 8:30pmWhere Montgomery Park Child Care CentreCost $20

Reducing your utility consumption is a win-win for the environment and your business!

Bring along your bills to this short workshop and in just two hours walk away with a practical, achievable action plan to improve your bottom line.

Then proudly use your green credentials to build your business reputation.

Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 11 August 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

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September2016

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Business Plannning

Commercialising your new ideaPresented by Small Business Victoria

When Session 1 of 2: Wednesday, 7 September 5pm-8.00pm Session 2 of 2: Wednesday, 14 September 5pm-7:30pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $75

Are you ready to take your new idea to the marketplace? Start here!

Over two inspiring workshops an experienced innovation and commercialisation expert will help you assess the feasibility of your idea, determine its business potential and help you develop a clear commercialisation strategy to help you get to market.

EVENT DAYS AT A GLANCE

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Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 8 September 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

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October2016

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Specialised

Tradie’s in businessPresented by Negotiis Advisors

When Wednesday, 5 October 2016Time 6pm – 8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $20

This workshop aims to support the very important industry sector to Moonee Valley’s local economy helping tradespeople to grow their business.

Having a trade and working in your business can sometimes limit your ability to work on your business. The 2 hour workshop will provide you with some easy to apply strategies to ensure that you stand out in a crowded industry, tips to getting paid and using technology as a business tool.

EVENT DAYS AT A GLANCE

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Professional Development

Emotional intelligence for businessPresented by Langley group

When Wednesday, 26 October 2016Time 6pm – 8pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $20

Emotional intelligence is a critical tool in business and a beneficial life skill. Mastering emotional intelligence will enable you to engage better with your customers and manage stress to support effective decision making.

Whether you are new to emotional intelligence or an experienced leader, in this 2.5 hour workshop you will learn new insights into identifying emotional cues and explore the art of using your emotions intelligently to become an effective influencer.

Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 13 October 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

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BOOK NOW

November2016

Networking

Business networkingPresented by Moonee Valley City Council

When Thursday, 10 November 2016Time 6pm – 8:30pmWhere The Boathouse Restaurant Cost $65

The Business Networking evening targets small business owners and professionals in Moonee Valley who want to grow and develop their business networks.

The event provides the opportunity for attendees to build professional relationships and give their business exposure through a fun and engaging networking event.

Attendance at this event is capped to ensure an intimate event and to facilitate long term professional partnerships.

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EVENT DAYS AT A GLANCE

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Planning

Starting your business rightPresented by Small Business Victoria

When Wednesday, 30 November 2016Time 6pm – 9:30pmWhere Moonee Valley City Council 9 Kellaway Avenue, Moonee PondsCost $30

Thinking of starting a business but not sure where to start? Start here!

This Small Business Victoria workshop will step you through the process, help you get set up right the first time and connect you to a range of government resources and free mentoring.

Advice

Small business mentoringPresented by Small Business Mentoring Service

When Thursday, 17 November 2016Time Book a session between 10:30am and 2:45pmWhere Moonee Valley City Council, 9 Kellaway Avenue, Moonee PondsCost Free

Mentors are trusted business guides who share their in-depth experience to help you develop your business in a one on one session. There are four, 45 minute sessions available each month.

Mentoring is about listening to you, helping you plan and being a motivator. Mentoring works surprisingly well because you take an active part throughout the process rather than just being handed a file of someone else’s recommendations at the end.

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Moonee Valley City Council9 Kellaway Avenue, Moonee Ponds VIC 3039Telephone: 03 9243 8888 Fax: 03 9377 2100 Website: mvcc.vic.gov.au